커넥티드 오토바이 시장 규모, 점유율, 성장 분석 : 유형별, 접속 솔루션별, 서비스별, 추진력별, 통신 유형별, 네트워크 유형별, 최종사용자별, 지역별 - 산업 예측(2025-2032년)

Connected Motorcycle Market size was valued at USD 181.78 million in 2023 and is poised to grow from USD 264.13 million in 2024 to USD 5247.31 million by 2032, growing at a CAGR of 45.3% during the forecast period (2025-2032).

The global connected motorcycle market is witnessing robust growth driven by heightened ride safety initiatives, the rapid adoption of Vehicle-to-Everything (V2X) technologies, and the surge in smart and electric motorcycle sales. Increasing motorcycle accident rates have catalyzed the integration of advanced rider-assistance systems (ARAS), which contribute to safer rides while stimulating connected motorcycle adoption. Furthermore, the expansion of IoT and high-speed communication networks enhances V2X capabilities, improving rider navigational and situational awareness. Sustainability concerns are propelling electric motorcycle demand, and recent launches of smart models equipped with telematics are expected to bolster market dynamics. Government initiatives promoting connected mobility solutions, along with regulatory standards in regions like Europe and North America, also present significant growth opportunities, despite challenges such as cybersecurity risks and high initial costs.

Top-down and bottom-up approaches were used to estimate and validate the size of the Connected Motorcycle market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Connected Motorcycle Market Segments Analysis

Global Connected Motorcycle Market is segmented by Type, Connectivity Solution, Service, Propulsion, Communication Type, Network Type, End User and region. Based on Type, the market is segmented into Sport, Tour, Roadster, Heritage, Adventure and Other Types. Based on Connectivity Solution, the market is segmented into Integrated, Embedded and Tethered. Based on Service, the market is segmented into Driver Assistance, Safety, Entertainment, Well Being, Vehicle Management and Mobility Management. Based on Propulsion, the market is segmented into Internal Combustion Engine (ICE) and Electric. Based on Communication Type, the market is segmented into Vehicle-to-Vehicle (V2V) and Vehicle-to-Infrastructure (V2I). Based on Network Type, the market is segmented into Cellular Vehicle-to-Everything (C-V2X) and Dedicated Short-Range Communications (DSRC). Based on End User, the market is segmented into Private and Commercial. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Connected Motorcycle Market

The connected motorcycle market is being significantly propelled by advancements in connectivity technologies, particularly the rapid deployment of 5G networks worldwide, driven by telecommunications companies. These networks provide ultra-low latency and high-speed communication, which greatly enhance the functionalities and performance of connected motorcycles. As a result, this technological evolution is positively influencing the market outlook for connected motorcycles on a global scale, fostering an environment where improved connectivity features can be seamlessly integrated into motorcycle designs and usage, ultimately leading to a greater adoption and demand for these innovative vehicles.

Restraints in the Connected Motorcycle Market

The Connected Motorcycle market faces several significant restraints primarily due to its dependence on cloud-based services and wireless communication systems, which inherently exposes these vehicles to cyber threats. Concerns about data privacy, potential hacking incidents, and unauthorized access to motorcycle control systems can deter consumers from embracing this technology. As awareness of these vulnerabilities increases, potential buyers may become increasingly skeptical, which could hinder the overall adoption of connected motorcycles. This rising apprehension surrounding cyberattacks poses a considerable challenge for manufacturers and stakeholders aiming to expand the connected motorcycle market, as consumer confidence is crucial for widespread acceptance.

Market Trends of the Connected Motorcycle Market

The Connected Motorcycle market is increasingly witnessing a significant trend towards the integration of Advanced Rider-Assistance Systems (ARAS), as manufacturers strive to enhance rider safety and improve overall driving experiences. Features such as lane departure warnings, adaptive cruise control, and collision avoidance systems are becoming standard offerings, appealing to a safety-conscious consumer base. This growing focus on ARAS not only positions connected motorcycles as superior alternatives in the market but also enables companies to differentiate their products and expand their business scope. As the demand for smart, safe riding solutions escalates, ARAS is poised to shape the future of the connected motorcycle industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies

Global Connected Motorcycle Market Size by Type & CAGR (2025-2032)

• Market Overview
• Sport
• Tour
• Roadster
• Heritage
• Adventure
• Other Types

Global Connected Motorcycle Market Size by Connectivity Solution & CAGR (2025-2032)

• Market Overview
• Integrated
• Embedded
• Tethered

Global Connected Motorcycle Market Size by Service & CAGR (2025-2032)

• Market Overview
• Driver Assistance
• Safety
• Entertainment
• Well Being
• Vehicle Management
• Mobility Management

Global Connected Motorcycle Market Size by Propulsion & CAGR (2025-2032)

• Market Overview
• Internal Combustion Engine (ICE)
• Electric

Global Connected Motorcycle Market Size by Communication Type & CAGR (2025-2032)

• Market Overview
• Vehicle-to-Vehicle (V2V)
• Vehicle-to-Infrastructure (V2I)

Global Connected Motorcycle Market Size by Network Type & CAGR (2025-2032)

• Market Overview
• Cellular Vehicle-to-Everything (C-V2X)
• Dedicated Short-Range Communications (DSRC)

Global Connected Motorcycle Market Size by End User & CAGR (2025-2032)

• Market Overview
• Private
• Commercial

Global Connected Motorcycle Market Size & CAGR (2025-2032)

• North America (Type, Connectivity Solution, Service, Propulsion, Communication Type, Network Type, End User)
  • US
  • Canada
• Europe (Type, Connectivity Solution, Service, Propulsion, Communication Type, Network Type, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Connectivity Solution, Service, Propulsion, Communication Type, Network Type, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Connectivity Solution, Service, Propulsion, Communication Type, Network Type, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Connectivity Solution, Service, Propulsion, Communication Type, Network Type, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Continental AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Robert Bosch GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Panasonic Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BMW Motorrad (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harley-Davidson, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Yamaha Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honda Motor Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KTM AG (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ducati Motor Holding S.p.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Triumph Motorcycles Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Starcom Systems (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TE Connectivity (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vodafone Group Plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AT&T Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Verizon Communications Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Harman International Industries, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ride Vision Ltd. (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SmartHalo Technologies Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations