세계의 5G MVNO 시장 : 유형별, 최종 사용자별 - 예측(2025-2030년)

The 5G MVNO Market was valued at USD 51.45 billion in 2023, expected to reach USD 55.13 billion in 2024, and is projected to grow at a CAGR of 7.63%, to USD 86.10 billion by 2030.

The 5G Mobile Virtual Network Operator (MVNO) market involves telecommunications companies that lease network capacity from major 5G carriers to provide mobile services without owning the infrastructure. This arrangement enables smaller and niche companies to offer tailored services, catering to specific consumer segments with competitive pricing and innovative features. The market's necessity stems from the growing demand for flexible, cost-effective mobile solutions and the increasing reliance on data-intensive applications like streaming, IoT, and smart city initiatives. Traditional mobile network operators (MNOs), startups, businesses with data-centric models, and niche consumer segments dominate end-use applications.

Several key factors influence the 5G MVNO market's growth, including the rising adoption of 5G connectivity, technological advancements, strategic partnerships, and consumer demand for personalized services. Potential growth opportunities exist in developing unique business models, bundling additional digital services, and targeting underserved markets such as rural areas or emerging economies. Companies should also explore collaborations with tech firms to enhance service offerings via IoT and AI-driven solutions. However, the market faces challenges like regulatory hurdles, limited network availability, capital-intensive infrastructure, fierce competition, and rapidly evolving technology standards. Addressing these limitations requires proactive engagement with regulators, leveraging tech partnerships for cost-effective solutions, and continuous innovation.

Innovation and research efforts should focus on network optimization, maximizing cost efficiency through advanced predictive analytics, and developing ecosystem solutions with tech providers. Implementing AI and machine learning to enhance customer experiences and network efficiency could help MVNOs differentiate themselves. Exploration into niche markets where traditional carriers have little presence-such as specific industrial IoT applications-may provide new revenue streams. Understanding the market's nature involves acknowledging its high competitiveness and rapid evolution, demanding agility and strategic foresight from industry players. Success will likely depend on the ability to continuously adapt to technological advancements while meeting specific consumer needs through innovative, cost-effective offerings.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving 5G MVNO Market

The 5G MVNO Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing consumer demand for high-speed connectivity
  • Expansion of autonomous vehicles and smart transportation systems relying on 5g networks
  • Governments invest in 5G infrastructure and introduce favorable policies to promote 5G adoption
• Market Restraints
  • Complex regulatory and licensing frameworks
• Market Opportunities
  • Significant potential in delivering 5G services to rural and underserved regions
  • Technological development in innovative and differentiated services to offer beyond traditional voice and data plans
• Market Challenges
  • Technological complexity and integration issues

Porter's Five Forces: A Strategic Tool for Navigating the 5G MVNO Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the 5G MVNO Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the 5G MVNO Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the 5G MVNO Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the 5G MVNO Market

A detailed market share analysis in the 5G MVNO Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the 5G MVNO Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the 5G MVNO Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the 5G MVNO Market

A strategic analysis of the 5G MVNO Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the 5G MVNO Market, highlighting leading vendors and their innovative profiles. These include BOUYGUES TELECOM SA., Ciena Corporation., Circles.Life, Cisco Systems, Inc., Cricket Wireless , LLC., Giffgaff, Google Fi, KDDI Corporation, Lebara Mobile Limited, Lenovo, MASMOVIL IBERCOM, S.A., Microsoft Corporation, Red Pocket Mobile, Straight Talk, Talkmobile Limited, Telenor Group, Tesco Mobile, Ting Inc. by DISH Wireless L.L.C., TracFone Wireless, T-Mobile USA, Inc., VEON LTD, and Walmart Family Mobile.

Market Segmentation & Coverage

This research report categorizes the 5G MVNO Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Types, market is studied across Full MVNO, Light MVNO, Skinny MVNO), Thick MVNO, and Thin MVNO.
• Based on Offerings, market is studied across Data Plans, IoT & M2M Services, Value-Added Services, and Voice and Text Services. The Data Plans is further studied across Business Packages, Family Plans, Postpaid Plans, and Prepaid Plans.
• Based on End-User, market is studied across Automotive, Banking, Financial Services and Insurance, Consumer Electronics, Educational & Academic Institutions, Government, Industrial, and IT & Telecommunications.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing consumer demand for high-speed connectivity
    • 5.1.1.2. Expansion of autonomous vehicles and smart transportation systems relying on 5g networks
    • 5.1.1.3. Governments invest in 5G infrastructure and introduce favorable policies to promote 5G adoption
  • 5.1.2. Restraints
    • 5.1.2.1. Complex regulatory and licensing frameworks
  • 5.1.3. Opportunities
    • 5.1.3.1. Significant potential in delivering 5G services to rural and underserved regions
    • 5.1.3.2. Technological development in innovative and differentiated services to offer beyond traditional voice and data plans
  • 5.1.4. Challenges
    • 5.1.4.1. Technological complexity and integration issues
• 5.2. Market Segmentation Analysis
  • 5.2.1. Type: Enhancing flexibility and customer experience using full MVNO
  • 5.2.2. End-User: Rising consumer demand for 5G MVNO service to get faster internet speeds
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. 5G MVNO Market, by Types

• 6.1. Introduction
• 6.2. Full MVNO
• 6.3. Light MVNO
• 6.4. Skinny MVNO)
• 6.5. Thick MVNO
• 6.6. Thin MVNO

7. 5G MVNO Market, by Offerings

• 7.1. Introduction
• 7.2. Data Plans
  • 7.2.1. Business Packages
  • 7.2.2. Family Plans
  • 7.2.3. Postpaid Plans
  • 7.2.4. Prepaid Plans
• 7.3. IoT & M2M Services
• 7.4. Value-Added Services
• 7.5. Voice and Text Services

8. 5G MVNO Market, by End-User

• 8.1. Introduction
• 8.2. Automotive
• 8.3. Banking, Financial Services and Insurance
• 8.4. Consumer Electronics
• 8.5. Educational & Academic Institutions
• 8.6. Government
• 8.7. Industrial
• 8.8. IT & Telecommunications

9. Americas 5G MVNO Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific 5G MVNO Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa 5G MVNO Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
  • 12.3.1. T-Mobile collaborated with LotusFlare and Plum to launch fully managed 5G MVNO service targeting retail and financial sectors
  • 12.3.2. FCC approves T-Mobile's USD 1.35 billion acquisition of MVNO Mint Mobile and subsidiaries, expanding market reach and raising competitive concerns
  • 12.3.3. Vodafone and CK Hutchison's merger to enhance UK 5G with USD 11 billion investment, job creation
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. BOUYGUES TELECOM SA.
• 2. Ciena Corporation.
• 3. Circles.Life
• 4. Cisco Systems, Inc.
• 5. Cricket Wireless , LLC.
• 6. Giffgaff
• 7. Google Fi
• 8. KDDI Corporation
• 9. Lebara Mobile Limited
• 10. Lenovo
• 11. MASMOVIL IBERCOM, S.A.
• 12. Microsoft Corporation
• 13. Red Pocket Mobile
• 14. Straight Talk
• 15. Talkmobile Limited
• 16. Telenor Group
• 17. Tesco Mobile
• 18. Ting Inc. by DISH Wireless L.L.C.
• 19. TracFone Wireless
• 20. T-Mobile USA, Inc.
• 21. VEON LTD
• 22. Walmart Family Mobile