자동차 뒷좌석용 인포테인먼트 시장 : OS, 기술 유형, 최종사용자, 유형, 지역별 예측(-2030년)

Global Automotive Rear Seat Infotainment Market Research Report Information By Operating System (Qnx, Linux, Microsoft, and Others), Technology Type (Multimedia Player and Navigation Systems), End User (OEM and Aftermarket), Type (Headrest Monitor System, Overhead System, and Plug and Play System), And By Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America) -Industry Forecast Till 2030

Market Synopsis

In 2023, the automotive rear seat entertainment market was estimated to be worth USD 554.1 million. Over the course of the study period, the Automotive Rear Seat Infotainment industry is expected to develop at a compound annual growth rate (CAGR) of 10.16%.

Due to several factors, the automotive rear seat infotainment market is anticipated to increase significantly throughout the projected period. The global luxury automobile industry is expanding, and cloud computing is being used more often, which is driving the expansion of the automotive rear seat infotainment market. Moreover, the increasing utilisation of technology for in-car infotainment systems is anticipated to offer a prospect for expansion for industry participants.

Technology is advancing significantly in the automotive industry. Innovation in this market segment is being driven by rivalry as well as advancements in the technology industry. The automotive industry is currently embracing cloud computing as a new technology. GPS services and infotainment systems both depend on constant data flow and network connectivity. Moreover, studies are being conducted to develop machine intelligence and make cars smarter. All of these necessitate constant information flow, continuous service, and system readiness for demand.

Market Segmentation

Qnx, Linux, Microsoft, and Others are included in the market segmentation based on operating system. Multimedia players and navigation systems are included in the Automotive Rear Seat Infotainment Market segmentation based on Technology Type.

OEM and Aftermarket are included in the Automotive Rear Seat Infotainment Market segmentation based on the End User.

Plug and Play systems, overhead systems, and headrest monitor systems are among the market segmentation options based on type.

Regional Analysis

North America is anticipated to continue to dominate the Automotive Rear Seat Infotainment market for the duration of the forecast period, with the greatest revenue share of 31.9% in 2022. The increased desire for sophisticated in-car entertainment and information systems is fueling the North American rear seat infotainment market's rapid growth. Over the next several years, the industry is expected to grow as demand for customized in-vehicle experiences and the adoption of linked car technologies both rise. The need for rear seat entertainment is growing as more families take road trips and spend more time in their cars. Other factors contributing to this growth include technological advancements like voice recognition, touchscreen displays, and connectivity options; the growing popularity of connected car technologies like telematics and in-car connectivity; and the growing desire from customers for customized in-car experiences.

One of the main hubs to produce automobiles is Europe, where companies that make luxury vehicles include BMW, Audi AG, Volkswagen Group, and others. The market for rear seat entertainment in Europe is expanding because to consumer demand for luxurious rear-seat experiences. Modern remote controls, touchscreens, streaming media, and rear seat displays are being heavily invested in by automakers and tech companies. Europeans spend more time in their cars and travel large distances for vacations and commuting. Rear seat infotainment offers luxury, comfort, and seamless connectivity-elements that they greatly value. Regulations from the European Union also require similar functions in the backseat, expanding the capabilities of infotainment systems.

The market for back seat infotainment systems in the Asia-Pacific region is expected to grow rapidly because of rising car ownership and consumer demand for modern technology. Because they spend more time in their cars, consumers have higher standards for entertainment, comfort, and connectivity. In response, automakers introduce vehicles with cutting-edge control interfaces, touchscreens for rear seat displays, and streaming media. Economic growth, the emergence of middle-class lifestyles, and consumer desires for roomy SUVs and luxury cars-which incorporate expanding rear-seat multimedia systems-

For several reasons, the Middle East has seen a spike in the demand for infotainment systems installed in back seats. The rising demand for luxury cars in the area is one of the main factors driving this demand.

With rising car ownership and living standards, it is expected that the back seat infotainment market in South America will grow significantly. In the region, rising middle class populations, economic growth, and better transportation systems are all contributing to rising automobile usage.

Principal Players

Panasonic Corporation, Harman International, Alps Alpine Co Ltd, LG Electronics, Clarion Co. Ltd., Pioneer Corporation, Garmin Ltd., JVCKENWOOD Corporation, VOXX International Corp., and NSV Auto are some of the leading companies in the market. International Harman

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY

• 1.1 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY OPERATING SYSTEM
• 1.2 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY TECHNOLOGY TYPE
• 1.3 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY END USER
• 1.4 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY TYPE
• 1.5 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY REGION

2 MARKET INTRODUCTION

• 2.1 DEFINITION
• 2.2 SCOPE OF THE STUDY
• 2.3 RESEARCH OBJECTIVE
• 2.4 MARKET STRUCTURE

3 RESEARCH METHODOLOGY

• 3.1 RESEARCH PROCESS
• 3.2 PRIMARY RESEARCH
• 3.3 SECONDARY RESEARCH
• 3.4 MARKET SIZE ESTIMATION
• 3.5 FORECAST MODEL
• 3.6 LIST OF ASSUMPTIONS

4 MARKET DYNAMICS

• 4.1 INTRODUCTION
• 4.2 DRIVERS
  • 4.2.1 GROWTH OF THE GLOBAL LUXURY CAR MARKET
  • 4.2.2 INCREASED USE OF CLOUD TECHNOLOGIES
  • 4.2.3 DRIVERS IMPACT ANALYSIS
• 4.3 RESTRAINTS
  • 4.3.1 HIGH COST OF INFOTAINMENT SYSTEMS
  • 4.3.2 RESTRAINT IMPACT ANALYSIS
• 4.4 OPPORTUNITIES
  • 4.4.1 RISING ADOPTION OF TECHNOLOGY FOR IN-VEHICLE INFOTAINMENT SYSTEMS
• 4.5 COVID 19 IMPACT ANALYSIS
  • 4.5.1 IMPACT ON OVERALL AUTOMOTIVE INDUSTRY
  • 4.5.2 ECONOMY IMPACT
    • 4.5.2.1 AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET
  • 4.5.3 IMPACT ON THE SUPPLY CHAIN OF REAR SEAT INFOTAINMENT MARKET
    • 4.5.3.1 PRICE VARIATION OF KEY RAW MATERIAL
    • 4.5.3.2 PRODUCTION SHUT DOWN
    • 4.5.3.2.1 CASH FLOW CONSTRAINTS
    • 4.5.3.2.2 IMPACT ON IMPORT/EXPORT
  • 4.5.4 IMPACT ON MARKET DEMAND OF REAR SEAT INFOTAINMENT
    • 4.5.4.1 IMPACT DUE TO RESTRICTION/LOCKDOWNS
  • 4.5.5 CONSUMER SENTIMENT
    • 4.5.5.1 IMPACT ON PRICING REAR SEAT INFOTAINMENT

5 MARKET FACTOR ANALYSIS

• 5.1 SUPPLY CHAIN ANALYSIS: GLOBAL REAR SEAT INFOTAINMENT MARKET
  • 5.1.1 DESIGN AND DEVELOPMENT
  • 5.1.2 RAW MATERIAL SUPPLY
  • 5.1.3 AUTOMOTIVE COMPONENT/PART SUPPLY
  • 5.1.4 DISTRIBUTION
  • 5.1.5 END USER
• 5.2 PORTER'S FIVE FORCES MODEL
  • 5.2.1 THE THREAT OF NEW ENTRANTS
  • 5.2.2 BARGAINING POWER OF SUPPLIERS
  • 5.2.3 THREAT OF SUBSTITUTES
  • 5.2.4 BARGAINING POWER OF BUYERS
  • 5.2.5 INTENSITY OF RIVALRY

6 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY OPERATING SYSTEM

• 6.1 OVERVIEW
• 6.2 QNX
• 6.3 LINUX
• 6.4 MICROSOFT
• 6.5 OTHERS

7 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY TECHNOLOGY TYPE

• 7.1 OVERVIEW
• 7.2 MULTIMEDIA PLAYER
• 7.3 NAVIGATION SYSTEMS

8 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY END USER

• 8.1 OVERVIEW
• 8.2 OEM
• 8.3 AFTERMARKET

9 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY TYPE

• 9.1 OVERVIEW
• 9.2 HEADREST MONITOR SYSTEM
• 9.3 OVERHEAD SYSTEM
• 9.4 PLUG AND PLAY SYSTEM

10 GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET, BY REGION

• 10.1 OVERVIEW
• 10.2 NORTH AMERICA
  • 10.2.1 US
  • 10.2.2 CANADA
  • 10.2.3 MEXICO
• 10.3 EUROPE
  • 10.3.1 GERMANY
  • 10.3.2 FRANCE
  • 10.3.3 UK
  • 10.3.4 ITALY
  • 10.3.5 SPAIN
  • 10.3.6 RUSSIA
  • 10.3.7 REST OF EUROPE
• 10.4 ASIA-PACIFIC
  • 10.4.1 CHINA
  • 10.4.2 INDIA
  • 10.4.3 JAPAN
  • 10.4.4 SOUTH KOREA
  • 10.4.5 AUSTRALIA
  • 10.4.6 REST OF ASIA-PACIFIC
• 10.5 MIDDLE EAST & AFRICA
  • 10.5.1 SAUDI ARABIA
  • 10.5.2 UAE
  • 10.5.3 SOUTH AFRICA
  • 10.5.4 REST OF MIDDLE EAST & AFRICA
• 10.6 SOUTH AMERICA
  • 10.6.1 BRAZIL
  • 10.6.2 ARGENTINA
  • 10.6.3 REST OF SOUTH AMERICA

11 COMPETITIVE LANDSCAPE

• 11.1 COMPETITIVE OVERVIEW
• 11.2 COMPETITIVE BENCHMARKING
• 11.3 MAJOR PLAYERS IN THE GLOBAL AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET
• 11.4 KEY PLAYERS MARKET SHARE ANALYSIS, 2022 (%)
  • 11.4.1 MARKET SHARE ANALYSIS FOR MAJOR MULTIMEDIA PLAYERS IN AUTOMOTIVE REAR SEAT

INFOTAINMENT MARKET 107

• 11.4.2 MARKET SHARE ANALYSIS FOR MAJOR NAVIGATION SYSTEM IN AUTOMOTIVE REAR SEAT

INFOTAINMENT MARKET 108

• 11.5 LEADING PLAYERS IN TERMS OF THE NUMBER OF DEVELOPMENTS IN THE GLOBAL

AUTOMOTIVE REAR SEAT INFOTAINMENT MARKET 108

• 11.6 KEY DEVELOPMENTS & GROWTH STRATEGIES
  • 11.6.1 CONTRACTS AND AGREEMENTS
  • 11.6.2 PRODUCT LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
  • 11.6.3 ACQUISITION/PARTNERSHIP

12 COMPANY PROFILES

• 12.1 ALPS ALPINE CO LTD
  • 12.1.1 COMPANY OVERVIEW
  • 12.1.2 FINANCIAL OVERVIEW
  • 12.1.3 PRODUCTS OFFERED
  • 12.1.4 KEY DEVELOPMENTS
  • 12.1.5 SWOT ANALYSIS
  • 12.1.6 KEY STRATEGIES
• 12.2 HARMAN INTERNATIONAL
  • 12.2.1 COMPANY OVERVIEW
  • 12.2.2 FINANCIAL OVERVIEW
  • 12.2.3 PRODUCTS/SERVICES OFFERED
  • 12.2.4 KEY DEVELOPMENTS
  • 12.2.5 SWOT ANALYSIS
  • 12.2.6 KEY STRATEGIES
• 12.3 PANASONIC CORPORATION
  • 12.3.1 COMPANY OVERVIEW
  • 12.3.2 FINANCIAL OVERVIEW
  • 12.3.3 PRODUCTS OFFERED
  • 12.3.4 KEY DEVELOPMENTS
  • 12.3.5 SWOT ANALYSIS
  • 12.3.6 KEY STRATEGIES
• 12.4 LG ELECTRONICS
  • 12.4.1 COMPANY OVERVIEW
  • 12.4.2 FINANCIAL OVERVIEW
  • 12.4.3 PRODUCTS/SERVICES OFFERED
  • 12.4.4 KEY DEVELOPMENTS
  • 12.4.5 SWOT ANALYSIS
  • 12.4.6 KEY STRATEGIES
• 12.5 PIONEER CORPORATION
  • 12.5.1 COMPANY OVERVIEW
  • 12.5.2 FINANCIAL OVERVIEW
  • 12.5.3 PRODUCTS OFFERED
  • 12.5.4 KEY DEVELOPMENTS
  • 12.5.5 SWOT ANALYSIS
  • 12.5.6 KEY STRATEGIES
• 12.6 CLARION CO. LTD.
  • 12.6.1 COMPANY OVERVIEW
  • 12.6.2 FINANCIAL OVERVIEW
  • 12.6.3 PRODUCTS/SERVICES OFFERED
  • 12.6.4 KEY DEVELOPMENTS
  • 12.6.5 SWOT ANALYSIS
  • 12.6.6 KEY STRATEGIES
• 12.7 GARMIN LTD.
  • 12.7.1 COMPANY OVERVIEW
  • 12.7.2 FINANCIAL OVERVIEW
  • 12.7.3 PRODUCTS/SERVICES OFFERED
  • 12.7.4 KEY DEVELOPMENTS
  • 12.7.5 SWOT ANALYSIS
  • 12.7.6 KEY STRATEGIES
• 12.8 VOXX INTERNATIONAL CORP.
  • 12.8.1 COMPANY OVERVIEW
  • 12.8.2 FINANCIAL OVERVIEW
  • 12.8.3 PRODUCTS/SERVICES OFFERED
  • 12.8.4 KEY DEVELOPMENTS
  • 12.8.5 SWOT ANALYSIS
  • 12.8.6 KEY STRATEGIES
• 12.9 NSV AUTO
  • 12.9.1 COMPANY OVERVIEW
  • 12.9.2 FINANCIAL OVERVIEW
  • 12.9.3 PRODUCTS/SERVICES OFFERED
  • 12.9.4 KEY DEVELOPMENTS
  • 12.9.5 SWOT ANALYSIS
  • 12.9.6 KEY STRATEGIES
• 12.10 JVCKENWOOD CORPORATION
  • 12.10.1 COMPANY OVERVIEW
  • 12.10.2 FINANCIAL OVERVIEW
  • 12.10.3 PRODUCTS OFFERED
  • 12.10.4 KEY DEVELOPMENTS
  • 12.10.5 SWOT ANALYSIS
  • 12.10.6 KEY STRATEGIES
• 12.11 TOMTOM INTERNATIONAL BV.
  • 12.11.1 COMPANY OVERVIEW
  • 12.11.2 PRODUCTS/SERVICES OFFERED
  • 12.11.3 KEY DEVELOPMENTS
  • 12.11.4 SWOT ANALYSIS
  • 12.11.5 KEY STRATEGIES
• 12.12 ACCESS CO., LTD
  • 12.12.1 COMPANY OVERVIEW
  • 12.12.2 PRODUCTS/SERVICES OFFERED
  • 12.12.3 KEY DEVELOPMENTS
  • 12.12.4 SWOT ANALYSIS
  • 12.12.5 KEY STRATEGIES
• 12.13 PRETECH INTERNATIONAL CO
  • 12.13.1 COMPANY OVERVIEW
  • 12.13.2 FINANCIAL OVERVIEW
  • 12.13.3 PRODUCTS OFFERED
  • 12.13.4 KEY DEVELOPMENTS
• 12.14 ECARX
  • 12.14.1 COMPANY OVERVIEW
  • 12.14.2 FINANCIAL OVERVIEW
  • 12.14.3 PRODUCTS OFFERED
  • 12.14.4 KEY DEVELOPMENTS
• 12.15 VISTEON CORPORATION
  • 12.15.1 COMPANY OVERVIEW
  • 12.15.2 FINANCIAL OVERVIEW
  • 12.15.3 PRODUCTS OFFERED
  • 12.15.4 KEY DEVELOPMENTS
• 12.16 ACESVISION TECHNOLOGY CO., LIMITED
  • 12.16.1 COMPANY OVERVIEW
  • 12.16.2 FINANCIAL OVERVIEW
  • 12.16.3 PRODUCTS OFFERED
  • 12.16.4 KEY DEVELOPMENTS
• 12.17 BLAUPUNKT
  • 12.17.1 COMPANY OVERVIEW
  • 12.17.2 FINANCIAL OVERVIEW
  • 12.17.3 PRODUCTS OFFERED
  • 12.17.4 KEY DEVELOPMENTS
• 12.18 MOTREX.
  • 12.18.1 COMPANY OVERVIEW
  • 12.18.2 FINANCIAL OVERVIEW
  • 12.18.3 PRODUCTS OFFERED
  • 12.18.4 KEY DEVELOPMENTS
• 12.19 ROYOLE CORPORATION.
  • 12.19.1 COMPANY OVERVIEW
  • 12.19.2 FINANCIAL OVERVIEW
  • 12.19.3 PRODUCTS/SERVICES OFFERED
  • 12.19.4 KEY DEVELOPMENTS
• 12.20 CE INFO SYSTEMS PVT. LTD.
  • 12.20.1 COMPANY OVERVIEW
  • 12.20.2 FINANCIAL OVERVIEW
  • 12.20.3 PRODUCTS OFFERED
  • 12.20.4 KEY DEVELOPMENTS
• 12.21 CONTINENTAL AG
  • 12.21.1 COMPANY OVERVIEW
  • 12.21.2 FINANCIAL OVERVIEW
  • 12.21.3 PRODUCTS OFFERED
  • 12.21.4 KEY DEVELOPMENTS
  • 12.21.5 SWOT ANALYSIS
  • 12.21.6 KEY STRATEGIES
• 12.22 DENSO CORPORATION
  • 12.22.1 COMPANY OVERVIEW
  • 12.22.2 FINANCIAL OVERVIEW
  • 12.22.3 PRODUCTS OFFERED
  • 12.22.4 KEY DEVELOPMENTS
  • 12.22.5 KEY STRATEGIES
• 12.23 APTIV PLC
  • 12.23.1 COMPANY OVERVIEW
  • 12.23.2 FINANCIAL OVERVIEW
  • 12.23.3 PRODUCTS OFFERED
  • 12.23.4 KEY DEVELOPMENTS

13 APPENDIX

• 13.1 REFERENCES