시장보고서
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세계의 텍스트 분석 시장 규모, 점유율, 동향 분석 : 구성요소별, 전개 방식별, 기업 규모별, 산업별, 용도별, 지역별 전망 및 예측(2024-2031년)

Global Text Analytics Market Size, Share & Trends Analysis Report By Component (Software, and Services ), By Deployment Type, By Enterprise Size, By Industry Vertical, By Application, By Regional Outlook and Forecast, 2024 - 2031

발행일: | 리서치사: KBV Research | 페이지 정보: 영문 351 Pages | 배송안내 : 즉시배송

    
    
    



※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

세계 텍스트 분석 시장 규모는 예측 기간 동안 17.6%의 CAGR로 성장하여 2031년까지 320억 달러에 달할 것으로 예상됩니다.

또한, 이러한 분석에 인공지능(AI)과 머신러닝(ML)을 통합함으로써 조직이 텍스트 데이터를 처리하고 해석하는 방식에 혁명을 일으켰으며, AI와 ML이 가져온 가장 눈에 띄는 개선 사항 중 하나는 자연어 처리(NLP)의 영역입니다. 기계가 인간의 언어를 의미 있게 이해하고, 해석하고, 반응할 수 있도록 하는 데 중점을 두고 있으며, AI와 ML을 활용한 NLP는 최근 몇 년 동안 크게 발전하여 이러한 분석 도구가 문맥, 어조, 감정과 같은 복잡한 언어의 뉘앙스를 이해할 수 있게 되었습니다. 따라서 이러한 분석에 AI와 ML을 도입함으로써 그 기능이 향상되었습니다.

그러나 텍스트 데이터 분석에는 고객 피드백, 이메일, 의료 기록, 재무 데이터와 같은 기밀 정보나 비밀 정보를 다루는 경우가 많습니다. 조직은 이 데이터를 침해, 오용 또는 무단 액세스로부터 보호하기 위해 신중하게 행동해야 합니다. 그렇지 않으면 심각한 법적 및 평판상의 결과를 초래할 수 있습니다. 예를 들어, 유럽 일반 데이터 보호 규정(GDPR), 미국 소비자 개인정보 보호법(CCPA)과 같은 엄격한 데이터 보호 규정을 준수하는 것은 각 관할권에서 사업을 영위하는 기업에게 필수적입니다. 따라서 이러한 도전과제는 시장 성장을 저해할 수 있습니다.

구성요소별 전망

구성요소를 기준으로 시장은 소프트웨어와 서비스로 나뉩니다. 서비스 부문은 2023년 시장에서 35%의 매출 점유율을 차지했습니다. 고급 분석 시스템 설정 및 유지 관리의 복잡성으로 인해 컨설팅, 통합 및 지속적인 지원과 같은 맞춤형 서비스가 필요한 경우가 많습니다. 기업이 이러한 작업을 전문 업체에 아웃소싱하여 분석 시스템을 효율적이고 최신 상태로 유지하기 위해 관리형 서비스에 대한 수요가 증가하고 있습니다.

전개 유형별 전망

전개 유형에 따라 시장은 온디맨드와 온프레미스로 나뉩니다. 온프레미스 부문은 2023년 시장에서 35%의 매출 점유율을 차지했습니다. 엄격한 데이터 프라이버시 및 보안 규정을 준수하기 위해 정부, 의료 및 금융과 같이 규제가 엄격한 산업의 기업은 일반적으로 온프레미스 배포를 선호합니다. 온프레미스 솔루션은 조직의 인프라 내에서 데이터를 저장하고 처리할 수 있는 기능을 제공하여 데이터 침해 및 규정 준수 위반과 관련된 위험을 줄일 수 있습니다.

기업 규모별 전망

기업 규모별로 보면 시장은 대기업과 중소기업으로 나뉩니다. 중소기업 부문은 2023년 시장에서 35%의 매출 점유율을 차지했습니다. 중소기업은 자원이 부족한 경우가 많으며, 텍스트 분석을 활용하여 프로세스를 자동화하고 고객으로부터 인사이트를 얻어 의사결정을 개선하기 위해 텍스트 분석을 활용하고 있습니다. 구독 기반 모델과 종량제 요금제를 사용할 수 있게 됨에 따라 중소기업은 이러한 도구를 사용할 수 있게 되어 대기업과 경쟁할 수 있게 되었습니다.

산업별 전망

산업별로 시장은 소매, BFSI, 여행 및 접객업, 미디어 및 엔터테인먼트, 헬스케어, 통신 및 IT, 기타로 분류되며, BFSI 부문은 2023년 시장에서 19%의 매출 점유율을 기록했습니다. 금융 기관은 텍스트 분석을 사용하여 BFSI 로그, 고객 불만 및 규제 문서를 분석하여 잠재적인 사기를 식별하고 법적 표준을 준수하는지 확인합니다. 예를 들어, 은행은 감정 분석을 활용하여 고객 피드백을 평가하고 서비스 품질을 개선하고 보험 회사는 텍스트 마이닝을 사용하여 청구 처리의 이상을 감지합니다.

용도별 전망

용도에 따라 시장은 고객 경험, 마케팅, GRC, 문서 관리, 인력 관리 등으로 분류됩니다. 마케팅 부문은 2023년 시장에서 22%의 매출 점유율을 차지했습니다. 텍스트 분석은 캠페인 성과를 분석하고, 브랜드 감정을 모니터링하고, 소셜 미디어 플랫폼 전반의 추세를 추적하는 데 널리 사용됩니다. 소비자의 선호도와 행동을 이해함으로써 기업은 타겟팅 된 광고, 프로모션 및 청중을 효과적으로 끌어들이는 컨텐츠를 개발할 수 있습니다.

지역 전망

지역별로 시장은 북미, 유럽, 아시아태평양, 라틴아메리카, 중동 및 아프리카로 분석되었습니다. 유럽 부문은 2023년 시장에서 28%의 매출 점유율을 차지했습니다. 일반 데이터 보호 규정(GDPR)과 같은 엄격한 규정의 시행으로 인해 컴플라이언스를 효율적으로 모니터링하고 관리하기 위한 텍스트 분석 솔루션에 대한 수요가 증가하고 있으며, BFSI, 헬스케어, 정부 등의 산업에서 이러한 도구를 사용하여 컴플라이언스를 보장하고 리스크를 완화하고 있습니다. 위험을 줄이고 있습니다.

목차

제1장 시장 범위와 조사 방법

  • 시장 정의
  • 목적
  • 시장 범위
  • 세분화
  • 조사 방법

제2장 시장 요람

  • 주요 하이라이트

제3장 시장 개요

  • 소개
    • 개요
      • 시장 구성과 시나리오
  • 시장에 영향을 미치는 주요 요인
    • 시장 성장 촉진요인
    • 시장 성장 억제요인
    • 시장 기회
    • 시장 과제

제4장 경쟁 분석 - 세계

  • 시장 점유율 분석 2023
  • Porter's Five Forces 분석

제5장 세계의 텍스트 분석 시장 : 구성요소별

  • 세계의 소프트웨어 시장 : 지역별
  • 세계의 서비스 시장 : 지역별
  • 세계의 텍스트 분석 시장 : 서비스 유형별

제6장 세계의 텍스트 분석 시장 : 전개 방식별

  • 세계의 온디맨드 시장 : 지역별
  • 세계의 온프레미스 시장 : 지역별

제7장 세계의 텍스트 분석 시장 : 기업 규모별

  • 세계의 대기업 시장 : 지역별
  • 세계의 중소기업 시장 : 지역별

제8장 세계의 텍스트 분석 시장 : 업계별

  • 세계의 소매 시장 : 지역별
  • 세계의 BFSI 시장 : 지역별
  • 세계의 여행·호스피탈리티 시장 : 지역별
  • 세계의 미디어·엔터테인먼트 시장 : 지역별
  • 세계의 헬스케어 시장 : 지역별
  • 세계의 IT·통신 시장 : 지역별
  • 세계 기타 업계 시장 : 지역별

제9장 세계의 텍스트 분석 시장 : 용도별

  • 세계의 고객 경험 시장 : 지역별
  • 세계의 마케팅 시장 : 지역별
  • 세계의 GRC 시장 : 지역별
  • 세계의 문서 관리 시장 : 지역별
  • 세계의 인력 관리 시장 : 지역별
  • 세계의 기타 용도 시장 : 지역별

제10장 세계의 텍스트 분석 시장 : 지역별

  • 북미
    • 북미의 텍스트 분석 시장 : 국가별
      • 미국
      • 캐나다
      • 멕시코
      • 기타 북미
  • 유럽
    • 유럽의 텍스트 분석 시장 : 국가별
      • 독일
      • 영국
      • 프랑스
      • 러시아
      • 스페인
      • 이탈리아
      • 기타 유럽
  • 아시아태평양
    • 아시아태평양의 텍스트 분석 시장 : 국가별
      • 중국
      • 일본
      • 인도
      • 한국
      • 싱가포르
      • 말레이시아
      • 기타 아시아태평양
  • 라틴아메리카, 중동 및 아프리카
    • 라틴아메리카, 중동 및 아프리카 텍스트 분석 시장 : 국가별
      • 브라질
      • 아르헨티나
      • 아랍에미리트
      • 사우디아라비아
      • 남아프리카공화국
      • 나이지리아
      • 기타 라틴아메리카, 중동 및 아프리카

제11장 기업 개요

  • Qualtrics, LLC
  • IBM Corporation
  • Luminoso Technologies, Inc
  • Megaputer Intelligence, Inc
  • Microsoft Corporation
  • Micro Focus International PLC(Open Text Corporation)
  • Oracle Corporation
  • SAP SE
  • SAS Institute, Inc
  • Averbis GmbH

제12장 텍스트 분석 시장 성공 필수 조건

ksm 25.01.10

The Global Text Analytics Market size is expected to reach $32.00 billion by 2031, rising at a market growth of 17.6% CAGR during the forecast period.

The North America segment witnessed 41% revenue share in the market in 2023. The region's technological advancements and widespread adoption of analytics tools across industries drive the market. The presence of major players such as IBM, Microsoft, and Google has accelerated innovation, making cutting-edge text analytics solutions readily available. Industries like retail, BFSI, and healthcare extensively leverage these tools to analyze customer feedback, detect fraud, and ensure regulatory compliance.

The extensive utilization of social media and digital platforms has fundamentally changed the manner in which individuals and enterprises communicate, disseminate information, and engage with one another. With billions of users actively participating on platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok, there has been an unprecedented surge in user-generated content. This content includes everything from reviews, comments, and tweets to blogs, videos, and discussion threads. Hence, the increased use of social media and digital platforms has amplified the volume of user-generated content and emphasized the importance of advanced tools like these analytics.

Additionally, Integrating Artificial Intelligence (AI) and Machine Learning (ML) into these analytics has revolutionized how organizations process and interpret textual data. One of the most notable improvements driven by AI and ML is in the domain of Natural Language Processing (NLP), which focuses on enabling machines to understand, interpret, and respond to human language meaningfully. NLP, powered by AI and ML, has significantly advanced in recent years, allowing these analytics tools to comprehend complex linguistic nuances, such as context, tone, and sentiment. Thus, adopting AI and ML in these analytics has increased its capabilities.

However, Analyzing textual data frequently involves handling sensitive and confidential information, such as customer feedback, emails, medical records, or financial data. Organizations must tread carefully to protect this data from breaches, misuse, or unauthorized access. Failure to do so can lead to significant legal and reputational consequences. For instance, compliance with stringent data protection regulations like the General Data Protection Regulation (GDPR) in Europe, the Health Insurance Portability and Accountability Act (HIPAA) in the United States, and the California Consumer Privacy Act (CCPA) are mandatory for businesses operating in respective jurisdictions. Hence, these challenges may hamper the growth of the market.

Component Outlook

Based on component, the market is bifurcated into software and services. The services segment procured 35% revenue share in the market in 2023. The complexity of setting up and maintaining advanced analytics systems often requires tailored services, including consulting, integration, and ongoing support. Managed services are in high demand as businesses outsource these tasks to specialized providers, ensuring their analytics systems remain efficient and up-to-date.

Deployment Type Outlook

On the basis of deployment type, the market is divided into on-demand and on-premise. The on-premise segment garnered 35% revenue share in the market in 2023. In order to comply with strict data privacy and security regulations, businesses in highly regulated industries like government, healthcare, and finance usually prefer on-premise deployments. On-premise solutions offer the ability to store and process data within the organization's infrastructure, reducing risks associated with data breaches or compliance violations.

Enterprise Size Outlook

By enterprise size, the market is bifurcated into large enterprises and SMEs. The SMEs segment acquired 35% revenue share in the market in 2023. Small and medium-sized enterprises, often with limited resources, leverage text analytics to automate processes, gain customer insights, and improve decision-making. The availability of subscription-based models and pay-as-you-go pricing structures has made these tools accessible to SMEs, enabling them to compete with larger organizations.

Industry Vertical Outlook

Based on industry vertical, the market is segmented into retail, BFSI, travel & hospitality, media & entertainment, healthcare, telecom & IT, and others. The BFSI segment witnessed 19% revenue share in the market in 2023. Financial institutions use text analytics to analyze transaction logs, customer complaints, and regulatory documents to identify potential fraud and ensure adherence to legal standards. For instance, banks leverage sentiment analysis to assess customer feedback and improve service quality, while insurers use text mining to detect anomalies in claims processing.

Application Outlook

On the basis of application, the market is classified into customer experience, marketing, GRC, document management, workforce management, and others. The marketing segment acquired 22% revenue share in the market in 2023. Text analytics is widely used to analyze campaign performance, monitor brand sentiment, and track trends across social media platforms. By comprehending consumer preferences and behaviors, businesses are able to develop targeted advertisements, promotions, and content that effectively engage their audience.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment garnered 28% revenue share in the market in 2023. The implementation of stringent regulations such as the General Data Protection Regulation (GDPR) has driven the demand for text analytics solutions to monitor and manage compliance efficiently. Industries like BFSI, healthcare, and the government utilize these tools to ensure regulatory adherence and mitigate risks.

List of Key Companies Profiled

  • Qualtrics, LLC
  • IBM Corporation
  • Luminoso Technologies, Inc.
  • Megaputer Intelligence, Inc.
  • Microsoft Corporation
  • Micro Focus International PLC (Open Text Corporation)
  • Oracle Corporation
  • SAP SE
  • SAS Institute Inc.
  • Averbis GmbH

Global Text Analytics Market Report Segmentation

By Component

  • Software
  • Services
    • Professional
    • Managed

By Deployment Type

  • On-Demand
  • On-Premise

By Enterprise Size

  • Large Enterprises
  • SMEs

By Industry Vertical

  • Retail
  • BFSI
  • Travel & Hospitality
  • Media & Entertainment
  • Healthcare
  • IT & Telecom
  • Other Industry Vertical

By Application

  • Customer Experience
  • Marketing
  • GRC
  • Document Management
  • Workforce Management
  • Other Application

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
    • Rest of LAMEA

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Global Text Analytics Market, by Component
    • 1.4.2 Global Text Analytics Market, by Deployment Type
    • 1.4.3 Global Text Analytics Market, by Enterprise Size
    • 1.4.4 Global Text Analytics Market, by Industry Vertical
    • 1.4.5 Global Text Analytics Market, by Application
    • 1.4.6 Global Text Analytics Market, by Geography
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

  • 4.1 Market Share Analysis, 2023
  • 4.2 Porter Five Forces Analysis

Chapter 5. Global Text Analytics Market by Component

  • 5.1 Global Software Market by Region
  • 5.2 Global Services Market by Region
  • 5.3 Global Text Analytics Market by Services Type
    • 5.3.1 Global Professional Market by Region
    • 5.3.2 Global Managed Market by Region

Chapter 6. Global Text Analytics Market by Deployment Type

  • 6.1 Global On-Demand Market by Region
  • 6.2 Global On-Premise Market by Region

Chapter 7. Global Text Analytics Market by Enterprise Size

  • 7.1 Global Large Enterprises Market by Region
  • 7.2 Global SMEs Market by Region

Chapter 8. Global Text Analytics Market by Industry Vertical

  • 8.1 Global Retail Market by Region
  • 8.2 Global BFSI Market by Region
  • 8.3 Global Travel & Hospitality Market by Region
  • 8.4 Global Media & Entertainment Market by Region
  • 8.5 Global Healthcare Market by Region
  • 8.6 Global IT & Telecom Market by Region
  • 8.7 Global Other Industry Vertical Market by Region

Chapter 9. Global Text Analytics Market by Application

  • 9.1 Global Customer Experience Market by Region
  • 9.2 Global Marketing Market by Region
  • 9.3 Global GRC Market by Region
  • 9.4 Global Document Management Market by Region
  • 9.5 Global Workforce Management Market by Region
  • 9.6 Global Other Application Market by Region

Chapter 10. Global Text Analytics Market by Region

  • 10.1 North America Text Analytics Market
    • 10.1.1 North America Text Analytics Market by Component
      • 10.1.1.1 North America Software Market by Region
      • 10.1.1.2 North America Services Market by Region
      • 10.1.1.3 North America Text Analytics Market by Services Type
        • 10.1.1.3.1 North America Professional Market by Region
        • 10.1.1.3.2 North America Managed Market by Region
    • 10.1.2 North America Text Analytics Market by Deployment Type
      • 10.1.2.1 North America On-Demand Market by Country
      • 10.1.2.2 North America On-Premise Market by Country
    • 10.1.3 North America Text Analytics Market by Enterprise Size
      • 10.1.3.1 North America Large Enterprises Market by Country
      • 10.1.3.2 North America SMEs Market by Country
    • 10.1.4 North America Text Analytics Market by Industry Vertical
      • 10.1.4.1 North America Retail Market by Country
      • 10.1.4.2 North America BFSI Market by Country
      • 10.1.4.3 North America Travel & Hospitality Market by Country
      • 10.1.4.4 North America Media & Entertainment Market by Country
      • 10.1.4.5 North America Healthcare Market by Country
      • 10.1.4.6 North America IT & Telecom Market by Country
      • 10.1.4.7 North America Other Industry Vertical Market by Country
    • 10.1.5 North America Text Analytics Market by Application
      • 10.1.5.1 North America Customer Experience Market by Country
      • 10.1.5.2 North America Marketing Market by Country
      • 10.1.5.3 North America GRC Market by Country
      • 10.1.5.4 North America Document Management Market by Country
      • 10.1.5.5 North America Workforce Management Market by Country
      • 10.1.5.6 North America Other Application Market by Country
    • 10.1.6 North America Text Analytics Market by Country
      • 10.1.6.1 US Text Analytics Market
        • 10.1.6.1.1 US Text Analytics Market by Component
          • 10.1.6.1.1.1 US Text Analytics Market by Services Type
        • 10.1.6.1.2 US Text Analytics Market by Deployment Type
        • 10.1.6.1.3 US Text Analytics Market by Enterprise Size
        • 10.1.6.1.4 US Text Analytics Market by Industry Vertical
        • 10.1.6.1.5 US Text Analytics Market by Application
      • 10.1.6.2 Canada Text Analytics Market
        • 10.1.6.2.1 Canada Text Analytics Market by Component
          • 10.1.6.2.1.1 Canada Text Analytics Market by Services Type
        • 10.1.6.2.2 Canada Text Analytics Market by Deployment Type
        • 10.1.6.2.3 Canada Text Analytics Market by Enterprise Size
        • 10.1.6.2.4 Canada Text Analytics Market by Industry Vertical
        • 10.1.6.2.5 Canada Text Analytics Market by Application
      • 10.1.6.3 Mexico Text Analytics Market
        • 10.1.6.3.1 Mexico Text Analytics Market by Component
          • 10.1.6.3.1.1 Mexico Text Analytics Market by Services Type
        • 10.1.6.3.2 Mexico Text Analytics Market by Deployment Type
        • 10.1.6.3.3 Mexico Text Analytics Market by Enterprise Size
        • 10.1.6.3.4 Mexico Text Analytics Market by Industry Vertical
        • 10.1.6.3.5 Mexico Text Analytics Market by Application
      • 10.1.6.4 Rest of North America Text Analytics Market
        • 10.1.6.4.1 Rest of North America Text Analytics Market by Component
          • 10.1.6.4.1.1 Rest of North America Text Analytics Market by Services Type
        • 10.1.6.4.2 Rest of North America Text Analytics Market by Deployment Type
        • 10.1.6.4.3 Rest of North America Text Analytics Market by Enterprise Size
        • 10.1.6.4.4 Rest of North America Text Analytics Market by Industry Vertical
        • 10.1.6.4.5 Rest of North America Text Analytics Market by Application
  • 10.2 Europe Text Analytics Market
    • 10.2.1 Europe Text Analytics Market by Component
      • 10.2.1.1 Europe Software Market by Country
      • 10.2.1.2 Europe Services Market by Country
      • 10.2.1.3 Europe Text Analytics Market by Services Type
        • 10.2.1.3.1 Europe Professional Market by Country
        • 10.2.1.3.2 Europe Managed Market by Country
    • 10.2.2 Europe Text Analytics Market by Deployment Type
      • 10.2.2.1 Europe On-Demand Market by Country
      • 10.2.2.2 Europe On-Premise Market by Country
    • 10.2.3 Europe Text Analytics Market by Enterprise Size
      • 10.2.3.1 Europe Large Enterprises Market by Country
      • 10.2.3.2 Europe SMEs Market by Country
    • 10.2.4 Europe Text Analytics Market by Industry Vertical
      • 10.2.4.1 Europe Retail Market by Country
      • 10.2.4.2 Europe BFSI Market by Country
      • 10.2.4.3 Europe Travel & Hospitality Market by Country
      • 10.2.4.4 Europe Media & Entertainment Market by Country
      • 10.2.4.5 Europe Healthcare Market by Country
      • 10.2.4.6 Europe IT & Telecom Market by Country
      • 10.2.4.7 Europe Other Industry Vertical Market by Country
    • 10.2.5 Europe Text Analytics Market by Application
      • 10.2.5.1 Europe Customer Experience Market by Country
      • 10.2.5.2 Europe Marketing Market by Country
      • 10.2.5.3 Europe GRC Market by Country
      • 10.2.5.4 Europe Document Management Market by Country
      • 10.2.5.5 Europe Workforce Management Market by Country
      • 10.2.5.6 Europe Other Application Market by Country
    • 10.2.6 Europe Text Analytics Market by Country
      • 10.2.6.1 Germany Text Analytics Market
        • 10.2.6.1.1 Germany Text Analytics Market by Component
          • 10.2.6.1.1.1 Germany Text Analytics Market by Services Type
        • 10.2.6.1.2 Germany Text Analytics Market by Deployment Type
        • 10.2.6.1.3 Germany Text Analytics Market by Enterprise Size
        • 10.2.6.1.4 Germany Text Analytics Market by Industry Vertical
        • 10.2.6.1.5 Germany Text Analytics Market by Application
      • 10.2.6.2 UK Text Analytics Market
        • 10.2.6.2.1 UK Text Analytics Market by Component
          • 10.2.6.2.1.1 UK Text Analytics Market by Services Type
        • 10.2.6.2.2 UK Text Analytics Market by Deployment Type
        • 10.2.6.2.3 UK Text Analytics Market by Enterprise Size
        • 10.2.6.2.4 UK Text Analytics Market by Industry Vertical
        • 10.2.6.2.5 UK Text Analytics Market by Application
      • 10.2.6.3 France Text Analytics Market
        • 10.2.6.3.1 France Text Analytics Market by Component
          • 10.2.6.3.1.1 France Text Analytics Market by Services Type
        • 10.2.6.3.2 France Text Analytics Market by Deployment Type
        • 10.2.6.3.3 France Text Analytics Market by Enterprise Size
        • 10.2.6.3.4 France Text Analytics Market by Industry Vertical
        • 10.2.6.3.5 France Text Analytics Market by Application
      • 10.2.6.4 Russia Text Analytics Market
        • 10.2.6.4.1 Russia Text Analytics Market by Component
          • 10.2.6.4.1.1 Russia Text Analytics Market by Services Type
        • 10.2.6.4.2 Russia Text Analytics Market by Deployment Type
        • 10.2.6.4.3 Russia Text Analytics Market by Enterprise Size
        • 10.2.6.4.4 Russia Text Analytics Market by Industry Vertical
        • 10.2.6.4.5 Russia Text Analytics Market by Application
      • 10.2.6.5 Spain Text Analytics Market
        • 10.2.6.5.1 Spain Text Analytics Market by Component
          • 10.2.6.5.1.1 Spain Text Analytics Market by Services Type
        • 10.2.6.5.2 Spain Text Analytics Market by Deployment Type
        • 10.2.6.5.3 Spain Text Analytics Market by Enterprise Size
        • 10.2.6.5.4 Spain Text Analytics Market by Industry Vertical
        • 10.2.6.5.5 Spain Text Analytics Market by Application
      • 10.2.6.6 Italy Text Analytics Market
        • 10.2.6.6.1 Italy Text Analytics Market by Component
          • 10.2.6.6.1.1 Italy Text Analytics Market by Services Type
        • 10.2.6.6.2 Italy Text Analytics Market by Deployment Type
        • 10.2.6.6.3 Italy Text Analytics Market by Enterprise Size
        • 10.2.6.6.4 Italy Text Analytics Market by Industry Vertical
        • 10.2.6.6.5 Italy Text Analytics Market by Application
      • 10.2.6.7 Rest of Europe Text Analytics Market
        • 10.2.6.7.1 Rest of Europe Text Analytics Market by Component
          • 10.2.6.7.1.1 Rest of Europe Text Analytics Market by Services Type
        • 10.2.6.7.2 Rest of Europe Text Analytics Market by Deployment Type
        • 10.2.6.7.3 Rest of Europe Text Analytics Market by Enterprise Size
        • 10.2.6.7.4 Rest of Europe Text Analytics Market by Industry Vertical
        • 10.2.6.7.5 Rest of Europe Text Analytics Market by Application
  • 10.3 Asia Pacific Text Analytics Market
    • 10.3.1 Asia Pacific Text Analytics Market by Component
      • 10.3.1.1 Asia Pacific Software Market by Country
      • 10.3.1.2 Asia Pacific Services Market by Country
      • 10.3.1.3 Asia Pacific Text Analytics Market by Services Type
        • 10.3.1.3.1 Asia Pacific Professional Market by Country
        • 10.3.1.3.2 Asia Pacific Managed Market by Country
    • 10.3.2 Asia Pacific Text Analytics Market by Deployment Type
      • 10.3.2.1 Asia Pacific On-Demand Market by Country
      • 10.3.2.2 Asia Pacific On-Premise Market by Country
    • 10.3.3 Asia Pacific Text Analytics Market by Enterprise Size
      • 10.3.3.1 Asia Pacific Large Enterprises Market by Country
      • 10.3.3.2 Asia Pacific SMEs Market by Country
    • 10.3.4 Asia Pacific Text Analytics Market by Industry Vertical
      • 10.3.4.1 Asia Pacific Retail Market by Country
      • 10.3.4.2 Asia Pacific BFSI Market by Country
      • 10.3.4.3 Asia Pacific Travel & Hospitality Market by Country
      • 10.3.4.4 Asia Pacific Media & Entertainment Market by Country
      • 10.3.4.5 Asia Pacific Healthcare Market by Country
      • 10.3.4.6 Asia Pacific IT & Telecom Market by Country
      • 10.3.4.7 Asia Pacific Other Industry Vertical Market by Country
    • 10.3.5 Asia Pacific Text Analytics Market by Application
      • 10.3.5.1 Asia Pacific Customer Experience Market by Country
      • 10.3.5.2 Asia Pacific Marketing Market by Country
      • 10.3.5.3 Asia Pacific GRC Market by Country
      • 10.3.5.4 Asia Pacific Document Management Market by Country
      • 10.3.5.5 Asia Pacific Workforce Management Market by Country
      • 10.3.5.6 Asia Pacific Other Application Market by Country
    • 10.3.6 Asia Pacific Text Analytics Market by Country
      • 10.3.6.1 China Text Analytics Market
        • 10.3.6.1.1 China Text Analytics Market by Component
          • 10.3.6.1.1.1 China Text Analytics Market by Services Type
        • 10.3.6.1.2 China Text Analytics Market by Deployment Type
        • 10.3.6.1.3 China Text Analytics Market by Enterprise Size
        • 10.3.6.1.4 China Text Analytics Market by Industry Vertical
        • 10.3.6.1.5 China Text Analytics Market by Application
      • 10.3.6.2 Japan Text Analytics Market
        • 10.3.6.2.1 Japan Text Analytics Market by Component
          • 10.3.6.2.1.1 Japan Text Analytics Market by Services Type
        • 10.3.6.2.2 Japan Text Analytics Market by Deployment Type
        • 10.3.6.2.3 Japan Text Analytics Market by Enterprise Size
        • 10.3.6.2.4 Japan Text Analytics Market by Industry Vertical
        • 10.3.6.2.5 Japan Text Analytics Market by Application
      • 10.3.6.3 India Text Analytics Market
        • 10.3.6.3.1 India Text Analytics Market by Component
          • 10.3.6.3.1.1 India Text Analytics Market by Services Type
        • 10.3.6.3.2 India Text Analytics Market by Deployment Type
        • 10.3.6.3.3 India Text Analytics Market by Enterprise Size
        • 10.3.6.3.4 India Text Analytics Market by Industry Vertical
        • 10.3.6.3.5 India Text Analytics Market by Application
      • 10.3.6.4 South Korea Text Analytics Market
        • 10.3.6.4.1 South Korea Text Analytics Market by Component
          • 10.3.6.4.1.1 South Korea Text Analytics Market by Services Type
        • 10.3.6.4.2 South Korea Text Analytics Market by Deployment Type
        • 10.3.6.4.3 South Korea Text Analytics Market by Enterprise Size
        • 10.3.6.4.4 South Korea Text Analytics Market by Industry Vertical
        • 10.3.6.4.5 South Korea Text Analytics Market by Application
      • 10.3.6.5 Singapore Text Analytics Market
        • 10.3.6.5.1 Singapore Text Analytics Market by Component
          • 10.3.6.5.1.1 Singapore Text Analytics Market by Services Type
        • 10.3.6.5.2 Singapore Text Analytics Market by Deployment Type
        • 10.3.6.5.3 Singapore Text Analytics Market by Enterprise Size
        • 10.3.6.5.4 Singapore Text Analytics Market by Industry Vertical
        • 10.3.6.5.5 Singapore Text Analytics Market by Application
      • 10.3.6.6 Malaysia Text Analytics Market
        • 10.3.6.6.1 Malaysia Text Analytics Market by Component
          • 10.3.6.6.1.1 Malaysia Text Analytics Market by Services Type
        • 10.3.6.6.2 Malaysia Text Analytics Market by Deployment Type
        • 10.3.6.6.3 Malaysia Text Analytics Market by Enterprise Size
        • 10.3.6.6.4 Malaysia Text Analytics Market by Industry Vertical
        • 10.3.6.6.5 Malaysia Text Analytics Market by Application
      • 10.3.6.7 Rest of Asia Pacific Text Analytics Market
        • 10.3.6.7.1 Rest of Asia Pacific Text Analytics Market by Component
          • 10.3.6.7.1.1 Rest of Asia Pacific Text Analytics Market by Services Type
        • 10.3.6.7.2 Rest of Asia Pacific Text Analytics Market by Deployment Type
        • 10.3.6.7.3 Rest of Asia Pacific Text Analytics Market by Enterprise Size
        • 10.3.6.7.4 Rest of Asia Pacific Text Analytics Market by Industry Vertical
        • 10.3.6.7.5 Rest of Asia Pacific Text Analytics Market by Application
  • 10.4 LAMEA Text Analytics Market
    • 10.4.1 LAMEA Text Analytics Market by Component
      • 10.4.1.1 LAMEA Software Market by Country
      • 10.4.1.2 LAMEA Services Market by Country
      • 10.4.1.3 LAMEA Text Analytics Market by Services Type
        • 10.4.1.3.1 LAMEA Professional Market by Country
        • 10.4.1.3.2 LAMEA Managed Market by Country
    • 10.4.2 LAMEA Text Analytics Market by Deployment Type
      • 10.4.2.1 LAMEA On-Demand Market by Country
      • 10.4.2.2 LAMEA On-Premise Market by Country
    • 10.4.3 LAMEA Text Analytics Market by Enterprise Size
      • 10.4.3.1 LAMEA Large Enterprises Market by Country
      • 10.4.3.2 LAMEA SMEs Market by Country
    • 10.4.4 LAMEA Text Analytics Market by Industry Vertical
      • 10.4.4.1 LAMEA Retail Market by Country
      • 10.4.4.2 LAMEA BFSI Market by Country
      • 10.4.4.3 LAMEA Travel & Hospitality Market by Country
      • 10.4.4.4 LAMEA Media & Entertainment Market by Country
      • 10.4.4.5 LAMEA Healthcare Market by Country
      • 10.4.4.6 LAMEA IT & Telecom Market by Country
      • 10.4.4.7 LAMEA Other Industry Vertical Market by Country
    • 10.4.5 LAMEA Text Analytics Market by Application
      • 10.4.5.1 LAMEA Customer Experience Market by Country
      • 10.4.5.2 LAMEA Marketing Market by Country
      • 10.4.5.3 LAMEA GRC Market by Country
      • 10.4.5.4 LAMEA Document Management Market by Country
      • 10.4.5.5 LAMEA Workforce Management Market by Country
      • 10.4.5.6 LAMEA Other Application Market by Country
    • 10.4.6 LAMEA Text Analytics Market by Country
      • 10.4.6.1 Brazil Text Analytics Market
        • 10.4.6.1.1 Brazil Text Analytics Market by Component
          • 10.4.6.1.1.1 Brazil Text Analytics Market by Services Type
        • 10.4.6.1.2 Brazil Text Analytics Market by Deployment Type
        • 10.4.6.1.3 Brazil Text Analytics Market by Enterprise Size
        • 10.4.6.1.4 Brazil Text Analytics Market by Industry Vertical
        • 10.4.6.1.5 Brazil Text Analytics Market by Application
      • 10.4.6.2 Argentina Text Analytics Market
        • 10.4.6.2.1 Argentina Text Analytics Market by Component
          • 10.4.6.2.1.1 Argentina Text Analytics Market by Services Type
        • 10.4.6.2.2 Argentina Text Analytics Market by Deployment Type
        • 10.4.6.2.3 Argentina Text Analytics Market by Enterprise Size
        • 10.4.6.2.4 Argentina Text Analytics Market by Industry Vertical
        • 10.4.6.2.5 Argentina Text Analytics Market by Application
      • 10.4.6.3 UAE Text Analytics Market
        • 10.4.6.3.1 UAE Text Analytics Market by Component
          • 10.4.6.3.1.1 UAE Text Analytics Market by Services Type
        • 10.4.6.3.2 UAE Text Analytics Market by Deployment Type
        • 10.4.6.3.3 UAE Text Analytics Market by Enterprise Size
        • 10.4.6.3.4 UAE Text Analytics Market by Industry Vertical
        • 10.4.6.3.5 UAE Text Analytics Market by Application
      • 10.4.6.4 Saudi Arabia Text Analytics Market
        • 10.4.6.4.1 Saudi Arabia Text Analytics Market by Component
          • 10.4.6.4.1.1 Saudi Arabia Text Analytics Market by Services Type
        • 10.4.6.4.2 Saudi Arabia Text Analytics Market by Deployment Type
        • 10.4.6.4.3 Saudi Arabia Text Analytics Market by Enterprise Size
        • 10.4.6.4.4 Saudi Arabia Text Analytics Market by Industry Vertical
        • 10.4.6.4.5 Saudi Arabia Text Analytics Market by Application
      • 10.4.6.5 South Africa Text Analytics Market
        • 10.4.6.5.1 South Africa Text Analytics Market by Component
          • 10.4.6.5.1.1 South Africa Text Analytics Market by Services Type
        • 10.4.6.5.2 South Africa Text Analytics Market by Deployment Type
        • 10.4.6.5.3 South Africa Text Analytics Market by Enterprise Size
        • 10.4.6.5.4 South Africa Text Analytics Market by Industry Vertical
        • 10.4.6.5.5 South Africa Text Analytics Market by Application
      • 10.4.6.6 Nigeria Text Analytics Market
        • 10.4.6.6.1 Nigeria Text Analytics Market by Component
          • 10.4.6.6.1.1 Nigeria Text Analytics Market by Services Type
        • 10.4.6.6.2 Nigeria Text Analytics Market by Deployment Type
        • 10.4.6.6.3 Nigeria Text Analytics Market by Enterprise Size
        • 10.4.6.6.4 Nigeria Text Analytics Market by Industry Vertical
        • 10.4.6.6.5 Nigeria Text Analytics Market by Application
      • 10.4.6.7 Rest of LAMEA Text Analytics Market
        • 10.4.6.7.1 Rest of LAMEA Text Analytics Market by Component
          • 10.4.6.7.1.1 Rest of LAMEA Text Analytics Market by Services Type
        • 10.4.6.7.2 Rest of LAMEA Text Analytics Market by Deployment Type
        • 10.4.6.7.3 Rest of LAMEA Text Analytics Market by Enterprise Size
        • 10.4.6.7.4 Rest of LAMEA Text Analytics Market by Industry Vertical
        • 10.4.6.7.5 Rest of LAMEA Text Analytics Market by Application

Chapter 11. Company Profiles

  • 11.1 Qualtrics, LLC
    • 11.1.1 Company Overview
  • 11.2 IBM Corporation
    • 11.2.1 Company Overview
    • 11.2.2 Financial Analysis
    • 11.2.3 Regional & Segmental Analysis
    • 11.2.4 Research & Development Expenses
    • 11.2.5 SWOT Analysis
  • 11.3 Luminoso Technologies, Inc.
    • 11.3.1 Company Overview
    • 11.3.2 Recent strategies and developments:
      • 11.3.2.1 Partnerships, Collaborations, and Agreements:
  • 11.4 Megaputer Intelligence, Inc.
    • 11.4.1 Company Overview
  • 11.5 Microsoft Corporation
    • 11.5.1 Company Overview
    • 11.5.2 Financial Analysis
    • 11.5.3 Segmental and Regional Analysis
    • 11.5.4 Research & Development Expenses
    • 11.5.5 SWOT Analysis
  • 11.6 Micro Focus International PLC (Open Text Corporation)
    • 11.6.1 Company Overview
    • 11.6.2 Financial Analysis
    • 11.6.3 Regional Analysis
    • 11.6.4 Research & Development Expenses
    • 11.6.5 SWOT Analysis
  • 11.7 Oracle Corporation
    • 11.7.1 Company Overview
    • 11.7.2 Financial Analysis
    • 11.7.3 Segmental and Regional Analysis
    • 11.7.4 Research & Development Expense
    • 11.7.5 SWOT Analysis
  • 11.8 SAP SE
    • 11.8.1 Company Overview
    • 11.8.2 Financial Analysis
    • 11.8.3 Regional Analysis
    • 11.8.4 Research & Development Expense
    • 11.8.5 SWOT Analysis
  • 11.9 SAS Institute, Inc.
    • 11.9.1 Company Overview
    • 11.9.2 Recent strategies and developments:
      • 11.9.2.1 Acquisition and Mergers:
    • 11.9.3 SWOT Analysis
  • 11.10. Averbis GmbH
    • 11.10.1 Company Overview

Chapter 12. Winning Imperatives of Text Analytics Market

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