세계의 Mighty Networks 및 Circle 시장 예측 - 제품 유형별, 기능 세트별, 이용 사례별, 기술별, 최종 사용자별, 지역별 분석(-2032년)

According to Stratistics MRC, the Global Mighty Networks and Circle Market is accounted for $18.3 billion in 2025 and is expected to reach $62.7 billion by 2032 growing at a CAGR of 19.2% during the forecast period. Mighty Networks is a community-building platform that empowers creators, educators, and brands to launch branded membership sites, online courses, and events. It integrates content, discussions, and payments into a unified experience, fostering engagement and monetization. Circle is a modern community platform tailored for creators and businesses to host discussions, events, and memberships. It offers customizable spaces, integrations with tools like Slack and Zoom, and supports gated content, making it ideal for nurturing private communities and delivering structured member experiences.

According to MemberPress usage statistics MemberPress is actively used by over 21,800 live websites, with a historical footprint on more than 63,000 domains globally, including 12,689 sites in the United States. This widespread adoption underscores its role as a leading WordPress membership plugin for monetizing content and managing gated communities.

Market Dynamics:

Driver:

Rise of the creator economy and demand for branded community platforms

Mighty Networks and Circle are capitalizing on this shift by providing integrated tools for memberships, content delivery, and engagement. As creators seek alternatives to algorithm-driven social media, these platforms offer direct audience control and scalable monetization. The rise of paid communities, cohort-based courses, and micro-learning formats further reinforces the need for customizable, community-first ecosystems. This trend is expected to accelerate as creators prioritize ownership and recurring revenue models.

Restraint:

Limited customization compared to open-source alternatives

Advanced users and developers often prefer open-source solutions such as Discourse or BuddyBoss, which allow deeper customization and control over data architecture. Proprietary platforms may restrict API access, third-party integrations, or design modifications, which can hinder scalability for complex use cases. These limitations are particularly evident in enterprise deployments or when integrating with legacy systems. As user expectations evolve, the lack of extensibility may impact adoption among technically sophisticated segments.

Opportunity:

Expansion into enterprise and branded education sectors

Enterprises are increasingly adopting community-first models for employee engagement, onboarding, and peer learning. Similarly, educational institutions are exploring private platforms for alumni networks, cohort-based learning, and certification programs. Circle's integrations with tools like Slack and Zoom, and Mighty Networks' native course delivery features, make them attractive for structured, scalable deployments. Strategic partnerships with LMS providers and CRM platforms could unlock new verticals and revenue streams.

Threat:

Platform fatigue among creators juggling multiple tools

As creators manage content, payments, analytics, and community engagement across various platforms, tool fatigue is becoming a notable concern. The need to integrate multiple services such as email marketing, course hosting, and CRM can lead to fragmented workflows and increased operational complexity. All-in-one platforms like Kajabi and Skool are gaining traction by offering consolidated solutions that reduce friction. If Mighty Networks and Circle fail to streamline integrations or expand native capabilities, they risk losing users to competitors offering more unified experiences.

Covid-19 Impact:

The pandemic accelerated digital adoption across sectors, driving creators, educators, and businesses to build online communities and monetize virtual experiences. Platforms like Mighty Networks and Circle saw increased usage as users sought alternatives to in-person engagement. Remote work, virtual events, and online learning became mainstream, prompting a surge in demand for scalable, secure community platforms. However, the rapid influx of users also exposed gaps in onboarding, support, and feature depth.

The community-first platforms segment is expected to be the largest during the forecast period

The community-first platforms segment is expected to account for the largest market share during the forecast period due to its alignment with creator-led monetization and decentralized engagement. Platforms like Mighty Networks and Circle prioritize community interaction over content broadcasting, enabling deeper member relationships and higher retention. Their design supports structured discussions, gated access, and event hosting, making them ideal for creators, educators, and niche brands. The segment's growth is fueled by the shift from passive audiences to active, participatory ecosystems.

The transaction fees analysis segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the transaction fees analysis segment is predicted to witness the highest growth rate driven by the increasing volume of microtransactions across membership platforms. As creators monetize through subscriptions, paywalled content, and event access, understanding fee structures becomes critical for profitability. Platforms offering transparent, optimized fee models especially those integrating with Stripe, PayPal, or crypto wallets are gaining favor. This segment benefits from rising demand for financial clarity and cost-efficiency in creator-led businesses.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share attributed to mature creator economy, high digital literacy, and strong infrastructure for SaaS adoption. The region hosts a dense concentration of startups, educators, and influencers who rely on community platforms for monetization and engagement. Regulatory clarity around digital payments and data privacy further supports platform growth. Additionally, the presence of major players and investors accelerates innovation and market penetration.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR driven by continuous innovation in creator tools, AI-powered personalization, and hybrid learning models. The region's appetite for niche communities, decentralized education, and subscription-based platforms fuels rapid adoption. As more creators transition from social media to owned ecosystems, platforms like Mighty Networks and Circle are poised to capture significant growth. Strategic investments and evolving user expectations will continue to shape the region's trajectory.

Key players in the market

Some of the key players in Mighty Networks and Circle Market include Mighty Networks, Circle, Kajabi, Thinkific, Teachable, Podia, Skool, Heartbeat, Bettermode, Hivebrite, Discourse, BuddyBoss, LearnWorlds, Higher Logic, GroupApp, and MemberSpace.

Key Developments:

In September 2025, Kajabi launched its largest-ever product upgrade with 10 new features. Enhancements include integrated communities, advanced monetization tools, and creator analytics. The platform now supports over $10B in creator earnings.

In August 2025, Circle acquired Malachite to launch Arc1, a Layer-1 blockchain for stablecoins. The new network will feature high-performance consensus for secure financial transactions. Arc1 is expected to debut in testnet later this year.

In July 2025, Mighty Networks outlined its growth strategy to dominate the branded community space. The company is expanding its creator-focused tools and exploring integrations to compete with Slack and Kajabi.

Product Types Covered:

• All-in-One Platforms
• Community-First Platforms
• Learning Management System
• White-Label & Custom Enterprise Solutions
• Other Product Types

Feature Sets Covered:

• Subscription/Membership Management
• One-Time Digital Product Sales
• Transaction Fees Analysis
• Gamification
• Member Matching and Networking Features
• API and Webhook Capabilities
• Native Email Marketing and CRM Functionality
• Custom Domains and Branding
• Native/Branded Mobile App Offerings
• Other Feature Sets

Use Cases Covered:

• Creator-led Communities
• Brand-led Engagement Hubs
• Coaching & Education Networks
• Alumni & Membership Organizations
• Professional Associations
• Other Use Cases

Technologies Covered:

• Monetization Model
• Community Engagement Tools
• Integrations and Automation
• Branding and User Experience (UX)
• Other Technologies

End Users Covered:

• Education & EdTech
• Health & Wellness
• Lifestyle & Personal Development
• Entrepreneurship & Startups
• Arts & Entertainment
• Other End Users

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Technology Analysis
• 3.8 End User Analysis
• 3.9 Emerging Markets
• 3.10 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Mighty Networks and Circle Market, By Product Type

• 5.1 Introduction
• 5.2 All-in-One Platforms
• 5.3 Community-First Platforms
• 5.4 Learning Management System
• 5.5 White-Label & Custom Enterprise Solutions
• 5.6 Other Product Types

6 Global Mighty Networks and Circle Market, By Feature Set

• 6.1 Introduction
• 6.2 Subscription/Membership Management
• 6.3 One-Time Digital Product Sales
• 6.4 Transaction Fees Analysis
• 6.5 Gamification
• 6.6 Member Matching and Networking Features
• 6.7 API and Webhook Capabilities
• 6.8 Native Email Marketing and CRM Functionality
• 6.9 Custom Domains and Branding
• 6.10 Native/Branded Mobile App Offerings
• 6.11 Other Feature Sets

7 Global Mighty Networks and Circle Market, By Use Case

• 7.1 Introduction
• 7.2 Creator-led Communities
• 7.3 Brand-led Engagement Hubs
• 7.4 Coaching & Education Networks
• 7.5 Alumni & Membership Organizations
• 7.6 Professional Associations
• 7.7 Other Use Cases

8 Global Mighty Networks and Circle Market, By Technology

• 8.1 Introduction
• 8.2 Monetization Model
• 8.3 Community Engagement Tools
• 8.4 Integrations and Automation
• 8.5 Branding and User Experience (UX)
• 8.6 Other Technologies

9 Global Mighty Networks and Circle Market, By End User

• 9.1 Introduction
• 9.2 Education & EdTech
• 9.3 Health & Wellness
• 9.4 Lifestyle & Personal Development
• 9.5 Entrepreneurship & Startups
• 9.6 Arts & Entertainment
• 9.7 Other End Users

10 Global Mighty Networks and Circle Market, By Geography

• 10.1 Introduction
• 10.2 North America
  • 10.2.1 US
  • 10.2.2 Canada
  • 10.2.3 Mexico
• 10.3 Europe
  • 10.3.1 Germany
  • 10.3.2 UK
  • 10.3.3 Italy
  • 10.3.4 France
  • 10.3.5 Spain
  • 10.3.6 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 Japan
  • 10.4.2 China
  • 10.4.3 India
  • 10.4.4 Australia
  • 10.4.5 New Zealand
  • 10.4.6 South Korea
  • 10.4.7 Rest of Asia Pacific
• 10.5 South America
  • 10.5.1 Argentina
  • 10.5.2 Brazil
  • 10.5.3 Chile
  • 10.5.4 Rest of South America
• 10.6 Middle East & Africa
  • 10.6.1 Saudi Arabia
  • 10.6.2 UAE
  • 10.6.3 Qatar
  • 10.6.4 South Africa
  • 10.6.5 Rest of Middle East & Africa

11 Key Developments

• 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 11.2 Acquisitions & Mergers
• 11.3 New Product Launch
• 11.4 Expansions
• 11.5 Other Key Strategies

12 Company Profiling

• 12.1 Mighty Networks
• 12.2 Circle
• 12.3 Kajabi
• 12.4 Thinkific
• 12.5 Teachable
• 12.6 Podia
• 12.7 Skool
• 12.8 Heartbeat
• 12.9 Bettermode
• 12.10 Hivebrite
• 12.11 Discourse
• 12.12 BuddyBoss
• 12.13 LearnWorlds
• 12.14 Higher Logic
• 12.15 GroupApp
• 12.16 MemberSpace