자동차 타이어 : 시장 점유율 분석, 업계 동향과 통계, 성장 예측(2026-2031년)

According to Mordor Intelligence, automotive tire market size market size in 2026 is estimated at USD 190.22 billion, growing from 2025 value of USD 184.20 billion with 2031 projections showing USD 223.37 billion, growing at 3.27% CAGR over 2026-2031.

This report is Segmented by Tire Type (Summer, Winter, and More), Tire Design (Radial, Bias, and More), Vehicle Type (Passenger Cars and More), Application (On-Road and Off-Road), End User (OEM and Aftermarket) Rim-Size (Less Than 15 Inches and More), Propulsion (ICE, BEV, and More) and Geography. The Market Forecasts are Provided in Terms of Value (USD) and Volume (Units).

Global Automotive Tires Market Trends and Insights

Electrification-Led Demand for Ultra-Low-Noise Tires

Electric drivetrains remove engine masking noise, placing tire-road interaction at the acoustic forefront. Premium EV makers pay more premiums for noise-canceling foam products and tuned tread patterns that cut in-cabin decibels by up to 20%.The European Union's stricter exterior-noise limits reinforce this trend, and the automotive tire market now sees mainstream segments requesting similar technology for compliance and comfort. Suppliers can meet performance and regulation, secure coveted OE fitments, and maintain price discipline despite higher raw-material costs.

Mandatory low-RRR Rire Adoption in China

Phase-6 fuel-efficiency rules mandate a 15% consumption improvement, spotlighting rolling resistance. Domestic and global brands are compressing R&D cycles to 18 months to deliver silica-rich compounds capable of 8% fuel-economy gains. Gains achieved for Chinese homologation rapidly cascade into broader Asian production, elevating baseline technology across the automotive tire market without duplicative R&D spend.

Southeast-Asian Rubber-Leaf Disease Impact

Pestalotiopsis infestation has cut latex yields in Indonesia, pushing natural-rubber spot prices up 33% year-on-year and squeezing margins for tire plants worldwide. Recovery is slow because affected trees need up to 10 years to reach tapping maturity. Producers diversify toward guayule and Russian dandelion sources, yet commercial scale remains several seasons away, sustaining cost pressure through the medium term.

Other drivers and restraints analyzed in the detailed report include:

1. 18-inch-plus Rim Boom in Indian SUVs
2. EU-2024 Tire-Label Revamp
3. Excess EV Curb-Weight Accelerating Warranty Claims

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

All-season products maintained leadership in 2025 with 61.78% of the automotive tire market share, helped by their year-round convenience in varied climates. Winter tires, although smaller, are projected to post the fastest 4.12% CAGR between 2026 and 2031 as safety mandates in Europe widen adoption. Summer lines remain popular in regions with consistently high temperatures, while all-terrain/mud-terrain patterns capture SUV owners who value off-road capability. Manufacturers now blend high-silica compounds with adaptive sipes so a single tread can tolerate both heat and light snow, lowering inventory complexity for dealers.

R&D spending also targets electric-vehicle needs: foam inserts reduce cabin noise and rubber chemistries hold flexibility below freezing, making premium winter SKUs attractive to EV buyers. More fleets specify three-peak-mountain-snowflake certification on delivery vans, underscoring growing regulatory reach. Meanwhile, data-driven tire rotation services lengthen tread life, shifting revenue toward value-added winter-changeover packages. These interplay trends ensure seasonal lines evolve well beyond simple temperature bands.

Radial construction captured 85.72% of the automotive tire market share in 2025, due to fuel efficiency, stable handling, and long tread life. Bias ply endures in low-speed, heavy-load niches, yet its influence keeps shrinking. The most disruptive advance is the non-pneumatic/airless segment, which is forecast to grow 5.49% annually through 2031 as construction, military, and grounds-maintenance fleets seek puncture-proof uptime. Thermoplastic spokes and composite webs are narrowing the rolling-resistance gap with conventional radials.

Pilot programs show airless tires delivering lifecycle cost savings once puncture repairs and downtime are factored in, persuading OEMs to schedule passenger-car trials in the next development cycle. Radial suppliers answer with reinforced bead fillers and slimmer steel belts that trim mass without sacrificing strength, aiming to defend share while EV curb weights climb. Regulations on recyclability further elevate interest in single-material airless designs that simplify end-of-life processing. The outcome is a two-track innovation race rather than an outright substitution.

Passenger cars accounted for 56.63% of the 2025 volume, cementing their place at the core of automotive tire market size. SUVs and crossovers continue encroaching, nudging tire makers toward higher load indices and taller diameters. The standout growth story is BEV-specific tires, slated for a robust 10.63% CAGR as global electric-vehicle registrations soar. Added battery mass and instant torque drive demand for stronger casings, silica-rich treads, and acoustic dampers.

During early platform engineering, premium automakers increasingly co-develop bespoke BEV tires, embedding brand-exclusive dimensions that lock in replacement revenue. In the replacement channel, range-optimization marketing persuades cost-sensitive buyers to accept 15-30% price premiums when they can verify extra miles per charge. Meanwhile, light-commercial-vehicle electrification sparks new SKUs with reinforced sidewalls for parcel-delivery duty. This vehicle-mix evolution accelerates product complexity throughout the supply chain.

Complete Report Scope:

• By Tire Type
  • Summer
  • Winter
  • All-Season
  • All-Terrain / Mud-Terrain
• By Tire Design
  • Radial
  • Bias
  • Non-pneumatic / Airless
• By Vehicle Type
  • Passenger Cars
  • SUVs & Crossovers
  • Light Commercial Vehicles
  • Heavy Commercial Trucks & Buses
  • Two-Wheelers
  • Off-the-Road & Specialty (OTR, Agriculture, Mining, Racing)
• By Application
  • On-Road
  • Off-Road (Construction, Mining, Agriculture)
• By End User
  • OEM
  • Aftermarket (Replacement & Retread)
• By Rim Size
  • Below 15 inches
  • 15 - 20 inches
  • Above 20 inches
• By Propulsion
  • Internal-Combustion Vehicles
  • Battery-Electric Vehicles
  • Hybrid & Fuel-Cell Vehicles
• Geography
  • North America
    • United States
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • United Kingdom
    • France
    • Italy
    • Rest of Europe
  • Asia-pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia-Pacific
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Middle East
    • GCC
    • Turkey
    • Rest of Middle East
  • Africa
    • South Africa
    • Nigeria
    • Rest of Africa

Geography Analysis

Asia held 54.12% of the automotive tire market in 2025 and sustained the highest 6.31% CAGR to 2031. China anchors regional dominance through its vast OEM base, while India's SUV boom fuels demand for 18-20-inch sizes and premium imports. Rubber-leaf disease in Southeast Asia constrains natural rubber supply, encouraging synthetic rubber diversification and alternative crops such as guayule.

North America ranks second, supported by mature replacement sales and rapid adoption of smart-tire platforms in commercial fleets. Domestic synthetic-rubber capacity fostered by the U.S. IRA reduces supply-chain risk, while rising EV penetration spurs specialized tire lines that prioritize range and noise reduction.

Europe continues to prioritize premium and sustainable products. The 2024 label overhaul guides consumers toward high-grade replacements, rewarding brands with technology-rich portfolios. Carbon-black logistics challenges, however, lengthen lead times and boost inventory costs, prompting interest in recovered carbon black and tighter supplier collaboration.

1. Bridgestone Corporation
2. Michelin Group
3. Goodyear Tire & Rubber Company
4. Continental AG
5. Pirelli & C. SpA
6. Hankook Tire & Technology
7. Yokohama Rubber Co., Ltd.
8. Sumitomo Rubber Industries
9. MRF Ltd.
10. Apollo Tyres
11. JK Tyre & Industries
12. Kumho Tire
13. Toyo Tire Corporation
14. Nexen Tire
15. Zhongce Rubber Group
16. Linglong Tire
17. CEAT Ltd.
18. Sailun Group
19. Nokian Tyres
20. Triangle Tire

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 Introduction

• 1.1 Scope of the Study

2 Research Methodology

3 Executive Summary

4 Market Landscape

• 4.1 Market Drivers
  • 4.1.1 Electrification-led demand for ultra-low-noise tires in EU passenger cars
  • 4.1.2 Mandatory low-RRR tire adoption to meet China Phase-6 fuel norms
  • 4.1.3 IoT-enabled smart-tire contracts in North-American last-mile fleets
  • 4.1.4 On-shored synthetic-rubber capacity under U.S. IRA boosting local supply security
  • 4.1.5 18-inch-plus rim boom in Indian SUVs lifting ASP per unit
  • 4.1.6 EU-2024 tyre-labelling revamp pushing A-rated replacement demand
• 4.2 Market Restraints
  • 4.2.1 Southeast-Asian rubber-leaf disease inflating raw-material costs
  • 4.2.2 Excess EV curb-weight accelerating warranty claims
  • 4.2.3 Carbon-black shipping bottlenecks in Europe
  • 4.2.4 Impending US PFAS ban on fluorinated mould-release agents
• 4.3 Value / Supply-Chain Analysis
• 4.4 Regulatory or Technological Outlook
• 4.5 Porter's Five Forces
  • 4.5.1 Threat of New Entrants
  • 4.5.2 Bargaining Power of Buyers / Consumers
  • 4.5.3 Bargaining Power of Suppliers
  • 4.5.4 Threat of Substitute Products
  • 4.5.5 Intensity of Competitive Rivalry

5 Market Size & Growth Forecasts (Value & Volume)

• 5.1 By Tire Type
  • 5.1.1 Summer
  • 5.1.2 Winter
  • 5.1.3 All-Season
  • 5.1.4 All-Terrain / Mud-Terrain
• 5.2 By Tire Design
  • 5.2.1 Radial
  • 5.2.2 Bias
  • 5.2.3 Non-pneumatic / Airless
• 5.3 By Vehicle Type
  • 5.3.1 Passenger Cars
  • 5.3.2 SUVs & Crossovers
  • 5.3.3 Light Commercial Vehicles
  • 5.3.4 Heavy Commercial Trucks & Buses
  • 5.3.5 Two-Wheelers
  • 5.3.6 Off-the-Road & Specialty (OTR, Agriculture, Mining, Racing)
• 5.4 By Application
  • 5.4.1 On-Road
  • 5.4.2 Off-Road (Construction, Mining, Agriculture)
• 5.5 By End User
  • 5.5.1 OEM
  • 5.5.2 Aftermarket (Replacement & Retread)
• 5.6 By Rim Size
  • 5.6.1 Below 15 inches
  • 5.6.2 15 - 20 inches
  • 5.6.3 Above 20 inches
• 5.7 By Propulsion
  • 5.7.1 Internal-Combustion Vehicles
  • 5.7.2 Battery-Electric Vehicles
  • 5.7.3 Hybrid & Fuel-Cell Vehicles
• 5.8 Geography
  • 5.8.1 North America
    • 5.8.1.1 United States
    • 5.8.1.2 Canada
    • 5.8.1.3 Rest of North America
  • 5.8.2 Europe
    • 5.8.2.1 Germany
    • 5.8.2.2 United Kingdom
    • 5.8.2.3 France
    • 5.8.2.4 Italy
    • 5.8.2.5 Rest of Europe
  • 5.8.3 Asia-pacific
    • 5.8.3.1 China
    • 5.8.3.2 Japan
    • 5.8.3.3 India
    • 5.8.3.4 South Korea
    • 5.8.3.5 Rest of Asia-Pacific
  • 5.8.4 South America
    • 5.8.4.1 Brazil
    • 5.8.4.2 Argentina
    • 5.8.4.3 Rest of South America
  • 5.8.5 Middle East
    • 5.8.5.1 GCC
    • 5.8.5.2 Turkey
    • 5.8.5.3 Rest of Middle East
  • 5.8.6 Africa
    • 5.8.6.1 South Africa
    • 5.8.6.2 Nigeria
    • 5.8.6.3 Rest of Africa

6 Competitive Landscape

• 6.1 Strategic Moves
• 6.2 Market Share Analysis
• 6.3 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank / Share for key companies, Products & Services, and Recent Developments)
  • 6.3.1 Bridgestone Corporation
  • 6.3.2 Michelin Group
  • 6.3.3 Goodyear Tire & Rubber Company
  • 6.3.4 Continental AG
  • 6.3.5 Pirelli & C. SpA
  • 6.3.6 Hankook Tire & Technology
  • 6.3.7 Yokohama Rubber Co., Ltd.
  • 6.3.8 Sumitomo Rubber Industries
  • 6.3.9 MRF Ltd.
  • 6.3.10 Apollo Tyres
  • 6.3.11 JK Tyre & Industries
  • 6.3.12 Kumho Tire
  • 6.3.13 Toyo Tire Corporation
  • 6.3.14 Nexen Tire
  • 6.3.15 Zhongce Rubber Group
  • 6.3.16 Linglong Tire
  • 6.3.17 CEAT Ltd.
  • 6.3.18 Sailun Group
  • 6.3.19 Nokian Tyres
  • 6.3.20 Triangle Tire

7 Market Opportunities & Future Outlook

• 7.1 White-space & Unmet-Need Assessment