세계의 고등교육 M-Learning 시장(2024-2028년)

The higher education m-learning market is forecasted to grow by USD 90654.3 mn during 2023-2028, accelerating at a CAGR of 28.96% during the forecast period. The report on the higher education m-learning market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increased penetration of internet spurring widespread adoption of mobile-based learning, growing preference for self-paced m-learning, and growing emphasis on personalized learning.

Technavio's higher education m-learning market is segmented as below:

By Type

• Non-learning applications
• Learning applications

By Courses

• Technical courses
• Non-technical courses

By Geography

• North America
• APAC
• Europe
• South America
• Middle East and Africa

This study identifies the inclusion of gamification to drive learner engagement levels as one of the prime reasons driving the higher education m-learning market growth during the next few years. Also, growing prominence of alternative credential systems and emergence of subject proficiency assessment and certification tools will lead to sizable demand in the market.

The report on the higher education m-learning market covers the following areas:

• Higher education m-learning market sizing
• Higher education m-learning market forecast
• Higher education m-learning market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading higher education m-learning market vendors that include 2U Inc., Adobe Inc., City and Guilds Group, D2L Inc., Docebo Inc., Edubrite Systems Inc., Educomp Solutions Ltd., Ellucian Co., Epignosis LLC, Microsoft Corp., Novac Learning, Oracle Corp., Pearson Plc, Platinum Equity Advisors LLC, PowerSchool Holdings Inc., Providence Equity Partners LLC, Litmos US L.P., Simplilearn, Thoma Bravo LP, and Thought Industries. Also, the higher education m-learning market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Courses
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Higher Education M-Learning Market 2018 - 2022
  • Historic Market Size - Data Table on Global Higher Education M-Learning Market 2018 - 2022 ($ million)
• 4.2 Type segment analysis 2018 - 2022
  • Historic Market Size - Type Segment 2018 - 2022 ($ million)
• 4.3 Courses segment analysis 2018 - 2022
  • Historic Market Size - Courses Segment 2018 - 2022 ($ million)
• 4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• 4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

• 6.1 Market segments
  • Chart on Type - Market share 2023-2028 (%)
  • Data Table on Type - Market share 2023-2028 (%)
• 6.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 6.3 Non-learning applications - Market size and forecast 2023-2028
  • Chart on Non-learning applications - Market size and forecast 2023-2028 ($ million)
  • Data Table on Non-learning applications - Market size and forecast 2023-2028 ($ million)
  • Chart on Non-learning applications - Year-over-year growth 2023-2028 (%)
  • Data Table on Non-learning applications - Year-over-year growth 2023-2028 (%)
• 6.4 Learning applications - Market size and forecast 2023-2028
  • Chart on Learning applications - Market size and forecast 2023-2028 ($ million)
  • Data Table on Learning applications - Market size and forecast 2023-2028 ($ million)
  • Chart on Learning applications - Year-over-year growth 2023-2028 (%)
  • Data Table on Learning applications - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Type
  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

7 Market Segmentation by Courses

• 7.1 Market segments
  • Chart on Courses - Market share 2023-2028 (%)
  • Data Table on Courses - Market share 2023-2028 (%)
• 7.2 Comparison by Courses
  • Chart on Comparison by Courses
  • Data Table on Comparison by Courses
• 7.3 Technical courses - Market size and forecast 2023-2028
  • Chart on Technical courses - Market size and forecast 2023-2028 ($ million)
  • Data Table on Technical courses - Market size and forecast 2023-2028 ($ million)
  • Chart on Technical courses - Year-over-year growth 2023-2028 (%)
  • Data Table on Technical courses - Year-over-year growth 2023-2028 (%)
• 7.4 Non-technical courses - Market size and forecast 2023-2028
  • Chart on Non-technical courses - Market size and forecast 2023-2028 ($ million)
  • Data Table on Non-technical courses - Market size and forecast 2023-2028 ($ million)
  • Chart on Non-technical courses - Year-over-year growth 2023-2028 (%)
  • Data Table on Non-technical courses - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by Courses
  • Market opportunity by Courses ($ million)
  • Data Table on Market opportunity by Courses ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape2023-2028 (%)
  • Data Table on Market share By Geographical Landscape2023-2028 (%)
• 9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.5 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.10 UK - Market size and forecast 2023-2028
  • Chart on UK - Market size and forecast 2023-2028 ($ million)
  • Data Table on UK - Market size and forecast 2023-2028 ($ million)
  • Chart on UK - Year-over-year growth 2023-2028 (%)
  • Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.11 Germany - Market size and forecast 2023-2028
  • Chart on Germany - Market size and forecast 2023-2028 ($ million)
  • Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  • Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.12 India - Market size and forecast 2023-2028
  • Chart on India - Market size and forecast 2023-2028 ($ million)
  • Data Table on India - Market size and forecast 2023-2028 ($ million)
  • Chart on India - Year-over-year growth 2023-2028 (%)
  • Data Table on India - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity by geography
  • Market opportunity By Geographical Landscape($ million)
  • Data Tables on Market opportunity By Geographical Landscape($ million)

10 Drivers, Challenges, and Opportunity/Restraints

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 10.4 Market opportunities/restraints

11 Competitive Landscape

• 11.1 Overview
• 11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 11.3 Landscape disruption
  • Overview on factors of disruption
• 11.4 Industry risks
  • Impact of key risks on business

12 Competitive Analysis

• 12.1 Companies profiled
  • Companies covered
• 12.2 Market positioning of companies
  • Matrix on companies position and classification
• 12.3 Adobe Inc.
  • Adobe Inc. - Overview
  • Adobe Inc. - Business segments
  • Adobe Inc. - Key news
  • Adobe Inc. - Key offerings
  • Adobe Inc. - Segment focus
• 12.4 City and Guilds Group
  • City and Guilds Group - Overview
  • City and Guilds Group - Product / Service
  • City and Guilds Group - Key offerings
• 12.5 D2L Inc.
  • D2L Inc. - Overview
  • D2L Inc. - Product / Service
  • D2L Inc. - Key news
  • D2L Inc. - Key offerings
• 12.6 Docebo Inc.
  • Docebo Inc. - Overview
  • Docebo Inc. - Product / Service
  • Docebo Inc. - Key offerings
• 12.7 Educomp Solutions Ltd.
  • Educomp Solutions Ltd. - Overview
  • Educomp Solutions Ltd. - Product / Service
  • Educomp Solutions Ltd. - Key offerings
• 12.8 Epignosis LLC
  • Epignosis LLC - Overview
  • Epignosis LLC - Product / Service
  • Epignosis LLC - Key offerings
• 12.9 Novac Learning
  • Novac Learning - Overview
  • Novac Learning - Product / Service
  • Novac Learning - Key offerings
• 12.10 Pearson Plc
  • Pearson Plc - Overview
  • Pearson Plc - Business segments
  • Pearson Plc - Key news
  • Pearson Plc - Key offerings
  • Pearson Plc - Segment focus
• 12.11 Platinum Equity Advisors LLC
  • Platinum Equity Advisors LLC - Overview
  • Platinum Equity Advisors LLC - Product / Service
  • Platinum Equity Advisors LLC - Key offerings
• 12.12 PowerSchool Holdings Inc.
  • PowerSchool Holdings Inc. - Overview
  • PowerSchool Holdings Inc. - Product / Service
  • PowerSchool Holdings Inc. - Key news
  • PowerSchool Holdings Inc. - Key offerings
• 12.13 Providence Equity Partners LLC
  • Providence Equity Partners LLC - Overview
  • Providence Equity Partners LLC - Product / Service
  • Providence Equity Partners LLC - Key offerings
• 12.14 Litmos US L.P.
  • Litmos US L.P. - Overview
  • Litmos US L.P. - Product / Service
  • Litmos US L.P. - Key offerings
• 12.15 Simplilearn
  • Simplilearn - Overview
  • Simplilearn - Product / Service
  • Simplilearn - Key offerings
• 12.16 Thoma Bravo LP
  • Thoma Bravo LP - Overview
  • Thoma Bravo LP - Product / Service
  • Thoma Bravo LP - Key offerings
• 12.17 Thought Industries
  • Thought Industries - Overview
  • Thought Industries - Product / Service
  • Thought Industries - Key offerings

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 13.4 Research methodology
  • Research methodology
• 13.5 Data procurement
  • Information sources
• 13.6 Data validation
  • Data validation
• 13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 13.8 Data synthesis
  • Data synthesis
• 13.9 360 degree market analysis
  • 360 degree market analysis
• 13.10 List of abbreviations
  • List of abbreviations