스위트 비스킷 시장 전망(-2030년) : 제품 유형, 원료, 유통 채널 및 지역별 세계 분석

According to Stratistics MRC, the Global Sweet Biscuits Market is accounted for $74.9 billion in 2023 and is expected to reach $126.7 billion by 2030 growing at a CAGR of 7.8% during the forecast period. Sweet biscuits are baked products made with flour, butter, vegetable shortening, and baking powder, along with sugar or salt. Manufacturers in this market constantly innovate to introduce new flavors, healthier options, and packaging formats to attract consumers and stay competitive. The sweet biscuits is influenced by changing dietary trends, consumer lifestyles, and cultural preferences, with companies adapting their strategies to meet evolving demands and stay relevant in this dynamic industry.

According to the Trade Promotion Council of India (TPCI), the increase in commodity prices such as wheat flour, along with the rising price of refined palm oil, is impacting the profit margins of biscuit manufacturers in India.

Market Dynamics:

Driver:

Growing consumer awareness of health and wellness concerns

As individuals become more conscious of their dietary choices, they are seeking out snacks and treats that align with their health goals. This trend has led to a demand for sweet biscuits that offer healthier ingredients, such as whole grains, natural sweeteners, and reduced levels of sugar and additives. Manufacturers are responding to this demand by introducing product lines that cater to health-conscious consumers, emphasizing attributes like low-fat content, gluten-free options, and organic ingredients. Additionally, the rise of lifestyle diseases like obesity and diabetes has prompted consumers to scrutinize nutritional labels more closely, preferring snacks that provide both indulgence and nutritional value.

Restraint:

Fluctuations in raw material prices

Essential ingredients such as flour, sugar and butter, which form the foundation of sweet biscuit production, are subject to volatile price shifts influenced by factors like weather conditions, global demand, and geopolitical events. These fluctuations pose a considerable obstacle for manufacturers in forecasting production costs and maintaining profit margins. However, as raw material prices soar unpredictably, companies may struggle to adjust pricing strategies, potentially leading to decreased competitiveness or reduced profitability.

Opportunity:

Innovation and product development

In an ever-evolving consumer landscape, where tastes, preferences, and dietary requirements constantly shift, companies must innovate to meet these changing demands effectively. By investing in research and development, businesses can create new flavors, textures, and formulations that cater to diverse consumer needs, including gluten-free, vegan, or low-sugar options. Moreover, innovative packaging designs and marketing strategies can enhance product visibility and appeal on store shelves and online platforms, attracting both new and loyal customers.

Threat:

Distribution challenges

The complex nature of supply chains, especially for perishable goods like biscuits, poses obstacles at various stages from production to the end consumer. Factors such as transportation logistics, storage conditions, and shelf life management contribute to these challenges. Ensuring timely delivery while maintaining product freshness adds another layer of complexity. However, reaching diverse markets with different infrastructural setups and regulatory requirements further complicates distribution efforts. Inefficient distribution networks can result in increased costs, product spoilage, and ultimately, loss of market share.

Covid-19 Impact:

Initially, there was a surge in demand for sweet biscuits as consumers stocked up on non-perishable goods during lockdowns and periods of uncertainty. Lockdown measures imposed to curb the spread of the virus have disrupted production schedules and hindered logistics operations, causing shortages of key ingredients and packaging materials. The closure of foodservice outlets and reduced foot traffic in retail locations further dampened sales. However, restrictions on movement and social distancing measures further hampered logistics operations, affecting timely delivery to retailers.

The sandwich biscuits segment is expected to be the largest during the forecast period

Sandwich Biscuits segment is expected to hold the largest share during the forecast period. These biscuits typically consist of two layers of biscuits sandwiched together with a creamy filling, offering consumers a satisfying and indulgent snack option. One key factor fueling the segment's growth is its versatility, with manufacturers continually innovating to introduce new flavors and fillings, catering to diverse consumer preferences. Additionally, the portable nature of sandwich biscuits makes them ideal for on-the-go consumption, appealing to busy lifestyles and snacking occasions.

The millets segment is expected to have the highest CAGR during the forecast period

Millets segment is expected to have the highest CAGR during the forecast period. Millets, being gluten-free and nutritionally rich, appeal to health-conscious consumers seeking alternative options to traditional wheat-based products. The inclusion of millets in sweet biscuits enhances their nutritional profile, offering higher fiber content, essential minerals and vitamins. Moreover, millets contribute to the diversification of flavors and textures, providing consumers with unique taste experiences. The rising demand for natural and wholesome ingredients further fuels the expansion of the millets segment in the sweet biscuits market.

Region with largest share:

Due to the growing demand for high-quality sweet biscuits in the nation, manufacturers are focusing on different consumer groups and introducing products that are tailored to meet their demands, the Asia Pacific region held the largest share of the market during the forecast period. Furthermore, customers are becoming more conscious of the value of eating a balanced, healthy diet, and they advocate for higher protein consumption to increase energy and address undernutrition issues, particularly in youngsters.

Region with highest CAGR:

Asia Pacific region is forecasted to witness profitable growth over the extrapolated period. Stringent regulations concerning food safety, labeling requirements and quality standards have heightened consumer trust in sweet biscuit products. Moreover, governmental initiatives promoting healthy eating habits and the imposition of sugar taxes have encouraged manufacturers to innovate and develop healthier variants of sweet biscuits. These regulations have spurred investments in research and development, leading to the introduction of low-sugar, gluten-free, and fortified sweet biscuit options.

Key players in the market

Some of the key players in Sweet Biscuits market include Britannia Industries Limited, Burton's Biscuit Company, ITC Ltd, Kerry Group, Mondelez International Inc., Nestle SA, Parle Products Private Limited, PepsiCo Inc., The Campbell Soup Company, The Kelloggs Company and Yildiz Holding AS.

Key Developments:

In November 2022, Simple Mills launched Sandwich cookies prepared with nut flour and filled with nut butter creme. The products are available in two flavors, i.e., creamy peanut butter and cocoa cashew.

In June 2022, Kellogg's launched two new flavors as a part of Special K range, now the Special K Crunchy Oat Granola's crunchy clusters along with 30% less sugar has introduced two new flavors: Mixed Berries with blackcurrent and Dark chocolate curls with 64%, these products of kellogg's K has puffed grain and oat grain fiber is high to support the gut health.

In March 2022, Nestle SA, a business unit of Nestle Health Science acquired a Brazilian and lifestyle brand, Puravida manufactures and markets nutritional bars and snacks, protein powder and drink mixes.

Product Types Covered:

• Sandwich Biscuits
• Filled Biscuits
• Chocolate-coated Biscuits
• Plain Biscuits
• Other Product Types

Sources Covered:

• Millets
• Oats
• Wheat
• Other Sources

Distribution Channels Covered:

• Convenience Stores
• Specialty Store
• Supermarket & Hypermarket
• Online Stores
• Other Distribution Channels

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2021, 2022, 2023, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Emerging Markets
• 3.8 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Sweet Biscuits Market, By Product Type

• 5.1 Introduction
• 5.2 Sandwich Biscuits
• 5.3 Filled Biscuits
• 5.4 Chocolate-coated Biscuits
• 5.5 Plain Biscuits
• 5.6 Other Product Types

6 Global Sweet Biscuits Market, By Source

• 6.1 Introduction
• 6.2 Millets
• 6.3 Oats
• 6.4 Wheat
• 6.5 Other Sources

7 Global Sweet Biscuits Market, By Distribution Channel

• 7.1 Introduction
• 7.2 Convenience Stores
• 7.3 Specialty Store
• 7.4 Supermarket & Hypermarket
• 7.5 Online Stores
• 7.6 Other Distribution Channels

8 Global Sweet Biscuits Market, By Geography

• 8.1 Introduction
• 8.2 North America
  • 8.2.1 US
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 Italy
  • 8.3.4 France
  • 8.3.5 Spain
  • 8.3.6 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 Japan
  • 8.4.2 China
  • 8.4.3 India
  • 8.4.4 Australia
  • 8.4.5 New Zealand
  • 8.4.6 South Korea
  • 8.4.7 Rest of Asia Pacific
• 8.5 South America
  • 8.5.1 Argentina
  • 8.5.2 Brazil
  • 8.5.3 Chile
  • 8.5.4 Rest of South America
• 8.6 Middle East & Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 UAE
  • 8.6.3 Qatar
  • 8.6.4 South Africa
  • 8.6.5 Rest of Middle East & Africa

9 Key Developments

• 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 9.2 Acquisitions & Mergers
• 9.3 New Product Launch
• 9.4 Expansions
• 9.5 Other Key Strategies

10 Company Profiling

• 10.1 Britannia Industries Limited
• 10.2 Burton's Biscuit Company
• 10.3 ITC Ltd
• 10.4 Kerry Group
• 10.5 Mondelez International Inc.
• 10.6 Nestle SA
• 10.7 Parle Products Private Limited
• 10.8 PepsiCo Inc.
• 10.9 The Campbell Soup Company
• 10.10 The Kelloggs Company
• 10.11 Yildiz Holding AS