코스 저작 소프트웨어 시장 규모, 점유율, 성장 분석 : 라이선스별, 전개 방식별, 최종사용자별, 지역별 - 산업 예측(2025-2032년)

Global Course Authoring Software Market size was valued at USD 5.9 billion in 2023 and is poised to grow from USD 6.68 billion in 2024 to USD 18.01 billion by 2032, growing at a CAGR of 13.2% during the forecast period (2025-2032).

The global course authoring software market is witnessing remarkable growth driven by the rising prominence of e-learning platforms and digital content development across educational, corporate, and professional training sectors. The popularity of remote and hybrid learning models has spurred the adoption of sophisticated course design strategies, further integrating digital tools into institutional frameworks. There is a notable demand for personalized, interactive learning experiences, leading to an increased focus on engaging authoring tools that facilitate multimedia integration, gamification, and mobile design. The trend towards microlearning and on-demand learning practices is also fueling demand for rapid content development solutions. However, market growth is challenged by initial costs associated with premium software, learning curve complexities, and limitations imposed by legacy Learning Management Systems. Technical expertise remains a necessary component for effective use.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Course Authoring Software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Course Authoring Software Market Segments Analysis

Global Course Authoring Software Market is segmented by License, Deployment Mode, End User and region. Based on License, the market is segmented into Proprietary and Open-Source. Based on Deployment Mode, the market is segmented into Cloud-Based and On-Premises. Based on End User, the market is segmented into Schools & Universities, Corporations and Government Agencies. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Course Authoring Software Market

The increasing global demand for learning and online content across educational, corporate, and governmental sectors is a significant factor propelling the course authoring software market. Organizations are recognizing the advantages of creating online educational materials that are adaptable, scalable, and cost-efficient. This shift is motivating them to quickly design and deliver engaging digital courses while actively searching for robust authoring solutions. These tools not only enhance the learning experience but also enable organizations to efficiently meet the evolving expectations of learners, further driving the market's growth in a competitive landscape where quality and accessibility are essential.

Restraints in the Global Course Authoring Software Market

The global market for course authoring software faces significant challenges due to the high costs associated with advanced, feature-rich software licenses and the necessary training for content developers. This financial burden often deters small and medium-sized enterprises, as well as individual educators, from investing in premium solutions. The restrictive upfront expenses can make these sophisticated tools unattainable for many potential users, limiting widespread adoption and hindering the growth of the market. Consequently, this price barrier presents a significant obstacle, preventing smaller entities from accessing the benefits of enhanced course development technologies.

Market Trends of the Global Course Authoring Software Market

The Global Course Authoring Software market is experiencing a significant shift towards AI-powered content generation and personalization, reflecting a broader trend that emphasizes enhanced learning experiences. As educational institutions and corporate training programs increasingly adopt these advanced tools, the integration of artificial intelligence facilitates automatic content creation and intelligent curation, thereby streamlining the authoring process. Additionally, AI-driven systems are adept at customizing learning paths tailored to individual performance and preferences, resulting in more effective and engaging learner interactions. This growing reliance on technology not only enhances the quality of educational offerings but also positions adaptive learning as a critical component in the evolution of course design.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Course Authoring Software Market Size by License & CAGR (2025-2032)

• Market Overview
• Proprietary
• Open-Source

Global Course Authoring Software Market Size by Deployment Mode & CAGR (2025-2032)

• Market Overview
• Cloud-Based
• On-Premises

Global Course Authoring Software Market Size by End User & CAGR (2025-2032)

• Market Overview
• Schools & Universities
• Corporations
• Government Agencies

Global Course Authoring Software Market Size & CAGR (2025-2032)

• North America (License, Deployment Mode, End User)
  • US
  • Canada
• Europe (License, Deployment Mode, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (License, Deployment Mode, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (License, Deployment Mode, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (License, Deployment Mode, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Articulate (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adobe Captivate (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iSpring Suite (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• dominKnow (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Easygenerator (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Elucidat (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lectora (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Gomo Learning (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TechSmith (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Synthesia (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• isEazy (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Coassemble (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Composica (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CourseArc (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• EdApp (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• H5P (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 360Learning (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evolve (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kotobee Author (Egypt)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Adapt Learning (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations