란제리 시장(2026-2030년)

The global lingerie market is forecasted to grow by USD 19812.3 mn during 2025-2030, accelerating at a CAGR of 4.2% during the forecast period. The report on the global lingerie market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising consumer demand for personalization and fit accuracy, advancements in circular and bio-based material sourcing, digital commerce and omni channel integration.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global lingerie market is segmented as below:

By Distribution Channel

• Offline
• Online

By Product Type

• Bras
• Panties
• Shapewear
• Lingerie sets
• Others

By Material

• Cotton
• Nylon
• Satin
• Silk
• Others

Geography

• APAC
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • The Netherlands
• Middle East and Africa
  • UAE
  • South Africa
  • Turkey
• South America
  • Brazil
  • Argentina
  • Chile
• Rest of World (ROW)

This study identifies the inclusivity and body positivity as one of the prime reasons driving the global lingerie market growth during the next few years. Also, sustainability and eco conscious innovation and industrialization of ai driven virtual fitting will lead to sizable demand in the market.

The report on the global lingerie market covers the following areas:

• Global lingerie market sizing
• Global lingerie market forecast
• Global lingerie market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global lingerie market vendors that include Agent Provocateur, American Eagle Outfitters Inc., Aubade, Chantelle Lingerie Inc., Commando LLC, Cosabella LLC, Hanesbrands Inc., Hennes and Mauritz AB, Hunkemoller B.V., Jockey International Inc., La Perla Global UK Ltd., Lise Charmel, Marks and Spencer Group, PVH Corp., Skims Body Inc., Spanx LLC, ThirdLove Inc., Triumph Intertrade AG, Victorias Secret and Co., Wacoal Holdings Corp.. Also, the global lingerie market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by Product Type
  • Executive Summary - Chart on Market Segmentation by Material
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Lingerie Market 2020 - 2024
  • Historic Market Size - Data Table on Global Lingerie Market 2020 - 2024 ($ million)
• 5.2 Distribution Channel segment analysis 2020 - 2024
  • Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
• 5.3 Product Type segment analysis 2020 - 2024
  • Historic Market Size - Product Type Segment 2020 - 2024 ($ million)
• 5.4 Material segment analysis 2020 - 2024
  • Historic Market Size - Material Segment 2020 - 2024 ($ million)
• 5.5 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.6 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI in global lingerie market
• 6.2 Impact of geopolitical conflict on global lingerie market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Distribution Channel

• 8.1 Market segments
• 8.2 Comparison by Distribution Channel
• 8.3 Offline - Market size and forecast 2025-2030
• 8.4 Online - Market size and forecast 2025-2030
• 8.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ million)

9 Market Segmentation by Product Type

• 9.1 Market segments
• 9.2 Comparison by Product Type
• 9.3 Bras - Market size and forecast 2025-2030
• 9.4 Panties - Market size and forecast 2025-2030
• 9.5 Shapewear - Market size and forecast 2025-2030
• 9.6 Lingerie sets - Market size and forecast 2025-2030
• 9.7 Others - Market size and forecast 2025-2030
• 9.8 Market opportunity by Product Type
  • Market opportunity by Product Type ($ million)

10 Market Segmentation by Material

• 10.1 Market segments
• 10.2 Comparison by Material
• 10.3 Cotton - Market size and forecast 2025-2030
• 10.4 Nylon - Market size and forecast 2025-2030
• 10.5 Satin - Market size and forecast 2025-2030
• 10.6 Silk - Market size and forecast 2025-2030
• 10.7 Others - Market size and forecast 2025-2030
• 10.8 Market opportunity by Material
  • Market opportunity by Material ($ million)

11 Customer Landscape

• 11.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

• 12.1 Geographic segmentation
• 12.2 Geographic comparison
• 12.3 APAC - Market size and forecast 2025-2030
  • 12.3.1 China - Market size and forecast 2025-2030
  • 12.3.2 Japan - Market size and forecast 2025-2030
  • 12.3.3 India - Market size and forecast 2025-2030
  • 12.3.4 South Korea - Market size and forecast 2025-2030
  • 12.3.5 Australia - Market size and forecast 2025-2030
  • 12.3.6 Indonesia - Market size and forecast 2025-2030
• 12.4 North America - Market size and forecast 2025-2030
  • 12.4.1 US - Market size and forecast 2025-2030
  • 12.4.2 Canada - Market size and forecast 2025-2030
  • 12.4.3 Mexico - Market size and forecast 2025-2030
• 12.5 Europe - Market size and forecast 2025-2030
  • 12.5.1 Germany - Market size and forecast 2025-2030
  • 12.5.2 UK - Market size and forecast 2025-2030
  • 12.5.3 France - Market size and forecast 2025-2030
  • 12.5.4 Italy - Market size and forecast 2025-2030
  • 12.5.5 Spain - Market size and forecast 2025-2030
  • 12.5.6 The Netherlands - Market size and forecast 2025-2030
• 12.6 Middle East and Africa - Market size and forecast 2025-2030
  • 12.6.1 Saudi Arabia - Market size and forecast 2025-2030
  • 12.6.2 UAE - Market size and forecast 2025-2030
  • 12.6.3 South Africa - Market size and forecast 2025-2030
  • 12.6.4 Israel - Market size and forecast 2025-2030
  • 12.6.5 Turkey - Market size and forecast 2025-2030
• 12.7 South America - Market size and forecast 2025-2030
  • 12.7.1 Brazil - Market size and forecast 2025-2030
  • 12.7.2 Argentina - Market size and forecast 2025-2030
  • 12.7.3 Chile - Market size and forecast 2025-2030
• 12.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

• 13.1 Market drivers
  • Rising consumer demand for personalization and fit accuracy
  • Advancements in circular and bio-based material sourcing
  • Digital commerce and omni channel integration
• 13.2 Market challenges
  • Supply chain disruptions and rising input costs
  • Regulatory compliance and sustainability pressures
  • Intensifying competition and shifting consumer preferences
• 13.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 13.4 Market opportunities
  • Inclusivity and body positivity
  • Sustainability and eco conscious innovation
  • Industrialization of AI driven virtual fitting

14 Competitive Landscape

• 14.1 Overview
• 14.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 14.3 Landscape disruption
  • Overview on factors of disruption
• 14.4 Industry risks
  • Impact of key risks on business

15 Competitive Analysis

• 15.1 Companies profiled
  • Companies covered
• 15.2 Company ranking index
  • Company ranking index
• 15.3 Market positioning of companies
  • Matrix on companies position and classification
• 15.4 Agent Provocateur
  • Agent Provocateur - Overview
  • Agent Provocateur - Product / Service
  • Agent Provocateur - Key offerings
  • SWOT
• 15.5 American Eagle Outfitters Inc.
  • American Eagle Outfitters Inc. - Overview
  • American Eagle Outfitters Inc. - Business segments
  • American Eagle Outfitters Inc. - Key offerings
  • American Eagle Outfitters Inc. - Segment focus
  • SWOT
• 15.6 Chantelle Lingerie Inc.
  • Chantelle Lingerie Inc. - Overview
  • Chantelle Lingerie Inc. - Product / Service
  • Chantelle Lingerie Inc. - Key offerings
  • SWOT
• 15.7 Commando LLC
  • Commando LLC - Overview
  • Commando LLC - Product / Service
  • Commando LLC - Key offerings
  • SWOT
• 15.8 Hanesbrands Inc.
  • Hanesbrands Inc. - Overview
  • Hanesbrands Inc. - Business segments
  • Hanesbrands Inc. - Key offerings
  • Hanesbrands Inc. - Segment focus
  • SWOT
• 15.9 Hennes and Mauritz AB
  • Hennes and Mauritz AB - Overview
  • Hennes and Mauritz AB - Business segments
  • Hennes and Mauritz AB - Key offerings
  • Hennes and Mauritz AB - Segment focus
  • SWOT
• 15.10 Hunkemoller B.V.
  • Hunkemoller B.V. - Overview
  • Hunkemoller B.V. - Product / Service
  • Hunkemoller B.V. - Key offerings
  • SWOT
• 15.11 Jockey International Inc.
  • Jockey International Inc. - Overview
  • Jockey International Inc. - Product / Service
  • Jockey International Inc. - Key offerings
  • SWOT
• 15.12 Marks and Spencer Group
  • Marks and Spencer Group - Overview
  • Marks and Spencer Group - Business segments
  • Marks and Spencer Group - Key offerings
  • Marks and Spencer Group - Segment focus
  • SWOT
• 15.13 PVH Corp.
  • PVH Corp. - Overview
  • PVH Corp. - Business segments
  • PVH Corp. - Key offerings
  • PVH Corp. - Segment focus
  • SWOT
• 15.14 Skims Body Inc.
  • Skims Body Inc. - Overview
  • Skims Body Inc. - Product / Service
  • Skims Body Inc. - Key offerings
  • SWOT
• 15.15 ThirdLove Inc.
  • ThirdLove Inc. - Overview
  • ThirdLove Inc. - Product / Service
  • ThirdLove Inc. - Key offerings
  • SWOT
• 15.16 Triumph Intertrade AG
  • Triumph Intertrade AG - Overview
  • Triumph Intertrade AG - Product / Service
  • Triumph Intertrade AG - Key offerings
  • SWOT
• 15.17 Victorias Secret and Co.
  • Victorias Secret and Co. - Overview
  • Victorias Secret and Co. - Business segments
  • Victorias Secret and Co. - Key offerings
  • Victorias Secret and Co. - Segment focus
  • SWOT
• 15.18 Wacoal Holdings Corp.
  • Wacoal Holdings Corp. - Overview
  • Wacoal Holdings Corp. - Business segments
  • Wacoal Holdings Corp. - Key offerings
  • Wacoal Holdings Corp. - Segment focus
  • SWOT

16 Appendix

• 16.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 16.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 16.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 16.4 Research methodology
  • Research methodology
• 16.5 Data procurement
  • Information sources
• 16.6 Data validation
  • Data validation
• 16.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 16.8 Data synthesis
  • Data synthesis
• 16.9 360 degree market analysis
  • 360 degree market analysis
• 16.10 List of abbreviations
  • List of abbreviations