음성 분석 시장 규모, 점유율, 성장 분석 : 구성요소별, 기업 규모별, 전개 방식별, 용도별, 최종사용자별, 지역별 - 산업 예측(2025-2032년)

Global Speech Analytics Market size was valued at USD 3.1 billion in 2023 and is poised to grow from USD 3.35 billion in 2024 to USD 6.3 billion by 2032, growing at a CAGR of 8.2% during the forecast period (2025-2032).

The speech analytics market is experiencing significant growth due to increasing regulatory approvals and sanctions from government authorities. Companies are recognizing the importance of speech analytics in enhancing communication monitoring, compliance, and overall operational efficiency. This trend is particularly pronounced in the healthcare sector, where providers are leveraging speech analytics to improve patient care and streamline operations. By utilizing these tools for tasks like transcribing medical notes, analyzing patient interactions, and monitoring outcomes, healthcare organizations are investing in technology to elevate the quality of service delivery. As demand surges for reliable solutions that adhere to industry standards, the integration of speech analytics within the medical domain is set to expand further, underscoring a commitment to improved patient experiences and efficient medical practices.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Speech Analytics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Speech Analytics Market Segments Analysis

Global Speech Analytics Market is segmented by Component, Enterprise Size, Deployment Mode, Application, End User and region. Based on Component, the market is segmented into Solution and Service. Based on Enterprise Size, the market is segmented into SMEs and Large Enterprises. Based on Deployment Mode, the market is segmented into Cloud and On-premise. Based on Application, the market is segmented into Customer Experience Management, Call Monitoring and Summarization, Agent Performance Monitoring, Sales and Marketing Management and Others. Based on End User, the market is segmented into BFSI, IT and Telecom, Media and Entertainment, Retail and eCommerce, Government and Defence and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Speech Analytics Market

The Global Speech Analytics market is significantly driven by the adoption of speech analytics solutions, which allow businesses to visualize interactions between clients and call center agents. These tools provide valuable insights that improve customer experience (CX) and streamline operational processes. Furthermore, call centers are increasingly leveraging text analytics to gain deeper insights into customer interactions, which can lead to immediate enhancements in one-on-one engagements. By utilizing these solutions, organizations can elevate their quality assurance in customer service while simultaneously reducing the need for extensive micromanagement of operations, ultimately delivering greater value to both the business and its clientele.

Restraints in the Global Speech Analytics Market

Privacy and data security are significant concerns for users of speech analytics, as audio and text transcripts may include personal or sensitive information based on the context in which they were collected. This presents challenges for clients seeking to adhere to stringent security standards. Additionally, the increasing costs associated with advanced technology can further hinder the expansion of the global speech analytics market. As organizations strive to balance the benefits of speech analytics with the necessity for robust data protection measures, these factors could impede market growth and limit adoption rates among potential users in various industries.

Market Trends of the Global Speech Analytics Market

The Global Speech Analytics market is poised for significant growth as organizations increasingly recognize the value of advanced technologies like Natural Language Processing (NLP), Artificial Intelligence (AI), and Machine Learning (ML) to enhance customer service. By leveraging these solutions, businesses can meticulously analyze customer interactions, identify satisfaction gaps, and implement targeted improvements that drive positive experiences. The potent combination of intelligent analytics and real-time visualization empowers companies to efficiently address customer concerns, optimize operations, and elevate service quality. Consequently, investments in speech analytics not only streamline processes but also foster enhanced customer loyalty, positioning organizations for sustained competitive advantage in an evolving marketplace.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technology Analysis

Global Speech Analytics Market Size by Component & CAGR (2025-2032)

• Market Overview
• Solution
• Service

Global Speech Analytics Market Size by Enterprise Size & CAGR (2025-2032)

• Market Overview
• SMEs
• Large Enterprises

Global Speech Analytics Market Size by Deployment Mode & CAGR (2025-2032)

• Market Overview
• Cloud
• On-premise

Global Speech Analytics Market Size by Application & CAGR (2025-2032)

• Market Overview
• Customer Experience Management
• Call Monitoring and Summarization
• Agent Performance Monitoring
• Sales and Marketing Management
• Others

Global Speech Analytics Market Size by End User & CAGR (2025-2032)

• Market Overview
• BFSI
• IT and Telecom, Media and Entertainment
• Retail and eCommerce
• Government and Defence
• Others

Global Speech Analytics Market Size & CAGR (2025-2032)

• North America (Component, Enterprise Size, Deployment Mode, Application, End User)
  • US
  • Canada
• Europe (Component, Enterprise Size, Deployment Mode, Application, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Enterprise Size, Deployment Mode, Application, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Enterprise Size, Deployment Mode, Application, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Enterprise Size, Deployment Mode, Application, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• NICE (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Verint Systems (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Avaya (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Almawave (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Intelligent Voice (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CallTrackingMetrics (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 3CLogic (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sprinklr (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenText (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Genesys Cloud Services (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CallMiner (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Micro Focus International (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Raytheon BBN Technologies (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Calabrio (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• VoiceBase (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Telchemy (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sensory, Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Comscore (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iFlytek (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nexidia (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations