세계의 비접촉식 결제 시장 : 제품 유형별, 컴포넌트별, 최종 사용자 산업별, 용도별 - 예측(2025년-2030년)

The Contactless Payments Market was valued at USD 15.98 billion in 2023, expected to reach USD 17.70 billion in 2024, and is projected to grow at a CAGR of 11.34%, to USD 33.91 billion by 2030.

Contactless payments refer to transactions that are executed without requiring physical contact between the payment device and the point of sale (POS) terminal, typically using technologies like Near Field Communication (NFC), Radio Frequency Identification (RFID), or mobile wallets. The necessity of contactless payments has surged due to their convenience, speed, and the increasing demand for hygienic payment methods, especially in the wake of the COVID-19 pandemic. Applications span across various sectors including retail, hospitality, transportation, and healthcare, where they offer enhanced efficiency in transaction processing. End-use scope is broad, serving both consumers who seek ease and merchants who gain faster transaction times and improved customer satisfaction. Key factors influencing market growth include the rise in smartphone usage, technological advancements, demand for efficient payment systems, and the shift toward cashless economies. Increased investments in digital infrastructure and consumer awareness of cybersecurity enhancements further drive expansion. Potential opportunities lie in the integration of AI and IoT with payment systems, expanding reach into untapped rural markets, and the development of multi-currency capabilities. Companies should consider collaborations with tech firms to innovate and expand service offerings. However, limitations like high initial setup costs, data privacy concerns, and varied adoption rates across regions challenge widespread market penetration. Furthermore, regulatory barriers and compatibility issues with older payment terminals may also hinder progress. To combat these, businesses should focus on user-centric designs and real-time payment analytics while investing in robust security measures to build trust. Innovation in developing seamless cross-border transaction solutions and partnerships with financial institutions can also bolster growth. The market is dynamic, constantly evolving with pronounced competition, making agility and forward-thinking strategies crucial for sustained success.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Contactless Payments Market

The Contactless Payments Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing consumer preference for the convenience of payment transactions
  • Digitalization of the banking and financial infrastructure
  • Rising penetration of internet connectivity and smartphone ownership
• Market Restraints
  • Integration issues and technical concerns
• Market Opportunities
  • Ongoing innovations to improve the security, efficiency, and functionality of contactless payments
  • Potential for the integration of contactless payments with wearable technology
• Market Challenges
  • Security vulnerabilities and privacy concerns

Porter's Five Forces: A Strategic Tool for Navigating the Contactless Payments Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Contactless Payments Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Contactless Payments Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Contactless Payments Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Contactless Payments Market

A detailed market share analysis in the Contactless Payments Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Contactless Payments Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Contactless Payments Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Contactless Payments Market

A strategic analysis of the Contactless Payments Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Contactless Payments Market, highlighting leading vendors and their innovative profiles. These include Affirm, Inc., Afterpay Limited, Alipay by Ant Group, Amazon.com, Inc., American Express Banking Corp., Apple Inc., Block, Inc., Clover Network, LLC by Fiserv, Inc., Discover Bank, Early Warning Services, LLC, Google LLC, Ingenico, Mastercard International Incorporated, Mobiquity Inc., Payoneer Inc., PayPal Holdings, Inc., Paysafe Financial Services Limited, Paytm Payment Bank Ltd., Razorpay Software Private Limited, Samsung Electronics Co., Ltd., Sezzle Inc., Stripe, Inc., SumUp Limited, Tencent Holdings Limited, and Visa Inc..

Market Segmentation & Coverage

This research report categorizes the Contactless Payments Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Cards, Key Fobs, Mobile Devices, Stickers, and Wearables.
• Based on Type, market is studied across Card Based Payments and Smartphone Based Payments.
• Based on Component, market is studied across Hardware, Services, and Solutions. The Services is further studied across Consulting, Deployment, Integration, and Support & Maintenance.
• Based on End-user Industry, market is studied across Entertainment, Healthcare, Hospitality, Retail, and Transportation.
• Based on Application, market is studied across Business Use and Personal Use.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing consumer preference for the convenience of payment transactions
    • 5.1.1.2. Digitalization of the banking and financial infrastructure
    • 5.1.1.3. Rising penetration of internet connectivity and smartphone ownership
  • 5.1.2. Restraints
    • 5.1.2.1. Integration issues and technical concerns
  • 5.1.3. Opportunities
    • 5.1.3.1. Ongoing innovations to improve the security, efficiency, and functionality of contactless payments
    • 5.1.3.2. Potential for the integration of contactless payments with wearable technology
  • 5.1.4. Challenges
    • 5.1.4.1. Security vulnerabilities and privacy concerns
• 5.2. Market Segmentation Analysis
  • 5.2.1. Product: Expanding internet penetration and emerging adoption of mobile devices for digital transactions
  • 5.2.2. End-user Industry: Adoption of contactless payments in the retail sector to fasten checkout processes
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Contactless Payments Market, by Product

• 6.1. Introduction
• 6.2. Cards
• 6.3. Key Fobs
• 6.4. Mobile Devices
• 6.5. Stickers
• 6.6. Wearables

7. Contactless Payments Market, by Type

• 7.1. Introduction
• 7.2. Card Based Payments
• 7.3. Smartphone Based Payments

8. Contactless Payments Market, by Component

• 8.1. Introduction
• 8.2. Hardware
• 8.3. Services
  • 8.3.1. Consulting
  • 8.3.2. Deployment
  • 8.3.3. Integration
  • 8.3.4. Support & Maintenance
• 8.4. Solutions

9. Contactless Payments Market, by End-user Industry

• 9.1. Introduction
• 9.2. Entertainment
• 9.3. Healthcare
• 9.4. Hospitality
• 9.5. Retail
• 9.6. Transportation

10. Contactless Payments Market, by Application

• 10.1. Introduction
• 10.2. Business Use
• 10.3. Personal Use

11. Americas Contactless Payments Market

• 11.1. Introduction
• 11.2. Argentina
• 11.3. Brazil
• 11.4. Canada
• 11.5. Mexico
• 11.6. United States

12. Asia-Pacific Contactless Payments Market

• 12.1. Introduction
• 12.2. Australia
• 12.3. China
• 12.4. India
• 12.5. Indonesia
• 12.6. Japan
• 12.7. Malaysia
• 12.8. Philippines
• 12.9. Singapore
• 12.10. South Korea
• 12.11. Taiwan
• 12.12. Thailand
• 12.13. Vietnam

13. Europe, Middle East & Africa Contactless Payments Market

• 13.1. Introduction
• 13.2. Denmark
• 13.3. Egypt
• 13.4. Finland
• 13.5. France
• 13.6. Germany
• 13.7. Israel
• 13.8. Italy
• 13.9. Netherlands
• 13.10. Nigeria
• 13.11. Norway
• 13.12. Poland
• 13.13. Qatar
• 13.14. Russia
• 13.15. Saudi Arabia
• 13.16. South Africa
• 13.17. Spain
• 13.18. Sweden
• 13.19. Switzerland
• 13.20. Turkey
• 13.21. United Arab Emirates
• 13.22. United Kingdom

14. Competitive Landscape

• 14.1. Market Share Analysis, 2023
• 14.2. FPNV Positioning Matrix, 2023
• 14.3. Competitive Scenario Analysis
  • 14.3.1. Africa's First Smart Payment Ring by VezoPay Advanced Contactless Transactions with Speed and Security
  • 14.3.2. NAPAS and Mastercard Launch 2024 Promotion to Boost Contactless Payments in Ho Chi Minh City and Ha Noi
  • 14.3.3. Airtel Payments Bank, Noise, and Mastercard Launch Smartwatch to Advance Contactless Payments
• 14.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Affirm, Inc.
• 2. Afterpay Limited
• 3. Alipay by Ant Group
• 4. Amazon.com, Inc.
• 5. American Express Banking Corp.
• 6. Apple Inc.
• 7. Block, Inc.
• 8. Clover Network, LLC by Fiserv, Inc.
• 9. Discover Bank
• 10. Early Warning Services, LLC
• 11. Google LLC
• 12. Ingenico
• 13. Mastercard International Incorporated
• 14. Mobiquity Inc.
• 15. Payoneer Inc.
• 16. PayPal Holdings, Inc.
• 17. Paysafe Financial Services Limited
• 18. Paytm Payment Bank Ltd.
• 19. Razorpay Software Private Limited
• 20. Samsung Electronics Co., Ltd.
• 21. Sezzle Inc.
• 22. Stripe, Inc.
• 23. SumUp Limited
• 24. Tencent Holdings Limited
• 25. Visa Inc.