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Global Car Rental Market - Forecasts from 2025 to 2030

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  • Alamo
  • Avis Rent A Car System, LLC
  • Budget Rent A Car System, Inc.
  • Carzonrent India Pvt. Ltd.
  • Enterprise Holdings, Inc.
  • Europcar
  • The Hertz Corporation
  • National Car Rental
  • Sixt Group

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LSH

The global car rental market is projected to grow at a CAGR of 5.54% to be valued at US$62.377 billion in 2030 from US$44.409 billion in 2025.

The growing global travel and tourism industry is the major driver of the car rental market worldwide. Rising disposable income, the development of road infrastructure, and the growth of megacities, especially in emerging countries such as Australia, Brazil, China, and India, are augmenting the demand for rental cars owing to the increasing number of leisure and business trips. Improving internet connectivity is contributing to the emerging trend of customization of travel trips and online reservations and bookings, thereby propelling the global car rental market expansion. Technological advancements in telematics solutions and navigation functionalities are leading automobile manufacturers to offer various innovative web-based solutions to facilitate the integration of devices such as smartphones with cars.

Market Trends:

  • The global car rental market is experiencing substantial growth, driven by the increasing trend of tourism and rising business travel worldwide. As more people explore new destinations, the demand for temporary and flexible transportation solutions, such as car rentals, has surged. Renting a car provides travelers with the freedom to explore at their own pace and access locations that are often unreachable by public transit, making it an essential component of modern travel.
  • Urbanization is another key factor fueling the demand for car rental services. According to the World Bank, over half of the world's population currently resides in urban areas, a figure projected to rise to nearly 70% by 2050. This rapid urbanization is reshaping mobility patterns, with more individuals opting for on-demand and short-term transportation solutions. Car rentals offer a convenient and flexible alternative to traditional public transit, catering to the evolving needs of urban dwellers and travelers alike.
  • In North America, the car rental market is being propelled by rapid technological advancements, including GPS tracking, mobile applications, and digital signage. These innovations have transformed the way passengers access real-time information and manage their travel experiences. Additionally, the growing emphasis on safety and security, particularly in terms of data privacy and emergency alerts, is driving further adoption of advanced car rental solutions. These developments are enhancing customer satisfaction and operational efficiency, solidifying North America's position as a leading market in the industry.

In summary, the convergence of increasing tourism, urbanization, and technological innovation is driving the expansion of the global car rental market. Business leaders and stakeholders have significant opportunities to leverage these trends, particularly in regions like North America, where technological advancements and safety concerns are shaping the future of mobility.

Some of the major players covered in this report include Alamo, Avis Rent A Car System, LLC, Budget Rent A Car System, Inc., and Carzonrent India Pvt. Ltd., among others:

Key Benefits of this Report:

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data from 2022 to 2024 & forecast data from 2025 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

Car Rental Market is analyzed into the following segments:

By Car Type

  • Economy Cars
  • Luxury Cars
  • Executive Cars
  • SUVs
  • MUVs

By Mode of Booking

  • Online
  • Offline

By Rental Category

  • Local Transport
  • Airport Transport
  • Outstation Transport
  • Others

By Geography

  • North America
  • United States
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • United Kingdom
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • Japan
  • China
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

  • 2.1. Market Overview
  • 2.2. Market Definition
  • 2.3. Scope of the Study
  • 2.4. Market Segmentation

3. BUSINESS LANDSCAPE

  • 3.1. Market Drivers
  • 3.2. Market Restraints
  • 3.3. Market Opportunities
  • 3.4. Porter's Five Forces Analysis
  • 3.5. Industry Value Chain Analysis
  • 3.6. Policies and Regulations
  • 3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. GLOBAL CAR RENTAL MARKET BY CAR TYPE

  • 5.1. Introduction
  • 5.2. Economy Cars
  • 5.3. Luxury Cars
  • 5.4. Executive Cars
  • 5.5. SUVs
  • 5.6. MUVs

6. GLOBAL CAR RENTAL MARKET BY MODE OF BOOKING

  • 6.1. Introduction
  • 6.2. Online
  • 6.3. Offline

7. GLOBAL CAR RENTAL MARKET BY RENTAL CATEGORY

  • 7.1. Introduction
  • 7.2. Local Transport
  • 7.3. Airport Transport
  • 7.4. Outstation Transport
  • 7.5. Others

8. GLOBAL CAR RENTAL MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Car Type
    • 8.2.2. By Mode of Booking
    • 8.2.3. By Rental Category
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Car Type
    • 8.3.2. By Mode of Booking
    • 8.3.3. By Rental Category
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Car Type
    • 8.4.2. By Mode of Booking
    • 8.4.3. By Rental Category
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Car Type
    • 8.5.2. By Mode of Booking
    • 8.5.3. By Rental Category
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Israel
      • 8.5.4.4. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Car Type
    • 8.6.2. By Mode of Booking
    • 8.6.3. By Rental Category
    • 8.6.4. By Country
      • 8.6.4.1. Japan
      • 8.6.4.2. China
      • 8.6.4.3. India
      • 8.6.4.4. South Korea
      • 8.6.4.5. Indonesia
      • 8.6.4.6. Thailand
      • 8.6.4.7. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Alamo
  • 10.2. Avis Rent A Car System, LLC
  • 10.3. Budget Rent A Car System, Inc.
  • 10.4. Carzonrent India Pvt. Ltd.
  • 10.5. Enterprise Holdings, Inc.
  • 10.6. Europcar
  • 10.7. The Hertz Corporation
  • 10.8. National Car Rental
  • 10.9. Sixt Group

11. APPENDIX

  • 11.1. Currency
  • 11.2. Assumptions
  • 11.3. Base and Forecast Years Timeline
  • 11.4. Key benefits for the stakeholders
  • 11.5. Research Methodology
  • 11.6. Abbreviations
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