세계의 POD(Print On Demand) 시장 : 산업 분석, 규모, 점유율, 성장, 동향, 예측(2024-2032년)

The global demand for Print On Demand Market is presumed to reach the market size of nearly USD 65.46 Billion by 2032 from USD 8.01 Billion in 2023 with a CAGR of 26.29% under the study period 2024 - 2032.

Print on demand (POD) refers to a printing and publishing process where documents, books, or other materials are printed only when an order is received rather than in bulk and stored in inventory. This on-demand printing method allows for greater flexibility, cost-effectiveness, and reduced waste, as materials are produced as needed. POD services are commonly used in self-publishing, small-scale printing projects, and personalized merchandise production. With POD, authors, businesses, and individuals can quickly and efficiently produce printed materials without needing large print runs or upfront investment in inventory management.

MARKET DYNAMICS

The increasing demand for customized products and personalized experiences among consumers drives the adoption of POD services across various industries. POD allows businesses to offer multiple customizable products, including apparel, accessories, home decor, and stationery, catering to individual preferences and niche markets. Moreover, the emergence of e-commerce platforms and online marketplaces has democratized access to POD services, enabling small businesses, independent artists, and entrepreneurs to enter the market with minimal upfront investment and inventory risk. Additionally, advancements in digital printing technologies, including inkjet, dye-sublimation, and direct-to-garment printing, have significantly reduced production costs and turnaround times, making POD economically viable for small-batch and on-demand production runs. Furthermore, the growing trend of sustainability and eco-conscious consumerism drives the adoption of POD as a more environmentally friendly alternative to traditional manufacturing methods, often resulting in overproduction and excess inventory.

Moreover, the COVID-19 pandemic has accelerated the shift towards online shopping and remote work, further fueling the demand for print on demand services as businesses pursue flexible and scalable solutions to meet evolving consumer preferences and market dynamics. Additionally, the growing popularity of influencer marketing, social media platforms, and online marketplaces has facilitated the growth of POD businesses by providing access to a wider audience and enabling direct-to-consumer sales channels. Furthermore, the increasing adoption of POD in the publishing and book printing industries, driven by the rise of self-publishing authors and digital distribution platforms, is driving market expansion. However, advancements in digital printing technology and changing consumer preferences may challenge the print on demand market growth in the coming years.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of print on demand. The growth and trends of print on demand industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the print on demand market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Platform

• Software (Stand-Alone, Integrated)
• Services

By Product

• Apparel
• Home Decor
• Drinkware
• Accessories
• Others

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Print On Demand market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Print On Demand market include Printify, Inc., Printful Inc., Canva, VistaPrint (Cimpress), CustomCat, Gelato, Gooten, Printed Mint, Teelaunch, Zazzle, Inc., RedBubble Group, Printsome, Prodigi Group, Apliiq, JetPrint Fulfillment, TPOP. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

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TABLE OF CONTENTS

1 . PREFACE

• 1.1. Report Description
  • 1.1.1. Objective
  • 1.1.2. Target Audience
  • 1.1.3. Unique Selling Proposition (USP) & offerings
• 1.2. Research Scope
• 1.3. Research Methodology
  • 1.3.1. Market Research Process
  • 1.3.2. Market Research Methodology

2 . EXECUTIVE SUMMARY

• 2.1. Highlights of Market
• 2.2. Global Market Snapshot

3 . PRINT ON DEMAND - INDUSTRY ANALYSIS

• 3.1. Introduction - Market Dynamics
• 3.2. Market Drivers
• 3.3. Market Restraints
• 3.4. Opportunities
• 3.5. Industry Trends
• 3.6. Porter's Five Force Analysis
• 3.7. Market Attractiveness Analysis
  • 3.7.1 Market Attractiveness Analysis By Platform
  • 3.7.2 Market Attractiveness Analysis By Product
  • 3.7.3 Market Attractiveness Analysis By Region

4 . VALUE CHAIN ANALYSIS

• 4.1. Value Chain Analysis
• 4.2. Raw Material Analysis
  • 4.2.1. List of Raw Materials
  • 4.2.2. Raw Material Manufactures List
  • 4.2.3. Price Trend of Key Raw Materials
• 4.3. List of Potential Buyers
• 4.4. Marketing Channel
  • 4.4.1. Direct Marketing
  • 4.4.2. Indirect Marketing
  • 4.4.3. Marketing Channel Development Trend

5 . GLOBAL PRINT ON DEMAND MARKET ANALYSIS BY PLATFORM

• 5.1 Overview by Platform
• 5.2 Historical and Forecast Data
• 5.3 Analysis by Platform
• 5.4 Software (Stand-alone, Integrated) Historic and Forecast Sales by Regions
• 5.5 Services Historic and Forecast Sales by Regions

6 . GLOBAL PRINT ON DEMAND MARKET ANALYSIS BY PRODUCT

• 6.1 Overview by Product
• 6.2 Historical and Forecast Data
• 6.3 Analysis by Product
• 6.4 Apparel Historic and Forecast Sales by Regions
• 6.5 Home Decor Historic and Forecast Sales by Regions
• 6.6 Drinkware Historic and Forecast Sales by Regions
• 6.7 Accessories Historic and Forecast Sales by Regions
• 6.8 Others Historic and Forecast Sales by Regions

7 . GLOBAL PRINT ON DEMAND MARKET ANALYSIS BY GEOGRAPHY

• 7.1. Regional Outlook
• 7.2. Introduction
• 7.3. North America Sales Analysis
  • 7.3.1. Overview, Historic and Forecast Data Sales Analysis
  • 7.3.2. North America By Segment Sales Analysis
  • 7.3.3. North America By Country Sales Analysis
  • 7.3.4. United State Sales Analysis
  • 7.3.5. Canada Sales Analysis
  • 7.3.6. Mexico Sales Analysis
• 7.4. Europe Sales Analysis
  • 7.4.1. Overview, Historic and Forecast Data Sales Analysis
  • 7.4.2. Europe by Segment Sales Analysis
  • 7.4.3. Europe by Country Sales Analysis
  • 7.4.4. United Kingdom Sales Analysis
  • 7.4.5. France Sales Analysis
  • 7.4.6. Germany Sales Analysis
  • 7.4.7. Italy Sales Analysis
  • 7.4.8. Russia Sales Analysis
  • 7.4.9. Rest Of Europe Sales Analysis
• 7.5. Asia Pacific Sales Analysis
  • 7.5.1. Overview, Historic and Forecast Data Sales Analysis
  • 7.5.2. Asia Pacific by Segment Sales Analysis
  • 7.5.3. Asia Pacific by Country Sales Analysis
  • 7.5.4. China Sales Analysis
  • 7.5.5. India Sales Analysis
  • 7.5.6. Japan Sales Analysis
  • 7.5.7. South Korea Sales Analysis
  • 7.5.8. Australia Sales Analysis
  • 7.5.9. South East Asia Sales Analysis
  • 7.5.10. Rest Of Asia Pacific Sales Analysis
• 7.6. Latin America Sales Analysis
  • 7.6.1. Overview, Historic and Forecast Data Sales Analysis
  • 7.6.2. Latin America by Segment Sales Analysis
  • 7.6.3. Latin America by Country Sales Analysis
  • 7.6.4. Brazil Sales Analysis
  • 7.6.5. Argentina Sales Analysis
  • 7.6.6. Peru Sales Analysis
  • 7.6.7. Chile Sales Analysis
  • 7.6.8. Rest of Latin America Sales Analysis
• 7.7. Middle East & Africa Sales Analysis
  • 7.7.1. Overview, Historic and Forecast Data Sales Analysis
  • 7.7.2. Middle East & Africa by Segment Sales Analysis
  • 7.7.3. Middle East & Africa by Country Sales Analysis
  • 7.7.4. Saudi Arabia Sales Analysis
  • 7.7.5. UAE Sales Analysis
  • 7.7.6. Israel Sales Analysis
  • 7.7.7. South Africa Sales Analysis
  • 7.7.8. Rest Of Middle East And Africa Sales Analysis

8 . COMPETITIVE LANDSCAPE OF THE PRINT ON DEMAND COMPANIES

• 8.1. Print On Demand Market Competition
• 8.2. Partnership/Collaboration/Agreement
• 8.3. Merger And Acquisitions
• 8.4. New Product Launch
• 8.5. Other Developments

9 . COMPANY PROFILES OF PRINT ON DEMAND INDUSTRY

• 9.1. Top Companies Market Share Analysis
• 9.2. Market Concentration Rate
• 9.3. Printify Inc.
  • 9.3.1. Company Overview
  • 9.3.2. Company Revenue
  • 9.3.3. Products
  • 9.3.4. Recent Developments
• 9.4. Printful Inc.
  • 9.4.1. Company Overview
  • 9.4.2. Company Revenue
  • 9.4.3. Products
  • 9.4.4. Recent Developments
• 9.5. Canva
  • 9.5.1. Company Overview
  • 9.5.2. Company Revenue
  • 9.5.3. Products
  • 9.5.4. Recent Developments
• 9.6. VistaPrint (Cimpress)
  • 9.6.1. Company Overview
  • 9.6.2. Company Revenue
  • 9.6.3. Products
  • 9.6.4. Recent Developments
• 9.7. CustomCat
  • 9.7.1. Company Overview
  • 9.7.2. Company Revenue
  • 9.7.3. Products
  • 9.7.4. Recent Developments
• 9.8. Gelato
  • 9.8.1. Company Overview
  • 9.8.2. Company Revenue
  • 9.8.3. Products
  • 9.8.4. Recent Developments
• 9.9. Gooten
  • 9.9.1. Company Overview
  • 9.9.2. Company Revenue
  • 9.9.3. Products
  • 9.9.4. Recent Developments
• 9.10. Printed Mint
  • 9.10.1. Company Overview
  • 9.10.2. Company Revenue
  • 9.10.3. Products
  • 9.10.4. Recent Developments
• 9.11. Teelaunch
  • 9.11.1. Company Overview
  • 9.11.2. Company Revenue
  • 9.11.3. Products
  • 9.11.4. Recent Developments
• 9.12. Zazzle Inc.
  • 9.12.1. Company Overview
  • 9.12.2. Company Revenue
  • 9.12.3. Products
  • 9.12.4. Recent Developments
• 9.13. RedBubble Group
  • 9.13.1. Company Overview
  • 9.13.2. Company Revenue
  • 9.13.3. Products
  • 9.13.4. Recent Developments
• 9.14. Printsome
  • 9.14.1. Company Overview
  • 9.14.2. Company Revenue
  • 9.14.3. Products
  • 9.14.4. Recent Developments
• 9.15. Prodigi Group
  • 9.15.1. Company Overview
  • 9.15.2. Company Revenue
  • 9.15.3. Products
  • 9.15.4. Recent Developments
• 9.16. Apliiq
  • 9.16.1. Company Overview
  • 9.16.2. Company Revenue
  • 9.16.3. Products
  • 9.16.4. Recent Developments
• 9.17. JetPrint Fulfillment
  • 9.17.1. Company Overview
  • 9.17.2. Company Revenue
  • 9.17.3. Products
  • 9.17.4. Recent Developments
• 9.18. TPOP
  • 9.18.1. Company Overview
  • 9.18.2. Company Revenue
  • 9.18.3. Products
  • 9.18.4. Recent Developments

Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies