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European Predictive, Advanced and Visual Analytics Software Forecast, 2024-2028

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LSH 24.11.22

This IDC Market Forecast presents the value of the European predictive, advanced, and visual analytics software market in 2023 and projects revenues over the 2024-2028 period. This document, produced in September 2024, includes the macroeconomic and market implications of geopolitical developments, including the Russia-Ukraine war."The predictive, advanced, and visual analytics software market is expected to outperform both the GDP growth rate and overall IT market growth rate in Europe over the coming years. The rapid adoption of data-driven strategies, the focus on digital transformation, and the increasing role of AI and machine learning in analytics are driving this growth trajectory." - Senior Market Analyst Wiktor Markiewicz, IDC EMEA

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

Market Forecast

  • Predictive, Advanced, and Visual Analytics Software Market Breakdown
    • End-User Query, Reporting, and Analysis Tools
    • Advanced and Predictive Analytics Tools
    • Spatial and Location Analytics Tools
  • Regional Distribution
  • Deployment Type

Market Context

  • Drivers and Inhibitors
    • Drivers
      • The Increasing Volume of Data Generated and the Positive Impact of Generative AI
      • Lowered Costs of Integration and Customization
      • Democratization of Analytics
    • Inhibitors
      • Geopolitical Situation
      • Lack of Data-Skilled Personnel
  • Significant Market Developments
  • Changes from Prior Forecast

Market Definition

  • End-User Query, Reporting, and Analysis Software
  • Advanced and Predictive Analytics (APA) Software
  • Spatial and Location Analytics Tools

Methodology

Related Research

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