세계의 고급차 시장 예측(-2030년) : 차량 유형별, 연료 유형별, 차량 클래스별, 지역별 분석

According to Stratistics MRC, the Global Luxury Car Market is accounted for $1.29 trillion in 2024 and is expected to reach $2.57 trillion by 2030 growing at a CAGR of 12.1% during the forecast period. A luxury car is a high-end vehicle designed to offer superior comfort, performance, and advanced features compared to standard automobiles. It typically includes premium materials, such as high-quality leather and wood trim, advanced technology for entertainment and safety, and exceptional engineering for smooth, powerful driving. Luxury cars often come with personalized options and high levels of craftsmanship. They emphasize exclusivity and prestige, appealing to consumers seeking an elevated driving experience.

According to the European Automobile Manufacturers' Association (ACEA), private vehicle registrations in Europe were contracted by 38.1% year-on-year for the first half of 2020.

Market Dynamics:

Driver:

Global economic growth

As economies expand, both emerging and developed markets experience higher consumer spending power and a growing middle class, fueling demand for luxury cars. Additionally, economic prosperity often leads to greater investments in infrastructure and urban development, creating a conducive environment for luxury vehicle sales. As wealth distribution improves and new affluent demographics emerge, the appetite for premium and exclusive automobiles rises, driving market growth.

Restraint:

Global trade policies

Global trade policies impose tariffs, trade barriers, and import restrictions that increase the cost of luxury vehicles. Such policies can disrupt supply chains, leading to higher production and transportation costs. Additionally, trade disputes and protectionist measures may result in reduced market access and limited opportunities for expansion in certain regions. These factors can increase the final price of luxury cars, decrease consumer demand, and create uncertainties that impact market growth and profitability for luxury car manufacturers.

Opportunity:

Expansion of luxury car brands

While established brands enter new markets and new luxury brands emerge, competition intensifies, driving innovation and attracting diverse customer segments. Expansion into emerging markets introduces premium vehicles to a broader audience with rising disposable incomes. Additionally, increased brand presence enhances brand visibility and prestige, encouraging consumer interest and loyalty. This growth leads to more dealerships, better customer service, and a more competitive market, further boosting luxury car sales.

Threat:

High maintenance and repair costs

High maintenance and repair costs in luxury cars arise from their use of premium materials, advanced technology, and specialized components, which require expert servicing and expensive parts. As maintenance expenses rise, the overall ownership cost increases, making luxury vehicles less attractive to cost-conscious buyers. Additionally, high repair costs can lead to reduced customer satisfaction and lower resale values, further impacting market growth by narrowing the target audience and affecting brand loyalty.

Covid-19 Impact

The covid-19 pandemic significantly impacted the luxury car market, leading to decreased sales due to economic uncertainties and disrupted supply chains. However, it also accelerated shifts toward digital sales platforms and increased demand for high-end, comfortable vehicles as consumers sought safer, personal transportation. The market saw a rebound with strong growth in online sales and a focus on electric and advanced technology features. Overall, while the pandemic initially hindered luxury car sales, it eventually prompted innovation and adaptation within the sector.

The sedans segment is expected to be the largest during the forecast period

The sedans segment is estimated to have a lucrative growth. Sedan-type luxury cars are characterized by their elegant, spacious design and emphasis on comfort and performance. Typically featuring a four-door layout, they offer a smooth and refined driving experience with high-quality materials and advanced technology. These vehicles often come with premium features such as advanced infotainment systems, luxury upholstery, and cutting-edge safety technologies.

The high-end luxury segment is expected to have the highest CAGR during the forecast period

The high-end luxury segment is anticipated to witness the highest CAGR growth during the forecast period. High-end luxury cars represent the pinnacle of automotive excellence, combining unmatched performance, opulence, and cutting-edge technology. These vehicles feature premium materials, such as handcrafted leather and exotic wood, advanced safety systems, and top-tier entertainment options. They offer exceptional driving dynamics, powerful engines, and advanced driver-assistance systems.

Region with largest share:

Asia Pacific is projected to hold the largest market share during the forecast period driven by rising disposable incomes, urbanization, and an expanding middle class. Key markets include China, India, and Japan, where increasing demand for high-end vehicles reflects a shift towards premium brands and advanced technology. This region is also seeing a growing interest in electric and hybrid luxury cars. Major global luxury automakers are investing heavily in the Asia-Pacific market, tailoring their offerings to meet local preferences and regulatory standards.

Region with highest CAGR:

North America is projected to have the highest CAGR over the forecast period, owing to high consumer purchasing power and a strong preference for premium vehicles. The U.S. and Canada are key markets, with significant demand for advanced technology, performance, and comfort features. Growth is fueled by increasing interest in electric and hybrid luxury cars, as well as innovations in autonomous driving. Major luxury brands are expanding their offerings and dealership networks in the region, adapting to evolving consumer preferences and environmental regulations. The market remains competitive and dynamic, with strong sales performance.

Key players in the market

Some of the key players profiled in the Luxury Car Market include Mercedes-Benz, Bayerische Motoren Werke AG (BMW), Volkswagen Group, Toyota Motor Corporation, Jaguar Land Rover, Tesla Inc., General Motors, Stellantis N.V., Ferrari N.V., Aston Martin Lagonda Global Holdings PLC, Bugatti, McLaren, Pagani, Genesis, Alfa Romeo, Infiniti, Porsche and Maserati.

Key Developments:

In July 2024, BMW launched 5 Series luxury sedan, two new Mini Coopers, and its first scooter for Indian markets. India is the first country to get the long-wheelbase luxury sedan with a right-hand side driving configuration. These launches reflect BMW's commitment to expanding its presence in the Indian automotive market and catering to a diverse range of customer preferences, from luxury sedans to practical scooters.

In June 2023, Aston Martin signed a partnership with the Lucid Group, a leading electric vehicle technologies company. The deal aims at accelerating the high-performance electrification of vehicle strategy for long-term growth. Through this partnership, Aston Martin aimed at developing a battery electric vehicle (BEV) using the powertrain and battery technology offered by Lucid.

Vehicle Types Covered:

• Sedans
• Coupes & Convertibles
• Wagons
• Sport Utility Vehicles (SUVs)
• Other Vehicle Types

Fuel Types Covered:

• Gasoline
• Diesel
• Hybrid
• Electric

Vehicle Classes Covered:

• Entry-Level Luxury
• Mid-Level Luxury
• High-End Luxury

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Emerging Markets
• 3.7 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Luxury Car Market, By Vehicle Type

• 5.1 Introduction
• 5.2 Sedans
• 5.3 Coupes & Convertibles
• 5.4 Wagons
• 5.5 Sport Utility Vehicles (SUVs)
• 5.6 Other Vehicle Types

6 Global Luxury Car Market, By Fuel Type

• 6.1 Introduction
• 6.2 Gasoline
• 6.3 Diesel
• 6.4 Hybrid
• 6.5 Electric

7 Global Luxury Car Market, By Vehicle Class

• 7.1 Introduction
• 7.2 Entry-Level Luxury
• 7.3 Mid-Level Luxury
• 7.4 High-End Luxury

8 Global Luxury Car Market, By Geography

• 8.1 Introduction
• 8.2 North America
  • 8.2.1 US
  • 8.2.2 Canada
  • 8.2.3 Mexico
• 8.3 Europe
  • 8.3.1 Germany
  • 8.3.2 UK
  • 8.3.3 Italy
  • 8.3.4 France
  • 8.3.5 Spain
  • 8.3.6 Rest of Europe
• 8.4 Asia Pacific
  • 8.4.1 Japan
  • 8.4.2 China
  • 8.4.3 India
  • 8.4.4 Australia
  • 8.4.5 New Zealand
  • 8.4.6 South Korea
  • 8.4.7 Rest of Asia Pacific
• 8.5 South America
  • 8.5.1 Argentina
  • 8.5.2 Brazil
  • 8.5.3 Chile
  • 8.5.4 Rest of South America
• 8.6 Middle East & Africa
  • 8.6.1 Saudi Arabia
  • 8.6.2 UAE
  • 8.6.3 Qatar
  • 8.6.4 South Africa
  • 8.6.5 Rest of Middle East & Africa

9 Key Developments

• 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 9.2 Acquisitions & Mergers
• 9.3 New Product Launch
• 9.4 Expansions
• 9.5 Other Key Strategies

10 Company Profiling

• 10.1 Mercedes-Benz
• 10.2 Bayerische Motoren Werke AG (BMW)
• 10.3 Volkswagen Group
• 10.4 Toyota Motor Corporation
• 10.5 Jaguar Land Rover
• 10.6 Tesla Inc.
• 10.7 General Motors
• 10.8 Stellantis N.V.
• 10.9 Ferrari N.V.
• 10.10 Aston Martin Lagonda Global Holdings PLC
• 10.11 Bugatti
• 10.12 McLaren
• 10.13 Pagani
• 10.14 Genesis
• 10.15 Alfa Romeo
• 10.16 Infiniti
• 10.17 Porsche
• 10.18 Maserati