시장보고서
상품코드
1477022

세계 플레이아웃 자동화 및 채널 인박스 시장 : 시장 규모, 점유율 분석 - 동향, 촉진요인, 경쟁 구도, 예측(2024-2030년)

Playout Automation and Channel-in-a-Box Market Size & Share Analysis - Trends, Drivers, Competitive Landscape, and Forecasts (2024-2030)

발행일: | 리서치사: Prescient & Strategic Intelligence | 페이지 정보: 영문 270 Pages | 배송안내 : 2-3일 (영업일 기준)

    
    
    



※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

세계의 플레이아웃 자동화 및 채널 인박스 업계의 매출액은 2023년 28억 8,730만 달러에 이르고, 예측 기간 동안 16.0%의 비율로 성장하고, 2030년에는 81억 640만 달러에 이를 것으로 예측됩니다. 시청자들 사이에서 고품질의 컨텐츠에 대한 요구가 커지고 있다는 것은 이 사업 분야의 발전을 뒷받침하고 있습니다. 또한 전자 학습 산업과 온라인 교육에 대한 수요도 증가하고 있습니다.

고품질의 음성과 영상에 대한 수요가 증가함에 따라 기업은 점점 더 그래픽과 영상에 힘을 쏟고 있습니다. 이 동향은 게임, 전자 학습, 엔터테인먼트, 멀티미디어 분야에 반영됩니다.

최신 비디오 스트리밍 및 컨텐츠를 보고 싶은 욕망으로 인해 Netflix, Amazon Prime, Disney와 같은 공급자는 음성 및 동영상 품질을 전례 없이 향상시켰습니다. 공급자는 이러한 수단을 통해 증가하는 수요에 대응하면서 최고 품질을 제공하는 솔루션 바구니에서 지원됩니다.

자동 플레이아웃 시스템은 컨텐츠 전송을 정확하게 수행하고 전송 및 전송 프로세스를 지속적으로 수행함으로써 동영상 컨텐츠에 대한 지속적인 증가 수요에 대응합니다. 플레이아웃 자동화 및 채널 인박스 솔루션은 국내외 방송 네트워크를 다루는 전송 영역을 확장하여 전 세계 어디서나 컨텐츠 전송을 용이하게 합니다.

현재의 디지털 시프트는 미디어, 엔터테인먼트, 교육, 게임 등 분야의 컨텐츠에 대한 요구가 증가함에 따라 방송 활동의 성장을 가속하고 있습니다.

주요 인사이트

다중 채널 카테고리는 예측 기간 동안 16.5%의 연평균 복합 성장률(CAGR)이 예상됩니다. 엔터테인먼트와 뉴스에 대한 세계의 요구가 높아지면서 다채널 플랫폼의 보급을 뒷받침하고 있습니다. 이러한 플랫폼은 서로 다른 관심을 가진 시청자를 매료시키는 다양한 컨텐츠를 제공합니다. 채널 수가 많으면 다양한 지역에서 컨텐츠를 방송할 수 있어 시청자의 도달범위가 넓어집니다. 또한 유명한 국제 방송국과의 파트너십은 신뢰성과 세계의 존재감을 높여 업계의 발전을 뒷받침하고 있습니다.

스포츠는 예측 기간 동안 CAGR이 16.8%로 추정되며 가장 빠르게 성장하는 카테고리입니다. 인구 증가, 경제적 번영, 기술적 향상으로 인해 전 세계적으로 스포츠 인기가 높아지고 있는 것이 이 발전에 기여하고 있습니다. 스포츠 릴레이의 자동화는 시청 경험을 향상시키고 오류율을 감소시킵니다.

클라우드 범주는 물리적 인프라 요구 사항이 부족하기 때문에 빠르게 발전할 것으로 예상됩니다. 클라우드 기반 솔루션은 온라인 서버를 통한 간단한 액세스를 제공하여 현장 하드웨어의 필요성을 제거합니다. 클라우드 플랫폼의 높은 확장성을 통해 기업은 수요에 따라 리소스를 조정할 수 있으므로 하드웨어와 소프트웨어를 크게 변경하지 않고도 신속하게 대응할 수 있습니다.

교육·기업 카테고리는 향후 수년간 16.6%의 연평균 복합 성장률(CAGR)로 가장 크게 성장할 것으로 보입니다. 플레이아웃 자동화 및 채널 인박스 솔루션은 학생, 교사, 직장인의 정보 품질을 향상시킵니다.

지역별로는 북미가 2023년에 플레이아웃 자동화 및 채널 인박스 업계를 지배할 전망입니다. 방송 사업과 디지털 플랫폼 통합의 대두가 이 움직임을 뒷받침했습니다.

주요 촉진요인으로는 기술 개량, 경쟁 압력, 수요 증가, 고객 선호 변화, 경제 상황의 지원 등이 있습니다.

아시아태평양은 2024년부터 2030년까지의 CAGR이 16.6%로 가장 급성장하는 시장이 될 것으로 예상되고 있습니다.

이 보고서는 세계 플레이 자동화 및 채널 인박스 시장을 분석하고, 시장의 기본 구조, 최신 상황 및 주요 촉진 및 억제요인, 전 세계 및 지역별 및 주요 국가 시장 규모 동향 전망(2017 -2030년), 부문별 상세 동향, 현재 시장 경쟁 구도, 주요 기업 프로파일 등의 정보를 전해드립니다.

목차

제1장 분석 범위

제2장 분석 방법

제3장 주요 요약

제4장 시장 지표

제5장 업계 전망

  • 시장 역학
    • 동향
    • 성장 촉진요인
    • 억제요인/과제
    • 성장 촉진요인/억제요인의 영향 분석
  • COVID-19의 영향
  • Porter's Five Forces 분석

제6장 세계 시장

  • 개요
  • 시장 수익 : 채널유형별(2017-2030년)
  • 시장 수익 : 용도별(2017-2030년)
  • 시장 수익 : 제공 품목별(2017-2030년)
  • 시장 수익 : 전개 방식별(2017-2030년)
  • 시장 수익 : 업종별(2017-2030년)
  • 시장 수익 : 지역별(2017-2030년)

제7장 북미 시장

  • 개요
  • 시장 수익 : 채널유형별(2017-2030년)
  • 시장 수익 : 용도별(2017-2030년)
  • 시장 수익 : 제공 품목별(2017-2030년)
  • 시장 수익 : 전개 방식별(2017-2030년)
  • 시장 수익 : 업종별(2017-2030년)
  • 시장 수익 : 국가별(2017-2030년)

제8장 유럽 시장

제9장 아시아태평양 시장

제10장 라틴아메리카 시장

제11장 중동 및 아프리카 시장

제12장 미국 시장

  • 개요
  • 시장 수익 : 채널유형별(2017-2030년)
  • 시장 수익 : 용도별(2017-2030년)
  • 시장 수익 : 제공 품목별(2017-2030년)
  • 시장 수익 : 전개 방식별(2017-2030년)
  • 시장 수익 : 업종별(2017-2030년)

제13장 캐나다 시장

제14장 독일 시장

제15장 프랑스 시장

제16장 영국 시장

제17장 이탈리아 시장

제18장 스페인 시장

제19장 일본 시장

제20장 중국 시장

제21장 인도 시장

제22장 호주 시장

제23장 한국시장

제24장 브라질 시장

제25장 멕시코 시장

제26장 사우디아라비아 시장

제27장 남아프리카 시장

제28장 아랍에미리트(UAE) 시장

제29장 경쟁 구도

  • 시장 진출기업과 그 제공 품목의 일람
  • 주요 기업의 경쟁 벤치마킹
  • 주요 기업의 제품 벤치마킹
  • 최근의 전략 전개

제30장 기업 프로파일

  • Harmonic Inc.
  • Anyware Video
  • Axel Technologies Private Limited
  • Broadstream Solutions Inc.
  • Cinegy LLC
  • Evertz Microsystems Ltd.
  • Florical Systems
  • Grass Valley Canada
  • Hardata
  • Imagine Communications Corp.
  • Pebble Beach Systems Ltd.

제31장 부록

JHS 24.05.23

In 2023, the playout automation and channel-in-a-box industry attained revenue of USD 2,887.3 million, which is projected to advance at a rate of 16.0% over the projection period, to touch USD 8,106.4 million by 2030. The rising need for quality content between viewers proposes the development of this branch of business. Thus, the e-learning industry and also online education is rising in demand.

With the growth of the demand for quality audio and videos, companies more and more are focusing on the graphics and videos they use. This trend is reflected in gaming, e-learning, entertainment, and multimedia areas.

As many users are seeking for better quality content, this branch is expanding. Besides that, e-learning and online education are also rising in demand.

The wayward desire to watch the most modern streaming video content flings the likes of Netflix, Amazon Prime and Disney+ into upgrading their audio and video quality never before like that. By these means, the providers are supported with a basket of solutions addressing the increasing demands but still providing the best quality.

Automated playout systems facilitate content transmission correctly and perform the distribution and transmission processes continually to match the continually higher demand for video content. Playout automation and channel-in-a-box solutions can increase the transmission area that covers national and international broadcasting networks, thus easing content transmittance everywhere around the world.

The current digital shift, together with the rising need for content from sectors such as media, entertainment, education, and gaming, fosters the growth of broadcasting activities.

Key Insights

The multiple-channel category is expected to witness the highest CAGR, of 16.5%, during the forecast period.

During the projection period, the multiple-channel category is projected to advance at a CAGR of 16.5%.

The growing need for entertainment and news worldwide is propelling the acceptance of multiple-channel platforms.

Such platforms provide varied content to entice audiences with different interests.

Numerous channels enable broadcasting content throughout different regions, increasing the audience reach.

Partnerships with well-known international broadcasters improve credibility and worldwide existence, propelling industry development.

Sports is estimated to have a CAGR of 16.8% in the projection period, making it the fastest-rising category.

The growing popularity of sports worldwide, propelled by populace development, financial prosperity, and technical improvements, contributes to this development.

Automation in sports broadcasting advances the viewing experience and decreases error rates.

The cloud category is projected to advance quickly because of its shortage of physical infrastructure requirements.

Cloud-based solutions provide simple access through online servers, removing the requirement for on-site hardware.

High scalability in cloud platforms lets establishments adjust resources based on demand, easing quick responses without substantial changes in hardware or software.

In the coming years, the education and corporate category will witness the highest CAGR of 16.6%.

Playout automation and channel-in-a-box solutions are enhancing information quality for students, teachers, and corporate employees.

In 2023, the North American region dominated the playout automation and channel-in-a-box industry, propelled by rising broadcasting businesses and digital platform integration.

Major propellers include technical improvements, competitive pressures, demand expansion, shifting customer preferences, and supportive economic conditions.

Asia-Pacific (APAC) is expected to be the fastest-growing market, with a CAGR of 16.6% from 2024 to 2030.

Table of Contents

Chapter 1. Research Scope

  • 1.1. Research Objectives
  • 1.2. Market Definition
  • 1.3. Analysis Period
  • 1.4. Market Size Breakdown by Segments
    • 1.4.1. Market size breakdown, by channel type
    • 1.4.2. Market size breakdown, by application
    • 1.4.3. Market size breakdown, by offering
    • 1.4.4. Market size breakdown, by deployment mode
    • 1.4.5. Market size breakdown, by vertical
    • 1.4.6. Market size breakdown, by region
    • 1.4.7. Market size breakdown, by country
  • 1.5. Market Data Reporting Unit
    • 1.5.1. Value
  • 1.6. Key Stakeholders

Chapter 2. Research Methodology

  • 2.1. Secondary Research
    • 2.1.1. Paid
    • 2.1.2. Unpaid
    • 2.1.3. P&S Intelligence database
  • 2.2. Primary Research
  • 2.3. Market Size Estimation
  • 2.4. Data Triangulation
  • 2.5. Currency Conversion Rates
  • 2.6. Assumptions for the Study
  • 2.7. Notes and Caveats

Chapter 3. Executive Summary

Chapter 4. Market Indicators

Chapter 5. Industry Outlook

  • 5.1. Market Dynamics
    • 5.1.1. Trends
    • 5.1.2. Drivers
    • 5.1.3. Restraints/challenges
    • 5.1.4. Impact analysis of drivers/restraints
  • 5.2. Impact of COVID-19
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Bargaining power of buyers
    • 5.3.2. Bargaining power of suppliers
    • 5.3.3. Threat of new entrants
    • 5.3.4. Intensity of rivalry
    • 5.3.5. Threat of substitutes

Chapter 6. Global Market

  • 6.1. Overview
  • 6.2. Market Revenue, by Channel Type (2017-2030)
  • 6.3. Market Revenue, by Application (2017-2030)
  • 6.4. Market Revenue, by Offering (2017-2030)
  • 6.5. Market Revenue, by Deployment Mode (2017-2030)
  • 6.6. Market Revenue, by Vertical (2017-2030)
  • 6.7. Market Revenue, by Region (2017-2030)

Chapter 7. North America Market

  • 7.1. Overview
  • 7.2. Market Revenue, by Channel Type (2017-2030)
  • 7.3. Market Revenue, by Application (2017-2030)
  • 7.4. Market Revenue, by Offering (2017-2030)
  • 7.5. Market Revenue, by Deployment Mode (2017-2030)
  • 7.6. Market Revenue, by Vertical (2017-2030)
  • 7.7. Market Revenue, by Country (2017-2030)

Chapter 8. Europe Market

  • 8.1. Overview
  • 8.2. Market Revenue, by Channel Type (2017-2030)
  • 8.3. Market Revenue, by Application (2017-2030)
  • 8.4. Market Revenue, by Offering (2017-2030)
  • 8.5. Market Revenue, by Deployment Mode (2017-2030)
  • 8.6. Market Revenue, by Vertical (2017-2030)
  • 8.7. Market Revenue, by Country (2017-2030)

Chapter 9. APAC Market

  • 9.1. Overview
  • 9.2. Market Revenue, by Channel Type (2017-2030)
  • 9.3. Market Revenue, by Application (2017-2030)
  • 9.4. Market Revenue, by Offering (2017-2030)
  • 9.5. Market Revenue, by Deployment Mode (2017-2030)
  • 9.6. Market Revenue, by Vertical (2017-2030)
  • 9.7. Market Revenue, by Country (2017-2030)

Chapter 10. LATAM Market

  • 10.1. Overview
  • 10.2. Market Revenue, by Channel Type (2017-2030)
  • 10.3. Market Revenue, by Application (2017-2030)
  • 10.4. Market Revenue, by Offering (2017-2030)
  • 10.5. Market Revenue, by Deployment Mode (2017-2030)
  • 10.6. Market Revenue, by Vertical (2017-2030)
  • 10.7. Market Revenue, by Country (2017-2030)

Chapter 11. MEA Market

  • 11.1. Overview
  • 11.2. Market Revenue, by Channel Type (2017-2030)
  • 11.3. Market Revenue, by Application (2017-2030)
  • 11.4. Market Revenue, by Offering (2017-2030)
  • 11.5. Market Revenue, by Deployment Mode (2017-2030)
  • 11.6. Market Revenue, by Vertical (2017-2030)
  • 11.7. Market Revenue, by Country (2017-2030)

Chapter 12. U.S. Market

  • 12.1. Overview
  • 12.2. Market Revenue, by Channel Type (2017-2030)
  • 12.3. Market Revenue, by Application (2017-2030)
  • 12.4. Market Revenue, by Offering (2017-2030)
  • 12.5. Market Revenue, by Deployment Mode (2017-2030)
  • 12.6. Market Revenue, by Vertical (2017-2030)

Chapter 13. Canada Market

  • 13.1. Overview
  • 13.2. Market Revenue, by Channel Type (2017-2030)
  • 13.3. Market Revenue, by Application (2017-2030)
  • 13.4. Market Revenue, by Offering (2017-2030)
  • 13.5. Market Revenue, by Deployment Mode (2017-2030)
  • 13.6. Market Revenue, by Vertical (2017-2030)

Chapter 14. Germany Market

  • 14.1. Overview
  • 14.2. Market Revenue, by Channel Type (2017-2030)
  • 14.3. Market Revenue, by Application (2017-2030)
  • 14.4. Market Revenue, by Offering (2017-2030)
  • 14.5. Market Revenue, by Deployment Mode (2017-2030)
  • 14.6. Market Revenue, by Vertical (2017-2030)

Chapter 15. France Market

  • 15.1. Overview
  • 15.2. Market Revenue, by Channel Type (2017-2030)
  • 15.3. Market Revenue, by Application (2017-2030)
  • 15.4. Market Revenue, by Offering (2017-2030)
  • 15.5. Market Revenue, by Deployment Mode (2017-2030)
  • 15.6. Market Revenue, by Vertical (2017-2030)

Chapter 16. U.K. Market

  • 16.1. Overview
  • 16.2. Market Revenue, by Channel Type (2017-2030)
  • 16.3. Market Revenue, by Application (2017-2030)
  • 16.4. Market Revenue, by Offering (2017-2030)
  • 16.5. Market Revenue, by Deployment Mode (2017-2030)
  • 16.6. Market Revenue, by Vertical (2017-2030)

Chapter 17. Italy Market

  • 17.1. Overview
  • 17.2. Market Revenue, by Channel Type (2017-2030)
  • 17.3. Market Revenue, by Application (2017-2030)
  • 17.4. Market Revenue, by Offering (2017-2030)
  • 17.5. Market Revenue, by Deployment Mode (2017-2030)
  • 17.6. Market Revenue, by Vertical (2017-2030)

Chapter 18. Spain Market

  • 18.1. Overview
  • 18.2. Market Revenue, by Channel Type (2017-2030)
  • 18.3. Market Revenue, by Application (2017-2030)
  • 18.4. Market Revenue, by Offering (2017-2030)
  • 18.5. Market Revenue, by Deployment Mode (2017-2030)
  • 18.6. Market Revenue, by Vertical (2017-2030)

Chapter 19. Japan Market

  • 19.1. Overview
  • 19.2. Market Revenue, by Channel Type (2017-2030)
  • 19.3. Market Revenue, by Application (2017-2030)
  • 19.4. Market Revenue, by Offering (2017-2030)
  • 19.5. Market Revenue, by Deployment Mode (2017-2030)
  • 19.6. Market Revenue, by Vertical (2017-2030)

Chapter 20. China Market

  • 20.1. Overview
  • 20.2. Market Revenue, by Channel Type (2017-2030)
  • 20.3. Market Revenue, by Application (2017-2030)
  • 20.4. Market Revenue, by Offering (2017-2030)
  • 20.5. Market Revenue, by Deployment Mode (2017-2030)
  • 20.6. Market Revenue, by Vertical (2017-2030)

Chapter 21. India Market

  • 21.1. Overview
  • 21.2. Market Revenue, by Channel Type (2017-2030)
  • 21.3. Market Revenue, by Application (2017-2030)
  • 21.4. Market Revenue, by Offering (2017-2030)
  • 21.5. Market Revenue, by Deployment Mode (2017-2030)
  • 21.6. Market Revenue, by Vertical (2017-2030)

Chapter 22. Australia Market

  • 22.1. Overview
  • 22.2. Market Revenue, by Channel Type (2017-2030)
  • 22.3. Market Revenue, by Application (2017-2030)
  • 22.4. Market Revenue, by Offering (2017-2030)
  • 22.5. Market Revenue, by Deployment Mode (2017-2030)
  • 22.6. Market Revenue, by Vertical (2017-2030)

Chapter 23. South Korea Market

  • 23.1. Overview
  • 23.2. Market Revenue, by Channel Type (2017-2030)
  • 23.3. Market Revenue, by Application (2017-2030)
  • 23.4. Market Revenue, by Offering (2017-2030)
  • 23.5. Market Revenue, by Deployment Mode (2017-2030)
  • 23.6. Market Revenue, by Vertical (2017-2030)

Chapter 24. Brazil Market

  • 24.1. Overview
  • 24.2. Market Revenue, by Channel Type (2017-2030)
  • 24.3. Market Revenue, by Application (2017-2030)
  • 24.4. Market Revenue, by Offering (2017-2030)
  • 24.5. Market Revenue, by Deployment Mode (2017-2030)
  • 24.6. Market Revenue, by Vertical (2017-2030)

Chapter 25. Mexico Market

  • 25.1. Overview
  • 25.2. Market Revenue, by Channel Type (2017-2030)
  • 25.3. Market Revenue, by Application (2017-2030)
  • 25.4. Market Revenue, by Offering (2017-2030)
  • 25.5. Market Revenue, by Deployment Mode (2017-2030)
  • 25.6. Market Revenue, by Vertical (2017-2030)

Chapter 26. Saudi Arabia Market

  • 26.1. Overview
  • 26.2. Market Revenue, by Channel Type (2017-2030)
  • 26.3. Market Revenue, by Application (2017-2030)
  • 26.4. Market Revenue, by Offering (2017-2030)
  • 26.5. Market Revenue, by Deployment Mode (2017-2030)
  • 26.6. Market Revenue, by Vertical (2017-2030)

Chapter 27. South Africa Market

  • 27.1. Overview
  • 27.2. Market Revenue, by Channel Type (2017-2030)
  • 27.3. Market Revenue, by Application (2017-2030)
  • 27.4. Market Revenue, by Offering (2017-2030)
  • 27.5. Market Revenue, by Deployment Mode (2017-2030)
  • 27.6. Market Revenue, by Vertical (2017-2030)

Chapter 28. U.A.E. Market

  • 28.1. Overview
  • 28.2. Market Revenue, by Channel Type (2017-2030)
  • 28.3. Market Revenue, by Application (2017-2030)
  • 28.4. Market Revenue, by Offering (2017-2030)
  • 28.5. Market Revenue, by Deployment Mode (2017-2030)
  • 28.6. Market Revenue, by Vertical (2017-2030)

Chapter 29. Competitive Landscape

  • 29.1. List of Market Players and their Offerings
  • 29.2. Competitive Benchmarking of Key Players
  • 29.3. Product Benchmarking of Key Players
  • 29.4. Recent Strategic Developments

Chapter 30. Company Profiles

  • 30.1. Harmonic Inc.
    • 30.1.1. Business overview
    • 30.1.2. Product and service offerings
    • 30.1.3. Key financial summary
  • 30.2. Anyware Video
    • 30.2.1. Business overview
    • 30.2.2. Product and service offerings
    • 30.2.3. Key financial summary
  • 30.3. Axel Technologies Private Limited
    • 30.3.1. Business overview
    • 30.3.2. Product and service offerings
    • 30.3.3. Key financial summary
  • 30.4. Broadstream Solutions Inc.
    • 30.4.1. Business overview
    • 30.4.2. Product and service offerings
    • 30.4.3. Key financial summary
  • 30.5. Cinegy LLC
    • 30.5.1. Business overview
    • 30.5.2. Product and service offerings
    • 30.5.3. Key financial summary
  • 30.6. Evertz Microsystems Ltd.
    • 30.6.1. Business overview
    • 30.6.2. Product and service offerings
    • 30.6.3. Key financial summary
  • 30.7. Florical Systems
    • 30.7.1. Business overview
    • 30.7.2. Product and service offerings
    • 30.7.3. Key financial summary
  • 30.8. Grass Valley Canada
    • 30.8.1. Business overview
    • 30.8.2. Product and service offerings
    • 30.8.3. Key financial summary
  • 30.9. Hardata
    • 30.9.1. Business overview
    • 30.9.2. Product and service offerings
    • 30.9.3. Key financial summary
  • 30.10. Imagine Communications Corp.
    • 30.10.1. Business overview
    • 30.10.2. Product and service offerings
    • 30.10.3. Key financial summary
  • 30.11. Pebble Beach Systems Ltd.
    • 30.11.1. Business overview
    • 30.11.2. Product and service offerings
    • 30.11.3. Key financial summary

Chapter 31. Appendix

  • 31.1. Abbreviations
  • 31.2. Sources and References
  • 31.3. Related Reports
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