스틱 포장 시장 : 제품 형태, 재료, 용량, 최종 사용자별 - 세계 예측(2025-2030년)

The Stick Packaging Market was valued at USD 374.17 million in 2023, expected to reach USD 395.46 million in 2024, and is projected to grow at a CAGR of 5.78%, to USD 554.62 million by 2030.

Stick packaging refers to a type of packaging that is shaped like a stick, or a long, narrow tube, commonly used for single-serving products. The scope of stick packaging spans across industries like food and beverages, pharmaceuticals, consumer goods, and cosmetics, where portability and convenience are paramount. It's particularly necessary in the burgeoning on-the-go lifestyle trend, as its single-use, lightweight, and space-efficient design caters to modern consumers' need for quick and convenient solutions. In the food and beverage sector, stick packaging is often used for items such as instant coffee, sugar, powdered drinks, and condiments. Its application in pharmaceuticals includes packaging for ointments and powders, while in cosmetics, it's increasingly used for single-use facial masks and creams. Growth in this market is significantly driven by increasing consumer demands for convenience, sustainability, and cost-effectiveness along with advances in packaging technologies that enhance product preservation. However, challenges such as environmental concerns around single-use plastics and strict regulatory requirements can hinder market expansion. Recent trends show that eco-friendly stick packaging solutions are gaining traction, presenting opportunities for manufacturers to innovate with biodegradable or recyclable materials. Companies can capitalize on this by investing in sustainable product lines and enhancing their green marketing strategies. Technological innovations such as smart packaging, which includes features like freshness indicators, could also serve as growth levers. The market is competitive and fragmented, with many players endeavoring to develop creative solutions to meet both consumer demands and environmental standards. While costs of innovation and market volatility remain pertinent limitations, opportunities lie in creating versatile, customizable, and sustainable stick packaging options. Exploring material innovations and integrating digital technologies could further strengthen market position and fuel expansion.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Stick Packaging Market

The Stick Packaging Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Growing preference of consumers towards flexible packaging
  • Rising trend of on-the-go consumption and need for easy handling
  • Rising demand for stick packaging from cosmetic industry
• Market Restraints
  • Stringent regulatory landscape towards the use of plastic
• Market Opportunities
  • Changing lifestyles and inclination of people towards fitness
  • Product innovations and development of environment-friendly stick packaging
• Market Challenges
  • High cost of packaging materials

Porter's Five Forces: A Strategic Tool for Navigating the Stick Packaging Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Stick Packaging Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Stick Packaging Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Stick Packaging Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Stick Packaging Market

A detailed market share analysis in the Stick Packaging Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Stick Packaging Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Stick Packaging Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Stick Packaging Market

A strategic analysis of the Stick Packaging Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Stick Packaging Market, highlighting leading vendors and their innovative profiles. These include Amcor PLC, Aristo Pharma GmbH, Ball Corporation, Berry Global, Inc., Catalent, Inc., Constantia Flexibles International GmbH, Elitefill, Inc., Fres-co System USA, Inc., GFR Pharma Ltd., Greenseed Contract Packaging, Inc., Huhtamaki OYJ, Mondi PLC, Robert Bosch GmbH, Smurfit Kappa Group, Sonic Packaging Industries, and Unither Pharmaceuticals SAS.

Market Segmentation & Coverage

This research report categorizes the Stick Packaging Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product Form, market is studied across Granules, Liquid, Powder, and Semi-Solid (Viscous).
• Based on Material, market is studied across Aluminum, EVOH, Paper, Plastic, Polyamide, Polyethylene, Polyethylene Terephthalate, and Polypropylene.
• Based on Capacity, market is studied across 11 ml to 15 ml, 6 ml to 10 ml, Above 15 ml, and Up to 5 ml.
• Based on End-User, market is studied across Consumer Goods, Food & Beverages, Nutraceuticals, and Pharmaceuticals.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Growing preference of consumers towards flexible packaging
    • 5.1.1.2. Rising trend of on-the-go consumption and need for easy handling
    • 5.1.1.3. Rising demand for stick packaging from cosmetic industry
  • 5.1.2. Restraints
    • 5.1.2.1. Stringent regulatory landscape towards the use of plastic
  • 5.1.3. Opportunities
    • 5.1.3.1. Changing lifestyles and inclination of people towards fitness
    • 5.1.3.2. Product innovations and development of environment-friendly stick packaging
  • 5.1.4. Challenges
    • 5.1.4.1. High cost of packaging materials
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Stick Packaging Market, by Product Form

• 6.1. Introduction
• 6.2. Granules
• 6.3. Liquid
• 6.4. Powder
• 6.5. Semi-Solid (Viscous)

7. Stick Packaging Market, by Material

• 7.1. Introduction
• 7.2. Aluminum
• 7.3. EVOH
• 7.4. Paper
• 7.5. Plastic
• 7.6. Polyamide
• 7.7. Polyethylene
• 7.8. Polyethylene Terephthalate
• 7.9. Polypropylene

8. Stick Packaging Market, by Capacity

• 8.1. Introduction
• 8.2. 11 ml to 15 ml
• 8.3. 6 ml to 10 ml
• 8.4. Above 15 ml
• 8.5. Up to 5 ml

9. Stick Packaging Market, by End-User

• 9.1. Introduction
• 9.2. Consumer Goods
• 9.3. Food & Beverages
• 9.4. Nutraceuticals
• 9.5. Pharmaceuticals

10. Americas Stick Packaging Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Stick Packaging Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Stick Packaging Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. Market Share Analysis, 2023
• 13.2. FPNV Positioning Matrix, 2023
• 13.3. Competitive Scenario Analysis
• 13.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amcor PLC
• 2. Aristo Pharma GmbH
• 3. Ball Corporation
• 4. Berry Global, Inc.
• 5. Catalent, Inc.
• 6. Constantia Flexibles International GmbH
• 7. Elitefill, Inc.
• 8. Fres-co System USA, Inc.
• 9. GFR Pharma Ltd.
• 10. Greenseed Contract Packaging, Inc.
• 11. Huhtamaki OYJ
• 12. Mondi PLC
• 13. Robert Bosch GmbH
• 14. Smurfit Kappa Group
• 15. Sonic Packaging Industries
• 16. Unither Pharmaceuticals SAS