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세계의 모바일 소셜 네트워킹 시장

Mobile Social Networking

리서치사 Global Industry Analysts, Inc.
발행일 2021년 04월 상품 코드 252348
페이지 정보 영문 141 Pages
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세계의 모바일 소셜 네트워킹 시장 Mobile Social Networking
발행일 : 2021년 04월 페이지 정보 : 영문 141 Pages

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 모바일 소셜 네트워킹 시장을 조사했으며, 산업 배경, 경쟁 시나리오, 시장 동향과 과제, 제품·서비스 발매 동향, 기업 및 기업 활동, 주요 기업 개요, 지역/국가별 시장 성장 예측 등을 정리하여 전해드립니다.

제1장 서론·조사 방법·제품 정의

제2장 개요

  • 산업 개요
  • 경쟁 시나리오
    • Facebook : 독점적 입장
    • Facebook Messenger
    • Flickr
    • Google+
    • Hike Messenger
    • Instagram
    • LinkedIn
    • Line
    • Periscope
    • Pinterest
    • Reddit
    • Skype
    • Snapchat
    • Tinder
    • Telegram
    • Tumblr
    • Twitter
    • Viber
    • Vine
    • WeChat
    • WhatsApp
    • YouTube
  • 시장 동향·과제
  • 모바일 소셜 네트워킹 : 리뷰
    • 소셜 네트워킹 : 연결되기 위한 새로운 수단
    • 소셜 네트워킹의 출현 : 과거 경위
    • 모바일 소셜 네트워킹 모델
    • 모바일 소셜 네트워크의 각종 종류 : 서비스 종류별
    • 메시징
    • 공유 미디어
    • 로컬 디스커버리
    • 소셜 게이밍
    • 음악
    • 기타
    • 기술적 발전과 소셜미디어의 변모
  • 제품·서비스 투입
    • Twitter
    • Facebook
    • Open Garden
    • YouTube
    • WhatsApp
    • Mobli
    • Wecapser 등
  • 기업·기업 활동
    • Microsoft Socl Community
    • Microsoft·LinkedIn
    • Momentous Entertainment Group
    • Open Garden·MMDA
    • Twitter
    • Freshdesk·Frilp Social Recommendation App
  • 주요 기업
  • 세계 시장 전망

제3장 지역 시장 분석

  • 미국
  • 일본
  • 유럽
    • 프랑스
    • 독일
    • 이탈리아
    • 영국
    • 스페인
    • 러시아
    • 기타
  • 아시아태평양
    • 중국
    • 인도
    • 기타
  • 중동·아프리카
  • 라틴아메리카
    • 멕시코
    • 기타
KSA 17.08.03

Abstract:

Global Mobile Social Networking Market to Reach 4.9 Billion Users by 2027

Amid the COVID-19 crisis, the global market for Mobile Social Networking estimated at 3.2 Billion Users in the year 2020, is projected to reach a revised size of 4.9 Billion Users by 2027, growing at a CAGR of 6.5% over the period 2020-2027.

The U.S. Market is Estimated at 852.4 Million Users, While China is Forecast to Grow at 9.8% CAGR

The Mobile Social Networking market in the U.S. is estimated at 852.4 Million Users in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of 1.1 Billion Users by the year 2027 trailing a CAGR of 9.8% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 3.5% and 5.8% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 4.1% CAGR.

Select Competitors (Total 45 Featured) -

  • Facebook Inc.
  • Google Inc.
  • LINE Corporation
  • LinkedIn Corporation
  • Microsoft Corp.
  • Pinterest
  • Reddit Inc.
  • Snap Inc.
  • Tencent Holdings Limited
  • Tumblr Inc.
  • Twitter Inc.
  • Viber Media S.a r.l
  • WhatsApp Inc.
  • YouTube LLC

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • 'Social Connectedness' - A Vital Characteristic of Today's Human Being
    • Recent Market Activity
    • Facts and Figures in a Nutshell
    • Soaring Mobile Device User Base Reflect High-Potential Opportunities
    • Proliferation of Smartphones: Cornerstone for Ongoing Market Expansion
    • Current and Future Analysis
    • Emerging Markets - Hotspots for Growth
    • Impact of Covid-19 and a Looming Global Recession
  • 2. FOCUS ON SELECT PLAYERS
    • Facebook, Inc. (USA)
    • WhatsApp Inc. (USA)
    • Google Inc. (USA)
    • YouTube, LLC (USA)
    • LINE Corporation (Japan)
    • Microsoft Corporation (USA)
    • LinkedIn Corporation (USA)
    • Pinterest (USA)
    • Reddit, Inc. (USA)
    • Snap, Inc. (USA)
    • Tencent Holdings Limited (China)
    • Tumblr, Inc. (USA)
    • Twitter, Inc. (USA)
    • Viber Media S.a r.l (Cyprus)
  • 3. MARKET TRENDS & DRIVERS
    • Social Media Communication Inching towards Becoming More Visual-Centric
    • Social Media Companies Embrace Augmented Reality and Virtual Reality
    • First Global VR Social Network Enables Meeting Friends in Virtual Reality
    • Live Streaming Goes on Mainstream-Facebook Live
    • Social Media Networks Evolve into New Marketplace
    • Mobile Social Networking - An Effective Forum for Business Promotion
    • Social Media Altering the Dynamics of Communication in the Corporate World
    • Expanding Social Media User Base Brings in a Sea Change in Marketing Landscape
    • Widening Gap in Social Media Skills at Work
    • Social Media Advertising: A Major Beneficiary of the Transforming Mobile Social Networking Landscape
    • Cross-Platform Ad Campaigns Gain Edge over Single Platform Campaigns
    • Not-for-Profit Healthcare Systems Rely on Social Networking to Educate People
    • Newbies Fast Gaining Popularity
    • Chat bots Turning on a New Leaf
    • Mobile Social Networks - A Lucrative Monetization Opportunity for Operators
    • Analyzing Benefits and Risks Associated with Social Networking Provision for Operators
    • Benefits
    • Risks
    • Key Trends Driving Adoption of Social Media
    • Live Streaming
    • Growth of Video
    • Popularity of Stories
    • Easier Ways to Express Emotions
    • Improvements in Social Media Customer Service
    • Manufacturers Make Phones with Integrated Social Networking Buttons
    • Social Media Censorship Impedes Market Growth
    • Demographic Factors Offer Opportunities on Platter
    • Young People Drive Mobile Content Usage
    • Women Glued to Mobile Social Networking
    • Rapid Increase in Urban Households & Rising Living Standards
    • Increasing Base of Active Users Drive Opportunities for the Mobile Social Networking Market
    • Factors Catalyzing Social Networking to Go 'Mobile'
    • Tremendous Improvement in the Speed of Mobile Internet
    • Superior Hardware and Processor
    • Optimization of Social Networks through Mobiles
    • Uptrend in Internet Usage Elevates Mobile Social Networking Prospects
    • 4G Networks to Further Augment Mobile Devices' Role in Market Growth
    • Faster Broadband Speeds Trigger Massive Volume Growth
    • Mobile Social Networking Also Driven by Tablet Usage Patterns
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Current & Future Analysis for Mobile Social Networking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR
    • TABLE 2: World Historic Review for Mobile Social Networking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
    • TABLE 3: World 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2012, 2020 & 2027

III. MARKET ANALYSIS

  • UNITED STATES
    • TABLE 4: USA Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 5: USA Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • CANADA
    • TABLE 6: Canada Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 7: Canada Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • JAPAN
    • TABLE 8: Japan Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 9: Japan Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • CHINA
    • TABLE 10: China Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 11: China Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • EUROPE
    • TABLE 12: Europe Current & Future Analysis for Mobile Social Networking by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR
    • TABLE 13: Europe Historic Review for Mobile Social Networking by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
    • TABLE 14: Europe 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2012, 2020 & 2027
  • FRANCE
    • TABLE 15: France Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 16: France Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • GERMANY
    • TABLE 17: Germany Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 18: Germany Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • ITALY
    • TABLE 19: Italy Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 20: Italy Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • UNITED KINGDOM
    • TABLE 21: UK Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 22: UK Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • SPAIN
    • TABLE 23: Spain Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 24: Spain Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • RUSSIA
    • TABLE 25: Russia Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 26: Russia Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • REST OF EUROPE
    • TABLE 27: Rest of Europe Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 28: Rest of Europe Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • ASIA-PACIFIC
    • TABLE 29: Asia-Pacific Current & Future Analysis for Mobile Social Networking by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR
    • TABLE 30: Asia-Pacific Historic Review for Mobile Social Networking by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
    • TABLE 31: Asia-Pacific 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2012, 2020 & 2027
  • AUSTRALIA
    • TABLE 32: Australia Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 33: Australia Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • INDIA
    • TABLE 34: India Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 35: India Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • SOUTH KOREA
    • TABLE 36: South Korea Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 37: South Korea Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • REST OF ASIA-PACIFIC
    • TABLE 38: Rest of Asia-Pacific Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 39: Rest of Asia-Pacific Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • LATIN AMERICA
    • TABLE 40: Latin America Current & Future Analysis for Mobile Social Networking by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR
    • TABLE 41: Latin America Historic Review for Mobile Social Networking by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
    • TABLE 42: Latin America 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2012, 2020 & 2027
  • ARGENTINA
    • TABLE 43: Argentina Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 44: Argentina Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • BRAZIL
    • TABLE 45: Brazil Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 46: Brazil Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • MEXICO
    • TABLE 47: Mexico Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 48: Mexico Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • REST OF LATIN AMERICA
    • TABLE 49: Rest of Latin America Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 50: Rest of Latin America Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • MIDDLE EAST
    • TABLE 51: Middle East Current & Future Analysis for Mobile Social Networking by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in Million Users for Years 2020 through 2027 and % CAGR
    • TABLE 52: Middle East Historic Review for Mobile Social Networking by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
    • TABLE 53: Middle East 15-Year Perspective for Mobile Social Networking by Geographic Region - Percentage Breakdown of Value Sales for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2012, 2020 & 2027
  • IRAN
    • TABLE 54: Iran Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 55: Iran Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • ISRAEL
    • TABLE 56: Israel Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 57: Israel Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • SAUDI ARABIA
    • TABLE 58: Saudi Arabia Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 59: Saudi Arabia Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • UNITED ARAB EMIRATES
    • TABLE 60: UAE Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 61: UAE Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • REST OF MIDDLE EAST
    • TABLE 62: Rest of Middle East Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 63: Rest of Middle East Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR
  • AFRICA
    • TABLE 64: Africa Current & Future Analysis for Mobile Social Networking by Segment - Mobile Social Networking - Independent Analysis of Annual Sales in Million Users for the Years 2020 through 2027 and % CAGR
    • TABLE 65: Africa Historic Review for Mobile Social Networking by Segment - Mobile Social Networking Markets - Independent Analysis of Annual Sales in Million Users for Years 2012 through 2019 and % CAGR

IV. COMPETITION

  • Total Companies Profiled: 45
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