eHealth 시장 : 유형별, 도입별, 최종사용자별 - 세계 예측(2025-2030년)

The eHealth Market was valued at USD 258.95 billion in 2023, expected to reach USD 287.61 billion in 2024, and is projected to grow at a CAGR of 11.55%, to USD 556.67 billion by 2030.

The eHealth market, characterized by the integration of information technology and electronic communication in healthcare services, is aimed at improving patient care, streamlining processes, and enhancing patient-doctor interactions. This market includes mHealth applications, electronic medical records, telemedicine, and healthcare analytics, with a significant impact on patient management and operational efficiency. The necessity of eHealth lies in addressing healthcare challenges such as rising costs, shortages of healthcare professionals, and the demands of aging populations. Applications are vast and cover remote monitoring, personalized medicine, and chronic disease management, while its end-use spans hospitals, clinics, patients, and insurance companies. Key growth factors influencing the market include increased smartphone penetration, advancements in telecommunication infrastructure, and a robust push towards digital transformation in healthcare services. In terms of opportunities, the expansion of services in developing regions, the growing trend of wearable health technology, and increased focus on mental health solutions offer ripe grounds for growth. However, the market is hindered by limitations such as data privacy concerns, lack of standardization, and the high costs associated with initial implementation and technology development. Critical challenges also include resistance to change among healthcare providers and patients, which can slow adoption rates. Despite these hurdles, areas of innovation and research like artificial intelligence-driven diagnostics, machine learning-enhanced analytics, and blockchain for secure data-sharing present substantial opportunities for business growth. Additionally, fostering partnerships and collaboration between technology providers and healthcare facilities can play a pivotal role in overcoming challenges. The eHealth market is swiftly evolving, marked by dynamic shifts towards technology-driven healthcare solutions that promise to reform traditional practices by offering enhanced efficiencies, improved patient outcomes, and cost-effective healthcare delivery. Embracing these changes with a proactive, adaptive approach, while addressing the pressing privacy and standardization issues, can steer this market toward sustained growth and innovation.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving eHealth Market

The eHealth Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing demand for patient centric healthcare delivery
  • Growing support, initiatives and promotions by various government to go for ehealth solutions
  • Introduction of solutions such as mHealth apps and telemedicine services
• Market Restraints
  • Reluctance among medical professionals to adopt advanced eHealth solutions
• Market Opportunities
  • Rising use of health solutions in outpatient care facilities
  • Increasing awareness among people about eHealth
• Market Challenges
  • Security concerns related to privacy, licensure and data breaches

Porter's Five Forces: A Strategic Tool for Navigating the eHealth Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the eHealth Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the eHealth Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the eHealth Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the eHealth Market

A detailed market share analysis in the eHealth Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the eHealth Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the eHealth Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the eHealth Market

A strategic analysis of the eHealth Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the eHealth Market, highlighting leading vendors and their innovative profiles. These include Allscripts Healthcare Solutions, Inc., athenahealth, Inc. by Bain Capital and Hellman & Friedman, Cerner Corporation by Oracle Corporation, Cisco Systems, Inc., Doximity, Epic Systems Corporation by Oracle Corporation, GE HealthCare, Infor, McKesson Corporation, Medisafe, Optum, Inc., Setpoint Medical Corporation, Siemens Healthineers AG, Telecare Corporation, and The International Business Machines Corporation by Francisco Partners.

Market Segmentation & Coverage

This research report categorizes the eHealth Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across eHealth Services and eHealth Solutions. The eHealth Services is further studied across Database Management Services, Diagnosis & Consultation Services, Healthcare Systems Strengthening Services, Remote Monitoring Services, and Treatment Services. The eHealth Solutions is further studied across Cardiovascular Information Systems, Chronic Care Management Apps, Clinical Decision Support Systems, E-Prescribing Solutions, EHR/EMR Solutions, Health Information Exchange Solutions, Laboratory Information Systems, Medical Apps, Pharmacy Information Systems, PHR & Patient Portals, Picture Archiving & Communication Systems & Vendor Neutral Archive, Radiology Information Systems, and Telehealth Solutions.
• Based on Deployment, market is studied across Cloud-Based and On-Premise.
• Based on End-User, market is studied across Healthcare Consumers, Healthcare Providers, Payers, and Pharmacies. The Healthcare Providers is further studied across Ambulatory Care Centers, Home Healthcare Agencies, Nursing Homes, & Assisted Living Centers, and Hospitals.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing demand for patient centric healthcare delivery
    • 5.1.1.2. Growing support, initiatives and promotions by various government to go for ehealth solutions
    • 5.1.1.3. Introduction of solutions such as mHealth apps and telemedicine services
  • 5.1.2. Restraints
    • 5.1.2.1. Reluctance among medical professionals to adopt advanced eHealth solutions
  • 5.1.3. Opportunities
    • 5.1.3.1. Rising use of health solutions in outpatient care facilities
    • 5.1.3.2. Increasing awareness among people about eHealth
  • 5.1.4. Challenges
    • 5.1.4.1. Security concerns related to privacy, licensure and data breaches
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. eHealth Market, by Type

• 6.1. Introduction
• 6.2. eHealth Services
  • 6.2.1. Database Management Services
  • 6.2.2. Diagnosis & Consultation Services
  • 6.2.3. Healthcare Systems Strengthening Services
  • 6.2.4. Remote Monitoring Services
  • 6.2.5. Treatment Services
• 6.3. eHealth Solutions
  • 6.3.1. Cardiovascular Information Systems
  • 6.3.2. Chronic Care Management Apps
  • 6.3.3. Clinical Decision Support Systems
  • 6.3.4. E-Prescribing Solutions
  • 6.3.5. EHR/EMR Solutions
  • 6.3.6. Health Information Exchange Solutions
  • 6.3.7. Laboratory Information Systems
  • 6.3.8. Medical Apps
  • 6.3.9. Pharmacy Information Systems
  • 6.3.10. PHR & Patient Portals
  • 6.3.11. Picture Archiving & Communication Systems & Vendor Neutral Archive
  • 6.3.12. Radiology Information Systems
  • 6.3.13. Telehealth Solutions

7. eHealth Market, by Deployment

• 7.1. Introduction
• 7.2. Cloud-Based
• 7.3. On-Premise

8. eHealth Market, by End-User

• 8.1. Introduction
• 8.2. Healthcare Consumers
• 8.3. Healthcare Providers
  • 8.3.1. Ambulatory Care Centers
  • 8.3.2. Home Healthcare Agencies, Nursing Homes, & Assisted Living Centers
  • 8.3.3. Hospitals
• 8.4. Payers
• 8.5. Pharmacies

9. Americas eHealth Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific eHealth Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa eHealth Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Allscripts Healthcare Solutions, Inc.
• 2. athenahealth, Inc. by Bain Capital and Hellman & Friedman
• 3. Cerner Corporation by Oracle Corporation
• 4. Cisco Systems, Inc.
• 5. Doximity
• 6. Epic Systems Corporation by Oracle Corporation
• 7. GE HealthCare
• 8. Infor
• 9. McKesson Corporation
• 10. Medisafe
• 11. Optum, Inc.
• 12. Setpoint Medical Corporation
• 13. Siemens Healthineers AG
• 14. Telecare Corporation
• 15. The International Business Machines Corporation by Francisco Partners