아시아태평양의 MaaS(Mobility-as-a-Service) 시장 : 용도별, 서비스별, 지역별 분석 및 예측(2024-2033년)

Introduction to Asia-Pacific Mobility-as-a-Service Market

The Asia-Pacific mobility-as-a-service market was valued at $37.72 billion in 2024, and it is expected to grow at a CAGR of 25.99% and reach $301.80 billion by 2033. The integration of state-of-the-art digital platforms is propelling advancements in user-centric services, real-time data analytics, and seamless transportation, thereby propelling the Mobility-as-a-Service (MaaS) market in APAC. Robust public-private partnerships and enabling laws improve urban mobility, ease traffic, and encourage environmentally friendly transportation options, guaranteeing increased effectiveness and a better user experience.

Market Introduction

Growing urbanization, rising smartphone penetration, and the demand for effective, environmentally friendly transportation options are all contributing to the APAC Mobility-as-a-Service (MaaS) market's explosive expansion. MaaS offers smooth, user-focused mobility solutions by combining several transportation services, including ride-hailing, bike-sharing, public transportation, and vehicle rentals, into a single digital platform.

To cut down on traffic and carbon emissions, governments throughout the region are aggressively supporting smart city projects and environmentally friendly transportation laws. Route optimization, real-time service tracking, and MaaS platforms are being further improved by the growth of 5G connectivity, high-speed internet, and sophisticated data analytics. Innovation and investment in integrated mobility solutions are also being stimulated by robust public-private partnerships.

The MaaS landscape is also being shaped by the increasing use of autonomous transportation technologies and electric vehicles (EVs), which is opening up new business opportunities for industry participants. The APAC MaaS market is expected to continue growing as demand for affordable, environmentally friendly commuting options rises, revolutionizing urban mobility throughout the region.

Market Segmentation

Segmentation 1: by Application

• Passenger Transportation
• Freight Transportation
• Micro-Mobility

Segmentation 2: by Service

• On-the-Go Rides
• Carpool
• Ride Hailing
  • Cars
  • Scooters and Bikes
  • Air Taxi
• Logistics
  • Light Duty Commercial Vehicles
  • Heavy Duty Commercial Vehicles
• Renting
  • Car Renting
  • Bicycle Renting
• Ride Sharing
  • Cars
  • Train/Subway Services
  • Bus Services
• Others

Segmentation 3: by Solution

• Payment Engines
• Navigation Solutions
• Connectivity Providers
• Ticketing Solutions
• Insurance Solutions

Segmentation 4: by Region

• Asia-Pacific: China, Japan, India, South Korea, and Rest-of-Asia-Pacific

How can this report add value to an organization?

Product/Innovation Strategy: The product segment helps the reader understand the different applications of mobility-as-a-service based on application (passenger transportation, freight transportation, and micro-mobility), by service (on-the-go rides, carpool, ride hailing, logistics, renting, ride sharing, and others) and by solution (payment engines, navigation solutions, connectivity providers, ticketing solutions, and insurance solutions). The market is poised for significant expansion with ongoing technological advancements, increased investments, and growing awareness of the importance of mobility-as-a-service. Therefore, the mobility-as-a-service business is a high-investment and high-revenue generating model.

Growth/Marketing Strategy: The Asia-Pacific mobility-as-a-service market has been growing at a rapid pace. The market offers enormous opportunities for existing and emerging market players. Some of the strategies covered in this segment are mergers and acquisitions, product launches, partnerships and collaborations, business expansions, and investments. The strategies preferred by companies to maintain and strengthen their market position primarily include product development.

Competitive Strategy: The key players in the Asia-Pacific mobility-as-a-service market analyzed and profiled in the study include professionals with expertise in the automobile and automotive domains. Additionally, a comprehensive competitive landscape such as partnerships, agreements, and collaborations are expected to aid the reader in understanding the untapped revenue pockets in the market.

Key Market Players and Competition Synopsis

The companies that are profiled in the report have been selected based on inputs gathered from primary experts and analyzing company coverage, product portfolio, and market penetration.

Some of the prominent names in this market are:

• DiDi Chuxing
• Grab
• Ola Electric Mobility Pvt Ltd.

Table of Contents

Executive Summary

Scope and Definition

1 Market

• 1.1 Trends: Current and Future Impact Assessment
  • 1.1.1 Trends: Overview
  • 1.1.2 Rise of Multimodal Platforms
  • 1.1.3 Expansion of Micro-Mobility Solutions
  • 1.1.4 Data-Driven Decision-Making for Urban Planning
• 1.2 Supply Chain Overview
  • 1.2.1 Value Chain Analysis
• 1.3 Research and Development Review
  • 1.3.1 Patent Filing Trend (by Country, Company)
• 1.4 Stakeholder Analysis
  • 1.4.1 Use Case
    • 1.4.1.1 Improving Accessibility at Zuidas, Amsterdam
    • 1.4.1.2 Enhancing Mobility in Utrecht Leidsche Rijn, Vleuten, and De Meern
• 1.5 Market Dynamics Overview
  • 1.5.1 Market Drivers
    • 1.5.1.1 Innovation in Technology
    • 1.5.1.2 Growing Urbanization
  • 1.5.2 Market Challenges
    • 1.5.2.1 Implementation of MaaS
    • 1.5.2.2 High Initial Investment Costs
  • 1.5.3 Market Opportunities
    • 1.5.3.1 Incorporating On-Demand Ferry and Freight Services
    • 1.5.3.2 Growing Environmental Awareness Boosting Adoption of Electric Vehicles (EVs)

2 Regions

• 2.1 Regional Summary
• 2.2 Asia-Pacific
  • 2.2.1 Regional Overview
  • 2.2.2 Driving Factors for Market Growth
  • 2.2.3 Factors Challenging the Market
  • 2.2.4 Application
  • 2.2.5 Product
  • 2.2.6 China
  • 2.2.7 Japan
  • 2.2.8 India
  • 2.2.9 South Korea
  • 2.2.10 Rest-of-Asia-Pacific

3 Markets - Competitive Benchmarking & Company Profiles

• 3.1 Next Frontiers
• 3.2 Geographic Assessment
  • 3.2.1 DiDi Chuxing
    • 3.2.1.1 Overview
    • 3.2.1.2 Top Products/Product Portfolio
    • 3.2.1.3 Top Competitors
    • 3.2.1.4 Target Customers
    • 3.2.1.5 Key Personnel
    • 3.2.1.6 Analyst View
    • 3.2.1.7 Market Share, 2023
  • 3.2.2 Grab
    • 3.2.2.1 Overview
    • 3.2.2.2 Top Products/Product Portfolio
    • 3.2.2.3 Top Competitors
    • 3.2.2.4 Target Customers
    • 3.2.2.5 Key Personnel
    • 3.2.2.6 Analyst View
    • 3.2.2.7 Market Share, 2023
  • 3.2.3 Ola Electric Mobility Pvt Ltd.
    • 3.2.3.1 Overview
    • 3.2.3.2 Top Products/Product Portfolio
    • 3.2.3.3 Top Competitors
    • 3.2.3.4 Target Customers
    • 3.2.3.5 Key Personnel
    • 3.2.3.6 Analyst View
    • 3.2.3.7 Market Share, 2023

4 Research Methodology

• 4.1 Data Sources
  • 4.1.1 Primary Data Sources
  • 4.1.2 Secondary Data Sources
  • 4.1.3 Data Triangulation
• 4.2 Market Estimation and Forecast