AI 글쓰기 어시스턴트 소프트웨어 시장 규모, 점유율, 성장 분석 : 구성요소별, 전개별, 조직 규모별, 사용 사례별, 최종사용자별, 지역별 - 산업 예측(2025-2032년)

Global AI Writing Assistant Software Market size was valued at USD 2.9 billion in 2023 and is poised to grow from USD 3.25 billion in 2024 to USD 8.11 billion by 2032, growing at a CAGR of 12.1% during the forecast period (2025-2032).

The global AI writing assistant software market is experiencing significant growth driven by the shift towards digital communication, increased demand for productivity tools, and the widespread use of generative AI by individuals and organizations. Companies are incorporating AI writing solutions to enhance marketing campaigns, foster customer engagement, and lower operational expenses. The SaaS model and seamless integration capabilities have proven lucrative, with APIs and SDKs gaining traction due to the need for customized solutions within CRMs and collaboration platforms. While copywriting and marketing remain prominent applications, customer support is expanding rapidly as businesses implement AI chatbots for round-the-clock multilingual assistance. North America leads market adoption, while Asia-Pacific is poised for the fastest growth, supported by developing digital infrastructures across key nations.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global AI Writing Assistant Software market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global AI Writing Assistant Software Market Segments Analysis

Global AI Writing Assistant Software Market is segmented by Component, Deployment, Organization Size, Use Case, End User and region. Based on Component, the market is segmented into Solutions, Services and APIs & SDKs. Based on Deployment, the market is segmented into Cloud, On-Premises and Hybrid. Based on Organization Size, the market is segmented into Small Enterprises, Medium Enterprises and Large Enterprises. Based on Use Case, the market is segmented into Copywriting & Marketing, Productivity & Emails, Customer Support, Academic & Research Writing and Code & Technical Writing. Based on End User, the market is segmented into Media & Entertainment, IT & BFSI, Healthcare, Education and E-commerce & Retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global AI Writing Assistant Software Market

The rising prevalence of digital media, e-commerce, and online advertising has significantly boosted the demand for AI writing assistant software. Businesses are faced with the necessity to produce substantial amounts of relevant and personalized content swiftly and cost-effectively. AI technology facilitates reduced turnaround times, simplifies campaign management, and ensures consistency, making it indispensable for companies in North America, Europe, and the Asia-Pacific region that operate under tight deadlines and prioritize digital strategies. This growing reliance on AI writing tools is a key factor propelling the expansion of the global market for AI writing assistant software.

Restraints in the Global AI Writing Assistant Software Market

The increasing adoption of AI content generation tools raises significant concerns regarding data protection, intellectual property rights, and confidentiality. Organizations that manage sensitive data, including financial institutions and healthcare providers, find themselves in a precarious position. The presence of unclear regulations combined with the risk of inadvertent exposure of proprietary information during the training and application of these tools can deter potential users, particularly in sectors with stringent compliance requirements. This hesitance may obstruct progress within the global AI writing assistant software market, ultimately affecting its overall growth and market share.

Market Trends of the Global AI Writing Assistant Software Market

The global AI writing assistant software market is experiencing significant growth as businesses increasingly incorporate AI-driven content generation tools into their existing enterprise ecosystems. This integration enhances overall productivity by streamlining workflows, improving content quality, and ensuring seamless collaboration across platforms such as productivity suites and CRMs. Companies are focusing on solutions that offer scalability, robust data compliance, and multilingual capabilities, particularly to boost customer engagement and streamline knowledge management processes. As organizations recognize the value of these technologies in enhancing communication and operational efficiency, the demand for AI writing assistants continues to rise, positioning them as indispensable tools in modern enterprises.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global AI Writing Assistant Software Market Size by Component & CAGR (2025-2032)

• Market Overview
• Solutions
• Services
• APIs & SDKs

Global AI Writing Assistant Software Market Size by Deployment & CAGR (2025-2032)

• Market Overview
• Cloud
• On-Premises
• Hybrid

Global AI Writing Assistant Software Market Size by Organization Size & CAGR (2025-2032)

• Market Overview
• Small Enterprises
• Medium Enterprises
• Large Enterprises

Global AI Writing Assistant Software Market Size by Use Case & CAGR (2025-2032)

• Market Overview
• Copywriting & Marketing
• Productivity & Emails
• Customer Support
• Academic & Research Writing
• Code & Technical Writing

Global AI Writing Assistant Software Market Size by End User & CAGR (2025-2032)

• Market Overview
• Media & Entertainment
• IT & BFSI
• Healthcare
• Education
• E-commerce & Retail

Global AI Writing Assistant Software Market Size & CAGR (2025-2032)

• North America (Component, Deployment, Organization Size, Use Case, End User)
  • US
  • Canada
• Europe (Component, Deployment, Organization Size, Use Case, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Component, Deployment, Organization Size, Use Case, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Component, Deployment, Organization Size, Use Case, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Component, Deployment, Organization Size, Use Case, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Grammarly Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• OpenAI (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jasper AI Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anthropic (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Semrush (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DeepL (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• QuillBot (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Copy.ai (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Writesonic (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ProWritingAid (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Frase Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rytr (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Anyword (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Smodin LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HyperWrite (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canva (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HubSpot (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wordtune (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations