시장보고서
상품코드
1966254

비디오 스트리밍 시장 규모, 점유율, 동향 및 성장 분석 보고서(2026-2034년)

Global Video Streaming Market Size, Share, Trends & Growth Analysis Report 2026-2034

발행일: | 리서치사: Value Market Research | 페이지 정보: 영문 231 Pages | 배송안내 : 1-2일 (영업일 기준)

    
    
    




※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

비디오 스트리밍 시장 규모는 2025년 2,000억 6,000만 달러에서 2026년부터 2034년까지 CAGR 22.12%로 성장하여 2034년에는 1조 2,084억 7,000만 달러에 달할 것으로 예측됩니다.

세계 비디오 스트리밍 시장은 스마트폰, 스마트 TV, 초고속 인터넷의 보급에 힘입어 지난 10년간 급속한 성장을 거듭해 왔습니다. Netflix, Amazon Prime Video, Disney+와 같은 플랫폼은 소비자의 엔터테인먼트 습관을 변화시켰고, 수요를 기존 TV에서 주문형 디지털 컨텐츠로 전환시켰습니다. COVID-19 팬데믹은 전 세계 스크린 타임과 가입률의 증가로 인해 성장을 더욱 가속화했습니다.

주요 성장 요인으로는 인터넷 보급률 향상, 저렴한 데이터 요금제, 오리지널 컨텐츠 제작에 대한 투자를 꼽을 수 있습니다. AI를 활용한 컨텐츠 추천 엔진의 발전과 클라우드 기반 스트리밍 인프라의 발전으로 사용자 경험이 향상되었습니다. 아시아태평양과 라틴아메리카의 신흥 시장에서는 가처분 소득의 증가와 디지털 생태계의 확장에 따라 가입자 수가 크게 증가하고 있습니다.

향후 전망으로는 5G 연결 기술의 혁신, 가상현실(VR) 등 몰입형 기술, 광고 수익형 구독 모델 등으로 시장이 더욱 확대될 것으로 보입니다. 통신사와 스트리밍 플랫폼 간의 제휴를 통해 접근 환경의 확대가 기대됩니다. 또한, 지역별 컨텐츠 커스터마이징과 라이브 스트리밍의 통합이 진행됨에 따라 사용자 참여가 강화되고 장기적인 성장세가 지속될 것으로 예상됩니다.

목차

제1장 소개

제2장 주요 요약

제3장 시장 변수, 동향, 프레임워크

제4장 세계의 비디오 스트리밍 시장 : 유형별

제5장 세계의 비디오 스트리밍 시장 : 솔루션별

제6장 세계의 비디오 스트리밍 시장 : 플랫폼별

제7장 세계의 비디오 스트리밍 시장 : 서비스별

제8장 세계의 비디오 스트리밍 시장 : 수익 모델별

제9장 세계의 비디오 스트리밍 시장 : 전개 방식별

제10장 세계의 비디오 스트리밍 시장 : 사용자별

제11장 세계의 비디오 스트리밍 시장 : 지역별

제12장 경쟁 구도

제13장 기업 개요

KSM 26.03.24

The Video Streaming Market size is expected to reach USD 1208.47 Billion in 2034 from USD 200.06 Billion (2025) growing at a CAGR of 22.12% during 2026-2034.

The Global Video Streaming Market has experienced rapid expansion over the past decade, fueled by the widespread adoption of smartphones, smart TVs, and high-speed internet. Platforms such as Netflix, Amazon Prime Video, and Disney+ have transformed consumer entertainment habits, shifting demand from traditional television to on-demand digital content. The COVID-19 pandemic further accelerated growth, increasing screen time and subscription rates worldwide.

Key growth drivers include increasing internet penetration, affordable data plans, and investments in original content production. Advancements in AI-driven content recommendation engines and cloud-based streaming infrastructure have enhanced user experience. Emerging markets in Asia-Pacific and Latin America are witnessing substantial subscriber growth due to rising disposable income and expanding digital ecosystems.

Looking ahead, the market is expected to expand further with innovations in 5G connectivity, immersive technologies like virtual reality, and ad-supported subscription models. Partnerships between telecom operators and streaming platforms will likely broaden access. Additionally, regional content customization and live streaming integration are anticipated to strengthen engagement and sustain long-term growth.

Our reports are meticulously crafted to provide clients with comprehensive and actionable insights into various industries and markets. Each report encompasses several critical components to ensure a thorough understanding of the market landscape:

Market Overview: A detailed introduction to the market, including definitions, classifications, and an overview of the industry's current state.

Market Dynamics: In-depth analysis of key drivers, restraints, opportunities, and challenges influencing market growth. This section examines factors such as technological advancements, regulatory changes, and emerging trends.

Segmentation Analysis: Breakdown of the market into distinct segments based on criteria like product type, application, end-user, and geography. This analysis highlights the performance and potential of each segment.

Competitive Landscape: Comprehensive assessment of major market players, including their market share, product portfolio, strategic initiatives, and financial performance. This section provides insights into the competitive dynamics and key strategies adopted by leading companies.

Market Forecast: Projections of market size and growth trends over a specified period, based on historical data and current market conditions. This includes quantitative analyses and graphical representations to illustrate future market trajectories.

Regional Analysis: Evaluation of market performance across different geographical regions, identifying key markets and regional trends. This helps in understanding regional market dynamics and opportunities.

Emerging Trends and Opportunities: Identification of current and emerging market trends, technological innovations, and potential areas for investment. This section offers insights into future market developments and growth prospects.

MARKET SEGMENTATION

By Type

  • Live Video Streaming
  • Non-Linear Video Streaming (Video on Demand)

By Solution

  • Internet Protocol TV
  • Over-the-Top (OTT)
  • Pay-TV

By Platform

  • Gaming Consoles
  • Laptops & Desktops
  • Smartphones & Tablets
  • Smart TV

By Service

  • Consulting
  • Managed Services
  • Training & Support

By Revenue Model

  • Advertising
  • Rental
  • Subscription

By Deployment Type

  • Cloud
  • On-Premises

By User

  • Enterprise (Corporate Communications, Knowledge Sharing & Collaborations, Marketing & Client Engagement, Training & Development)
  • Consumer (Real-Time Entertainment, Web Browsing & Advertising, Gaming, Social Networking, E-Learning)

COMPANIES PROFILED

  • Akamai Technologies, Amazon Web Services, Inc, Apple Inc, Cisco Systems, Inc, Google LLC, Kaltura, Inc, Netflix, Inc, International Business Machine Corporation IBM Cloud Video, Wowza Media Systems, LLC, Hulu, LLC

We can customise the report as per your requriements

TABLE OF CONTENTS

Chapter 1. PREFACE

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1 Information Analysis
    • 1.3.2 Market Formulation & Data Visualization
    • 1.3.3 Data Validation & Publishing
  • 1.4. Research Scope and Assumptions
    • 1.4.1 List of Data Sources

Chapter 2. EXECUTIVE SUMMARY

  • 2.1. Market Snapshot
  • 2.2. Segmental Outlook
  • 2.3. Competitive Outlook

Chapter 3. MARKET VARIABLES, TRENDS, FRAMEWORK

  • 3.1. Market Lineage Outlook
  • 3.2. Penetration & Growth Prospect Mapping
  • 3.3. Value Chain Analysis
  • 3.4. Regulatory Framework
    • 3.4.1 Standards & Compliance
    • 3.4.2 Regulatory Impact Analysis
  • 3.5. Market Dynamics
    • 3.5.1 Market Drivers
    • 3.5.2 Market Restraints
    • 3.5.3 Market Opportunities
    • 3.5.4 Market Challenges
  • 3.6. Porter's Five Forces Analysis
  • 3.7. PESTLE Analysis

Chapter 4. GLOBAL VIDEO STREAMING MARKET: BY TYPE 2022-2034 (USD MN)

  • 4.1. Market Analysis, Insights and Forecast Type
  • 4.2. Live Video Streaming Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 4.3. Non-Linear Video Streaming (Video on Demand) Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 5. GLOBAL VIDEO STREAMING MARKET: BY SOLUTION 2022-2034 (USD MN)

  • 5.1. Market Analysis, Insights and Forecast Solution
  • 5.2. Internet Protocol TV Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 5.3. Over-the-Top (OTT) Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 5.4. Pay-TV Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 6. GLOBAL VIDEO STREAMING MARKET: BY PLATFORM 2022-2034 (USD MN)

  • 6.1. Market Analysis, Insights and Forecast Platform
  • 6.2. Gaming Consoles Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 6.3. Laptops & Desktops Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 6.4. Smartphones & Tablets Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 6.5. Smart TV Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 7. GLOBAL VIDEO STREAMING MARKET: BY SERVICE 2022-2034 (USD MN)

  • 7.1. Market Analysis, Insights and Forecast Service
  • 7.2. Consulting Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 7.3. Managed Services Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 7.4. Training & Support Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 8. GLOBAL VIDEO STREAMING MARKET: BY REVENUE MODEL 2022-2034 (USD MN)

  • 8.1. Market Analysis, Insights and Forecast Revenue Model
  • 8.2. Advertising Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 8.3. Rental Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 8.4. Subscription Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 9. GLOBAL VIDEO STREAMING MARKET: BY DEPLOYMENT TYPE 2022-2034 (USD MN)

  • 9.1. Market Analysis, Insights and Forecast Deployment Type
  • 9.2. Cloud Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 9.3. On-Premises Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 10. GLOBAL VIDEO STREAMING MARKET: BY USER 2022-2034 (USD MN)

  • 10.1. Market Analysis, Insights and Forecast User
  • 10.2. Enterprise (Corporate Communications, Knowledge Sharing & Collaborations, Marketing & Client Engagement, Training & Development) Estimates and Forecasts By Regions 2022-2034 (USD MN)
  • 10.3. Consumer (Real-Time Entertainment, Web Browsing & Advertising, Gaming, Social Networking, E-Learning) Estimates and Forecasts By Regions 2022-2034 (USD MN)

Chapter 11. GLOBAL VIDEO STREAMING MARKET: BY REGION 2022-2034(USD MN)

  • 11.1. Regional Outlook
  • 11.2. North America Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
    • 11.2.1 By Type
    • 11.2.2 By Solution
    • 11.2.3 By Platform
    • 11.2.4 By Service
    • 11.2.5 By Revenue Model
    • 11.2.6 By Deployment Type
    • 11.2.7 By User
    • 11.2.8 United States
    • 11.2.9 Canada
    • 11.2.10 Mexico
  • 11.3. Europe Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
    • 11.3.1 By Type
    • 11.3.2 By Solution
    • 11.3.3 By Platform
    • 11.3.4 By Service
    • 11.3.5 By Revenue Model
    • 11.3.6 By Deployment Type
    • 11.3.7 By User
    • 11.3.8 United Kingdom
    • 11.3.9 France
    • 11.3.10 Germany
    • 11.3.11 Italy
    • 11.3.12 Russia
    • 11.3.13 Rest Of Europe
  • 11.4. Asia-Pacific Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
    • 11.4.1 By Type
    • 11.4.2 By Solution
    • 11.4.3 By Platform
    • 11.4.4 By Service
    • 11.4.5 By Revenue Model
    • 11.4.6 By Deployment Type
    • 11.4.7 By User
    • 11.4.8 India
    • 11.4.9 Japan
    • 11.4.10 South Korea
    • 11.4.11 Australia
    • 11.4.12 South East Asia
    • 11.4.13 Rest Of Asia Pacific
  • 11.5. Latin America Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
    • 11.5.1 By Type
    • 11.5.2 By Solution
    • 11.5.3 By Platform
    • 11.5.4 By Service
    • 11.5.5 By Revenue Model
    • 11.5.6 By Deployment Type
    • 11.5.7 By User
    • 11.5.8 Brazil
    • 11.5.9 Argentina
    • 11.5.10 Peru
    • 11.5.11 Chile
    • 11.5.12 South East Asia
    • 11.5.13 Rest of Latin America
  • 11.6. Middle East & Africa Market Analysis, Insights and Forecast, 2022-2034 (USD MN)
    • 11.6.1 By Type
    • 11.6.2 By Solution
    • 11.6.3 By Platform
    • 11.6.4 By Service
    • 11.6.5 By Revenue Model
    • 11.6.6 By Deployment Type
    • 11.6.7 By User
    • 11.6.8 Saudi Arabia
    • 11.6.9 UAE
    • 11.6.10 Israel
    • 11.6.11 South Africa
    • 11.6.12 Rest of the Middle East And Africa

Chapter 12. COMPETITIVE LANDSCAPE

  • 12.1. Recent Developments
  • 12.2. Company Categorization
  • 12.3. Supply Chain & Channel Partners (based on availability)
  • 12.4. Market Share & Positioning Analysis (based on availability)
  • 12.5. Vendor Landscape (based on availability)
  • 12.6. Strategy Mapping

Chapter 13. COMPANY PROFILES OF GLOBAL VIDEO STREAMING INDUSTRY

  • 13.1. Top Companies Market Share Analysis
  • 13.2. Company Profiles
    • 13.2.1 Akamai Technologies
    • 13.2.2 Amazon Web ServicesInc
    • 13.2.3 Apple Inc
    • 13.2.4 Cisco SystemsInc
    • 13.2.5 Google LLC
    • 13.2.6 KalturaInc
    • 13.2.7 NetflixInc
    • 13.2.8 International Business Machine Corporation (IBM Cloud Video)
    • 13.2.9 Wowza Media Systems, LLC
    • 13.2.10 Hulu, LLC
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