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시장보고서
상품코드
1661067
압출 스낵 식품 시장 보고서 : 유형별, 유통 채널별, 지역별(2025-2033년)Extruded Snack Food Market Report by Type (Potato, Corn, Rice, Tapioca, Mixed Grains, and Others), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Food Stores, Online Retail, and Others), and Region 2025-2033 |
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IMARC Group은 2024년 압출 스낵 식품 세계 시장 규모가 531억 달러에 달했으며, 2025년부터 2033년까지 3.28%의 연평균 성장률(CAGR)을 기록하여 2033년에는 720억 달러에 달할 것으로 예측하고 있습니다. 이 시장은 간편하고 바로 먹을 수 있는(RTE) 스낵 옵션에 대한 수요 증가, 대중의 건강 인식 증가, 채식주의자 및 채식주의자들의 식물성 스낵 제품 소비 증가로 인해 꾸준히 성장하고 있습니다.
시장 성장과 규모 : 압출 스낵 식품 시장은 안정적인 성장세를 보이고 있는데, 이는 소비자의 식습관 변화와 편리한 스낵 옵션의 인기 상승에 기인합니다.
주요 시장 촉진요인 : 건강에 대한 관심이 높아지고 건강 지향적 스낵 소비가 증가함에 따라 압출 스낵에 대한 수요가 증가하고 있습니다. 또한, 다양한 에스닉한 맛의 인기가 높아짐에 따라 시장 성장을 촉진하고 있습니다.
기술 발전 : 식품 압출 기술의 혁신은 스낵 생산에 혁명을 가져왔고, 식감, 맛, 영양 성분의 다양화를 가능하게 했습니다.
산업 응용 : 압출 스낵은 소매 부문, 특히 슈퍼마켓, 대형마트, 편의점, 온라인 플랫폼에서 널리 사용되고 있습니다.
주요 시장 동향 : 주요 동향으로는 무글루텐 및 유전자 변형이 없는 스낵에 대한 수요 증가, 지속가능하고 윤리적인 생산으로의 전환 등이 있습니다.
지리적 동향 : 대중의 건강에 대한 관심이 높아지고 E-Commerce 플랫폼을 통해 다양한 제품을 쉽게 구할 수 있게 됨에 따라 유럽이 압출 스낵 소비를 주도하고 있습니다. 그러나 편리한 간식 옵션에 대한 수요가 증가함에 따라 북미도 급성장하는 시장으로 부상하고 있습니다.
경쟁 환경 : 시장의 특징은 지속가능한 생산과 실천에 투자하는 주요 기업들이 존재한다는 것입니다. 이들 기업은 시장에서의 입지를 강화하고 진화하는 환경 기준을 충족하기 위해 파트너십과 M&A에 집중하고 있습니다.
도전과 기회 : 도전과제로는 원료 가격의 변동, 맛과 건강상의 이점 사이의 균형이 필요한 점 등이 있습니다. 하지만 소비자 기호의 변화와 같은 기회는 이러한 도전과제를 극복할 수 있는 기회로 작용할 것으로 예상됩니다.
건강 및 웰빙 트렌드
전 세계적으로 건강과 웰빙에 대한 관심이 높아지면서 압출 스낵 식품 시장의 성장을 촉진하는 중요한 요인이 되고 있습니다. 소비자들은 식습관 선택이 건강에 미치는 영향에 대한 인식이 높아지면서 건강한 간식에 대한 수요가 증가하고 있습니다. 이러한 추세는 스낵 제조업체들이 트랜스지방산, 인공색소, 방부제 등 건강에 해로운 원료를 줄이는 데 중점을 두고 제품을 혁신하고 재제조하는 데 박차를 가하고 있습니다. 비만과 당뇨병과 같은 생활습관병의 증가로 인해 소비자들은 배고픔을 채우는 것뿐만 아니라 영양가 높은 스낵을 원하고 있으며, 건강한 스낵에 대한 수요가 증가하고 있습니다. 또한, 글루텐 불내증, 비건 등 특정 건강 상태나 식단 제한에 대응하는 스낵에 대한 선호도도 높아지고 있습니다.
식품 압출 기술의 기술적 진보가 시장에 혁명을 불러일으키고 있습니다. 이러한 기술 향상으로 보다 다양한 스낵을 생산할 수 있게 되었고, 다양한 소비자층에게 어필할 수 있게 되었습니다. 쌀, 옥수수, 감자, 콩류 등 다양한 원재료를 다양한 모양과 식감으로 효율적으로 가공할 수 있게 되었습니다. 이러한 다양성은 소비자의 기호 변화에 대응하는 참신한 스낵 제품의 창조로 이어지고 있습니다. 또한, 압출 기술의 발전으로 스낵의 영양 프로파일이 개선되고 있습니다. 콜드 익스트루젼과 같은 기술은 자연 그대로의 맛과 영양소를 더 많이 보존하여 스낵을 더 건강하게 만드는 데 도움을 주고 있습니다. 이러한 기술 혁신은 건강에 대한 관심이 높아지고 다양해지는 소비자의 요구에 부응하기 위해 스낵 제조업체들이 경쟁력을 유지하는 데 필수적입니다. 또한, 이러한 기술 혁신은 보다 지속가능한 생산 방식을 촉진하여 폐기물과 에너지 소비를 줄이고 있습니다.
소비자의 라이프스타일 변화와 편의성
현대인의 라이프스타일의 급격한 변화는 압출 스낵 식품 시장에 긍정적인 영향을 미치고 있습니다. 이와는 별도로, 특히 도시 소비자들은 전통적인 식사 계획과 준비에 할애할 수 있는 시간이 제한되어 있는 경우가 많습니다. 이러한 상황에서 편리하고 바로 먹을 수 있는 스낵에 대한 의존도가 높아지고 있습니다. 시장에서는 현대 소비자들의 이동이 잦은 라이프스타일에 맞춰 다양한 간편식을 제공함으로써 이에 대응하고 있습니다. 여기에는 휴대가 간편한 패키지, 1회 제공량, 바쁜 일정에 맞춰 간편하게 섭취할 수 있는 제품 등이 포함됩니다. 또한, 식생활의 세계화로 인해 소비자들은 다양한 문화의 맛과 간식 종류를 알게 되면서 다양한 간식에 대한 수요가 증가하고 있습니다. 레크리에이션 활동과 여행의 증가도 이러한 트렌드에 중요한 역할을 하고 있으며, 소비자들은 이러한 활동 중에 쉽게 휴대하고 먹을 수 있는 편리한 스낵을 원하고 있습니다. 이러한 편의성 추구는 다양하고 맛있는 스낵에 대한 욕구와 함께 압출 스낵 식품 시장의 혁신과 성장을 지속적으로 촉진하고 있습니다.
The global extruded snack food market size reached USD 53.1 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 72.0 Billion by 2033, exhibiting a growth rate (CAGR) of 3.28% during 2025-2033. The market is experiencing steady growth driven by the escalating demand for convenient and ready to eat (RTE) snack options, rising health consciousness among the masses, and increasing consumption of plant-based snack products among vegans and vegetarians.
Market Growth and Size: The extruded snack food market is experiencing stable growth, attributed to evolving consumer eating habits and the rising popularity of convenient snack options.
Major Market Drivers: The growing health and wellness trend and rising consumption of healthier snack options are catalyzing the demand for extruded snack food. Additionally, the rising popularity of diverse and ethnic flavors is also propelling the market growth.
Technological Advancements: Innovations in food extrusion technology are revolutionizing snack production, allowing for greater variety in textures, flavors, and nutritional content.
Industry Applications: Extruded snack foods find extensive application in the retail sector, particularly in supermarkets, hypermarkets, convenience stores, and online platforms.
Key Market Trends: Key trends include a rise in the demand for gluten-free and non-GMO snacks and a shift towards sustainable and ethical production.
Geographical Trends: Europe leads in the consumption of extruded snack food, driven increasing health consciousness among the masses and the easy availability of various products through e-commerce platforms. However, North America is also emerging as a fast-growing market on account of the rising demand for convenient snacking options.
Competitive Landscape: The market is characterized by the presence of key players that are investing in sustainable production and practices. These companies are also focusing on partnerships and mergers and acquisitions (M&As) to enhance their market position and meet the evolving environmental standards.
Challenges and Opportunities: Challenges include fluctuating raw material prices and the need to balance taste with health benefits. Nonetheless, opportunities like evolving consumer preferences are projected to overcome these challenges.
Health and Wellness Trends
The global shift towards health and wellness is becoming a significant factor impelling the extruded snack food market growth. Consumers are increasingly becoming aware about the health implications of their dietary choices, which is catalyzing the demand for healthier snack options. This trend is prompting snack producers to innovate and reformulate their products, focusing on reducing unhealthy ingredients like trans fats, artificial colors, and preservatives. The rise in lifestyle diseases, such as obesity and diabetes, are driving the demand for healthy snacks, as consumers seek snacks that not only satisfy hunger but also offer nutritional benefits. Additionally, there is a growing preference for snacks that cater to specific health conditions or dietary restrictions, such as gluten intolerance or vegan diets.
Technological advancements in food extrusion technology are revolutionizing the market. These technological improvements are enabling the production of a more diverse range of snack foods, appealing to a broader consumer base. They are making it possible to process a variety of raw materials, including rice, corn, potatoes, and legumes, efficiently into different shapes and textures. This versatility is leading to the creation of novel snack products catering to changing consumer tastes and preferences. Moreover, advancements in extrusion technology are enhancing the nutritional profile of snacks. Techniques like cold extrusion help in retaining more natural flavors and nutrients, making the snacks healthier. These technological innovations are critical in maintaining the competitiveness of snack producers as they strive to meet the evolving demands of a more health-conscious and diverse consumer base. Furthermore, these technological improvements are facilitating more sustainable production methods, reducing waste and energy consumption.
Changing Consumer Lifestyles and Convenience
The rapid pace of modern lifestyles positively is influencing the extruded snack food market. Apart from this, consumers, particularly in urban areas, often find themselves with limited time for traditional meal planning and preparation. This scenario is leading to an increased reliance on convenient, ready-to-eat snack options. The market is responding by offering a wide range of convenient snack foods that cater to the on-the-go lifestyle of the modern consumer. This includes portable packaging, single-serving sizes, and easy-to-consume products that fit into busy schedules. Furthermore, the globalization of culinary tastes is introducing consumers to a variety of flavors and snack types from different cultures, enhancing the demand for diverse snack options. The increase in recreational activities and travel is also playing a crucial role in this trend, as consumers seek convenient snack options that can be easily carried and consumed during these activities. This shift towards convenience, coupled with a desire for diverse and tasty snack options, continues to drive innovation and growth in the extruded snack food market.
Potato accounts for the majority of the market share
Potato-based extruded snacks are the largest segment in the market, primarily due to their widespread popularity and versatility. Potatoes are a favored ingredient for snack manufacturing because of their favorable texture, neutral taste, and ability to blend well with various flavors. This segment includes a range of products, such as potato chips, crisps, and sticks. The appeal of potato-based snacks lies in their crispy texture and satisfying mouthfeel. Advances in processing technologies are also allowing for the production of healthier potato snacks with reduced fat and calorie content, catering to the growing health-conscious consumer base. Additionally, the global familiarity and acceptance of potato-based products contribute to their dominant position in the extruded snack food market.
Corn-based extruded snacks are a significant segment in the market, known for their distinct texture and flavor profile. This category includes products like corn chips, tortillas, and puffs. Corn as a base ingredient offers a unique taste and the ability to absorb flavors well, making it a popular choice for a wide range of seasoned and coated snacks. The versatility of corn allows for a variety of textures, from crunchy to puffy, catering to different consumer preferences.
Rice-based extruded snacks are gaining traction due to their light texture and digestibility. This segment is particularly popular in regions where rice is a staple food. Rice snacks are often perceived as a healthier alternative to other snack types, owing to their lower fat content and gluten-free nature. This makes them suitable for consumers with specific dietary requirements or preferences. Rice-based snacks come in various forms, including rice cakes, crisps, and crackers, and are often marketed as a healthier snacking option.
Tapioca-based extruded snacks represent a niche but growing segment in the snack food market. Tapioca, derived from cassava root, is valued for its gluten-free and allergen-free properties, making it an appealing choice for health-conscious consumers and those with dietary restrictions. Tapioca snacks are known for their light, airy texture and are often used in producing puffs and crisps.
Mixed grains snacks encompass a variety of grains, including wheat, oats, barley, and quinoa, and represent a segment that appeals to health-focused consumers. This segment capitalizes on the nutritional benefits of using multiple grains, such as higher fiber content, protein, and essential nutrients. Mixed grain snacks often come in the form of bars, crisps, and crackers, offering a wholesome snacking option.
Supermarkets/hypermarkets hold the largest share in the industry
Supermarkets and hypermarkets form the largest segment in the distribution of extruded snack foods, owing to their wide reach and extensive product assortment. These large retail outlets offer a vast array of snack options, catering to diverse consumer tastes and preferences. The advantage of supermarkets and hypermarkets lies in their ability to provide a one-stop shopping experience where consumers can explore a variety of brands and products under one roof. The convenience of finding multiple product categories, along with the snacks, appeals to the modern consumer who values time efficiency. These establishments often feature attractive displays and promotional activities that enhance product visibility and encourage impulse purchases. Their dominant market presence and ability to offer competitive pricing due to economies of scale make supermarkets and hypermarkets a primary choice for purchasing extruded snack foods.
Convenience stores represent a significant segment in the distribution of extruded snack foods, known for their accessibility and ease of shopping. Located in easily accessible locations, these stores cater to immediate consumption needs, offering a range of quick snack options. The limited product range in convenience stores is offset by the convenience of quick shopping, especially for consumers on-the-go or those seeking a quick snack.
Specialty food stores form a niche but important segment in the distribution of extruded snack foods, focusing on premium, artisanal, or health-oriented products. These stores often offer a curated selection of snacks, including organic, non-genetically modified organism (GMO), gluten-free, or ethnically diverse products that may not be readily available in larger retail outlets. Specialty food stores cater to a more discerning consumer base that is willing to pay a premium for high-quality, unique, or specialty snack items.
Online retail is an emerging and rapidly growing segment in the distribution of extruded snack foods. The convenience of shopping from home, coupled with the increasing penetration of internet and mobile devices, has driven the growth of this segment. Online platforms offer a wide variety of snack options, often including exclusive products or brands not available in physical stores. The ease of comparing prices, reading reviews, and exploring a broader range of products appeals to the tech-savvy consumer.
Europe leads the market, accounting for the largest extruded snack food market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. According to the report, Europe accounted for the largest market share.
The Europe extruded snack food market is driven by the demand for healthier extruded snack options. This includes low-fat, organic, gluten-free, and vegan snacks. There is a growing trend of premiumization, with consumers willing to pay more for high-quality, artisanal, and unique snack products. Sustainability and ethical production practices are significant trends in Europe. Consumers prefer snacks that are produced with a lower environmental impact and under fair labor conditions. There is a growing preference for snacks with regional flavors and locally sourced ingredients, reflecting a broader trend in authenticity and tradition in food choices.
North America maintains a strong presence in the market, with a demand for innovative and diverse flavors, as well as unique product formats. Snacks with bold, ethnic flavors, and fusion tastes are particularly popular.
The Asia Pacific region stands as another key region in the market, driven by the increasing demand for convenient and ready-to-eat snack options., particularly from countries like China, India, and Australia. There is a strong preference for snacks that incorporate traditional and localized flavors, catering to the diverse cultural palate of the region.
Latin America exhibits growing potential in the extruded snack food market, fueled by the demand for innovative and appealing snack products among the masses.
The Middle East and Africa region show a developing market for extruded snack food, primarily driven by increasing awareness of health and wellness in the region, leading to a demand for healthier snack options.
The key players in the extruded snack food market are actively engaging in a range of strategic initiatives to strengthen their market position and meet evolving consumer demands. These companies are heavily investing in research and development (R&D) to innovate in terms of flavors, textures, and health benefits, aiming to offer a wider variety of products that cater to different dietary needs and preferences. Top companies are also focusing on sustainable and ethical manufacturing practices, responding to the growing consumer awareness of environmental and social issues. Collaborations, mergers, and acquisitions (M&As) are common as companies seek to expand their geographic reach and diversify their product portfolios. Additionally, there is a significant emphasis on marketing and branding strategies, particularly in leveraging digital platforms and social media to engage with consumers and build brand loyalty. The efforts of these key players reflect a dynamic and competitive market environment driven by a continuous pursuit of innovation, consumer satisfaction, and sustainable growth.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include: