모바일 비즈니스 인텔리전스 시장 : 세계 산업 규모, 점유율, 동향, 기회, 예측 - 솔루션별, 기업 규모별, 도입 형태별, 최종사용자별, 지역별, 경쟁별(2020-2030년)

The Global Mobile Business Intelligence Market will grow from USD 10.72 Billion in 2024 to USD 32.51 Billion by 2030 at a 20.31% CAGR. Mobile Business Intelligence (BI) refers to the capability to deliver business intelligence content, such as dashboards, reports, and interactive analytics, to mobile devices, enabling users to access and analyze critical business information anytime, anywhere, for improved decision-making. The market's expansion is primarily driven by the increasing ubiquity of smartphones and tablets, the growing demand for real-time data access among distributed workforces, and the need for immediate insights to support agile business operations.

Key Market Drivers

The continuous proliferation of smartphones and mobile devices globally fundamentally drives the mobile business intelligence market. As these devices become an integral part of daily personal and professional life, they expand the operational perimeter for enterprise applications, including sophisticated BI tools, beyond traditional desktop environments. This widespread availability empowers a growing segment of the workforce to access and interact with critical business insights, facilitating immediate decision-making and enhancing organizational responsiveness irrespective of physical location.

Key Market Challenges

A notable challenge for the global Mobile Business Intelligence market is the enduring concern regarding data security and privacy. Businesses are hesitant to access and process sensitive corporate information on mobile devices due to the inherent risks of data breaches and unauthorized access. This apprehension stems from the potential exposure of proprietary data and compliance failures if mobile security measures are not robust enough.

Key Market Trends

AI-Powered Augmented Analytics and Natural Language Interaction are transforming mobile business intelligence by making sophisticated data analysis more intuitive and accessible. This trend allows mobile users, regardless of their technical expertise, to interact with data using everyday language, eliminating complex queries and speeding up the insight generation process. Artificial intelligence algorithms automate the identification of patterns, anomalies, and key drivers within data, presenting actionable insights directly on mobile devices. According to the IBM Institute for Business Value 2025 Outlook for Banking and Financial Markets released in February 2025, only 8% of banks were systematically developing generative AI in 2024, yet a significant shift towards more strategic enterprise adoption is anticipated in 2025, demonstrating an evolving commitment to integrating advanced AI capabilities.

Key Market Players

• Microsoft Corporation
• SAP SE
• Oracle Corporation
• Salesforce Inc.
• QlikTech International AB
• Domo Inc.
• MicroStrategy Incorporated
• Idera Inc.
• IBM Corporation
• SAS Institute Inc.

Report Scope:

In this report, the Global Mobile Business Intelligence Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mobile Business Intelligence Market, By Solution:

• Software
• Service

Mobile Business Intelligence Market, By Enterprise Size:

• SMEs
• Large Enterprises

Mobile Business Intelligence Market, By Deployment:

• On-Cloud
• On-Premise

Mobile Business Intelligence Market, By End User:

• BFSI
• IT and Telecommunications
• Healthcare
• Retail
• Government
• Manufacturing

Mobile Business Intelligence Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Mobile Business Intelligence Market.

Available Customizations:

Global Mobile Business Intelligence Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Mobile Business Intelligence Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Solution (Software, Service)
  • 5.2.2. By Enterprise Size (SMEs, Large Enterprises)
  • 5.2.3. By Deployment (On-Cloud, On-Premise)
  • 5.2.4. By End User (BFSI, IT and Telecommunications, Healthcare, Retail, Government, Manufacturing)
  • 5.2.5. By Region
  • 5.2.6. By Company (2024)
• 5.3. Market Map

6. North America Mobile Business Intelligence Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Solution
  • 6.2.2. By Enterprise Size
  • 6.2.3. By Deployment
  • 6.2.4. By End User
  • 6.2.5. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Mobile Business Intelligence Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Solution
      • 6.3.1.2.2. By Enterprise Size
      • 6.3.1.2.3. By Deployment
      • 6.3.1.2.4. By End User
  • 6.3.2. Canada Mobile Business Intelligence Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Solution
      • 6.3.2.2.2. By Enterprise Size
      • 6.3.2.2.3. By Deployment
      • 6.3.2.2.4. By End User
  • 6.3.3. Mexico Mobile Business Intelligence Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Solution
      • 6.3.3.2.2. By Enterprise Size
      • 6.3.3.2.3. By Deployment
      • 6.3.3.2.4. By End User

7. Europe Mobile Business Intelligence Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Solution
  • 7.2.2. By Enterprise Size
  • 7.2.3. By Deployment
  • 7.2.4. By End User
  • 7.2.5. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Mobile Business Intelligence Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Solution
      • 7.3.1.2.2. By Enterprise Size
      • 7.3.1.2.3. By Deployment
      • 7.3.1.2.4. By End User
  • 7.3.2. France Mobile Business Intelligence Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Solution
      • 7.3.2.2.2. By Enterprise Size
      • 7.3.2.2.3. By Deployment
      • 7.3.2.2.4. By End User
  • 7.3.3. United Kingdom Mobile Business Intelligence Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Solution
      • 7.3.3.2.2. By Enterprise Size
      • 7.3.3.2.3. By Deployment
      • 7.3.3.2.4. By End User
  • 7.3.4. Italy Mobile Business Intelligence Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Solution
      • 7.3.4.2.2. By Enterprise Size
      • 7.3.4.2.3. By Deployment
      • 7.3.4.2.4. By End User
  • 7.3.5. Spain Mobile Business Intelligence Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Solution
      • 7.3.5.2.2. By Enterprise Size
      • 7.3.5.2.3. By Deployment
      • 7.3.5.2.4. By End User

8. Asia Pacific Mobile Business Intelligence Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Solution
  • 8.2.2. By Enterprise Size
  • 8.2.3. By Deployment
  • 8.2.4. By End User
  • 8.2.5. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Mobile Business Intelligence Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Solution
      • 8.3.1.2.2. By Enterprise Size
      • 8.3.1.2.3. By Deployment
      • 8.3.1.2.4. By End User
  • 8.3.2. India Mobile Business Intelligence Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Solution
      • 8.3.2.2.2. By Enterprise Size
      • 8.3.2.2.3. By Deployment
      • 8.3.2.2.4. By End User
  • 8.3.3. Japan Mobile Business Intelligence Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Solution
      • 8.3.3.2.2. By Enterprise Size
      • 8.3.3.2.3. By Deployment
      • 8.3.3.2.4. By End User
  • 8.3.4. South Korea Mobile Business Intelligence Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Solution
      • 8.3.4.2.2. By Enterprise Size
      • 8.3.4.2.3. By Deployment
      • 8.3.4.2.4. By End User
  • 8.3.5. Australia Mobile Business Intelligence Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Solution
      • 8.3.5.2.2. By Enterprise Size
      • 8.3.5.2.3. By Deployment
      • 8.3.5.2.4. By End User

9. Middle East & Africa Mobile Business Intelligence Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Solution
  • 9.2.2. By Enterprise Size
  • 9.2.3. By Deployment
  • 9.2.4. By End User
  • 9.2.5. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Mobile Business Intelligence Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Solution
      • 9.3.1.2.2. By Enterprise Size
      • 9.3.1.2.3. By Deployment
      • 9.3.1.2.4. By End User
  • 9.3.2. UAE Mobile Business Intelligence Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Solution
      • 9.3.2.2.2. By Enterprise Size
      • 9.3.2.2.3. By Deployment
      • 9.3.2.2.4. By End User
  • 9.3.3. South Africa Mobile Business Intelligence Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Solution
      • 9.3.3.2.2. By Enterprise Size
      • 9.3.3.2.3. By Deployment
      • 9.3.3.2.4. By End User

10. South America Mobile Business Intelligence Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Solution
  • 10.2.2. By Enterprise Size
  • 10.2.3. By Deployment
  • 10.2.4. By End User
  • 10.2.5. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Mobile Business Intelligence Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Solution
      • 10.3.1.2.2. By Enterprise Size
      • 10.3.1.2.3. By Deployment
      • 10.3.1.2.4. By End User
  • 10.3.2. Colombia Mobile Business Intelligence Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Solution
      • 10.3.2.2.2. By Enterprise Size
      • 10.3.2.2.3. By Deployment
      • 10.3.2.2.4. By End User
  • 10.3.3. Argentina Mobile Business Intelligence Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Solution
      • 10.3.3.2.2. By Enterprise Size
      • 10.3.3.2.3. By Deployment
      • 10.3.3.2.4. By End User

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Mobile Business Intelligence Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Microsoft Corporation
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. SAP SE
• 15.3. Oracle Corporation
• 15.4. Salesforce Inc.
• 15.5. QlikTech International AB
• 15.6. Domo Inc.
• 15.7. MicroStrategy Incorporated
• 15.8. Idera Inc.
• 15.9. IBM Corporation
• 15.10. SAS Institute Inc.

16. Strategic Recommendations

17. About Us & Disclaimer