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European Predictive, Advanced, and Visual Analytics Software Vendor Shares, 2024

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  • SAP
  • Microsoft
  • Salesforce
  • Qlik
  • Amazon Web Services(AWS)
  • Google
  • Oracle

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ksm 24.07.09

The terms "data and analytics software" and "predictive, advanced visualization analytics software" are used in this document to ensure clarity and comprehensiveness in describing software functionalities and features. "Data and analytics software" indicates the broad categorization, whereas "predictive, advanced visualization analytics software" specifies particular advanced capabilities within the broader category."The combination of data democratization and GenAI is indeed a powerful force driving the acceleration of the data and analytics market in Europe, as it enhances the accessibility, capability, and overall effectiveness of data analytics across organizations." - Senior Market Analyst Wiktor Markiewicz, IDC EMEA

IDC Market Share Figure

Executive Summary

Advice for Technology Suppliers

Market Share

Who Shaped the Year

  • SAP
  • Microsoft
  • Salesforce
  • Qlik
  • Amazon Web Services (AWS)
  • Google
  • Oracle

Market Context

  • Significant Market Developments

Methodology

Market Definition

  • Business Intelligence and Analytic Tools
    • End-User Query, Reporting, and Analysis
    • Advanced and Predictive Analytics
    • Spatial and Location Analytics Tools

Related Research

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