세계의 소비자용 ID 및 액세스 관리 시장 : 컴포넌트별, 인증 유형별, 전개 모드별, 업종별, 조직 규모별 예측(2025-2030년)

The Consumer Identity & Access Management Market was valued at USD 16.59 billion in 2023, expected to reach USD 19.29 billion in 2024, and is projected to grow at a CAGR of 16.75%, to USD 49.09 billion by 2030.

Consumer Identity & Access Management (CIAM) is a critical area within cybersecurity and digital solutions that focuses on managing consumer identities, ensuring secure access to applications and services, and enhancing user experience. The necessity of CIAM stems from the increasing digital interactions and transactions that require secure, seamless access from anywhere. Its applications span across various sectors including finance, healthcare, retail, and entertainment, putting a premium on user data security and privacy. The end-use scope is vast, as organizations strive to safeguard consumer information while fostering trust and loyalty.

Market insights reveal that the proliferation of smart devices, regulatory compliance requirements, and rising customer expectations for personalized experiences are significant growth drivers. The shift towards cloud-based solutions and increasing threats of data breaches are also pushing enterprises to adopt robust CIAM solutions. Opportunities lie in leveraging AI and machine learning to enhance security measures and personalization, developing integrations with blockchain technology for improved transparency, and expanding into emerging markets where digital transformation is accelerating.

However, challenges such as high implementation costs, concerns over privacy and data protection, and the complexity of integrating CIAM solutions with existing systems can hamper market growth. Moreover, evolving cyber threats necessitate continuous advancements in technology, posing a challenge to keep up with the pace of change.

Innovative research areas include developing unified CIAM platforms that offer comprehensive, user-friendly solutions integrating biometric authentication, improving scalability for small and medium businesses, and focusing on enhancing the user experience without compromising security. As the market is dynamic and rapidly evolving, businesses should prioritize adaptability and continuous improvement of their CIAM strategies to remain competitive. The combination of technological advancements and regulatory developments will dictate the CIAM market trajectory, urging stakeholders to innovate and strategically plan to capitalize on emerging opportunities.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Consumer Identity & Access Management Market

The Consumer Identity & Access Management Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising demand for personalized customer experiences and use of consumer-centric strategies
  • Increasing digital transformation initiatives encouraging the adoption of robust identity solutions
  • Expansion of digital health services globally necessitating secure and efficient consumer identity solutions
• Market Restraints
  • High cost of implementing and maintaining CIAM solutions
• Market Opportunities
  • Integration of CIAM with advanced technologies based on AI & ML
  • Potential development and deployment of industry-specific CIAM applications
• Market Challenges
  • Limited scalability of CIAM and shortage of trained software developers

Porter's Five Forces: A Strategic Tool for Navigating the Consumer Identity & Access Management Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Consumer Identity & Access Management Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Consumer Identity & Access Management Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Consumer Identity & Access Management Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Consumer Identity & Access Management Market

A detailed market share analysis in the Consumer Identity & Access Management Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Consumer Identity & Access Management Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Consumer Identity & Access Management Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Consumer Identity & Access Management Market

A strategic analysis of the Consumer Identity & Access Management Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Consumer Identity & Access Management Market, highlighting leading vendors and their innovative profiles. These include Akamai Technologies, Inc., Alert Enterprise, Inc., Assa Abloy AB, Atos SE, Avatier Corporation, Broadcom Inc., CyberArk Software Ltd., ESET, spol. s r.o., ForgeRock, Inc., IDEMIA, International Business Machines Corporation, LoginRadius Inc., Microsoft Corporation, Okta, Inc., Omada, One Identity LLC, Oracle Corporation, Ping Identity, RSA Security LLC, Salesforce, Inc., SAP SE, Signicat AS, Simeio Solutions, LLC, Thales Group, Ubisecure, Inc., and WSO2, Inc..

Market Segmentation & Coverage

This research report categorizes the Consumer Identity & Access Management Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Services and Solutions. The Services is further studied across Consulting, Integration & Deployment, and Support & Maintenance. The Solutions is further studied across Access Management & Authorization, Behavioral Analytics, Identity Governance, and Identity Verification & Authentication.
• Based on Authentication Type, market is studied across Password Authentication and Passwordless Authentication.
• Based on Authentication Type, market is studied across Multi-Factor Authentication and Single-Factor Authentication. The Multi-Factor Authentication is further studied across Biometric Authentication and Token-Based Authentication.
• Based on Deployment Mode, market is studied across On-Cloud and On-Premise.
• Based on Vertical, market is studied across Banking, Financial Services & Insurance, Education, Energy & Utilities, Healthcare, Hospitality, Manufacturing, Media & Entertainment, Public Sector, Retail & E-commerce, Telecommunication, and Transportation & Logistics.
• Based on Organization Size, market is studied across Large Enterprises and Small & Medium-sized Enterprises.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising demand for personalized customer experiences and use of consumer-centric strategies
    • 5.1.1.2. Increasing digital transformation initiatives encouraging the adoption of robust identity solutions
    • 5.1.1.3. Expansion of digital health services globally necessitating secure and efficient consumer identity solutions
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of implementing and maintaining CIAM solutions
  • 5.1.3. Opportunities
    • 5.1.3.1. Integration of CIAM with advanced technologies based on AI & ML
    • 5.1.3.2. Potential development and deployment of industry-specific CIAM applications
  • 5.1.4. Challenges
    • 5.1.4.1. Limited scalability of CIAM and shortage of trained software developers
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Consumer Identity & Access Management Market, by Component

• 6.1. Introduction
• 6.2. Services
  • 6.2.1. Consulting
  • 6.2.2. Integration & Deployment
  • 6.2.3. Support & Maintenance
• 6.3. Solutions
  • 6.3.1. Access Management & Authorization
  • 6.3.2. Behavioral Analytics
  • 6.3.3. Identity Governance
  • 6.3.4. Identity Verification & Authentication

7. Consumer Identity & Access Management Market, by Authentication Type

• 7.1. Introduction
• 7.2. Password Authentication
• 7.3. Passwordless Authentication

8. Consumer Identity & Access Management Market, by Authentication Type

• 8.1. Introduction
• 8.2. Multi-Factor Authentication
  • 8.2.1. Biometric Authentication
  • 8.2.2. Token-Based Authentication
• 8.3. Single-Factor Authentication

9. Consumer Identity & Access Management Market, by Deployment Mode

• 9.1. Introduction
• 9.2. On-Cloud
• 9.3. On-Premise

10. Consumer Identity & Access Management Market, by Vertical

• 10.1. Introduction
• 10.2. Banking, Financial Services & Insurance
• 10.3. Education
• 10.4. Energy & Utilities
• 10.5. Healthcare
• 10.6. Hospitality
• 10.7. Manufacturing
• 10.8. Media & Entertainment
• 10.9. Public Sector
• 10.10. Retail & E-commerce
• 10.11. Telecommunication
• 10.12. Transportation & Logistics

11. Consumer Identity & Access Management Market, by Organization Size

• 11.1. Introduction
• 11.2. Large Enterprises
• 11.3. Small & Medium-sized Enterprises

12. Americas Consumer Identity & Access Management Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Consumer Identity & Access Management Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Consumer Identity & Access Management Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. SecureAuth redefines identity management with AI-driven solutions and seamless user experiences
  • 15.3.2. Saviynt and RAH's partnership redefines identity management in India with advanced security solutions
  • 15.3.3. MajorKey and Clango merger forms a robust identity security entity, enhancing strategic capabilities
  • 15.3.4. Rocket.net enhances security and user experience with enterprise-grade identity and access management
  • 15.3.5. CyberArk's USD 1.5 billion acquisition of Venafi strengthens machine identity management in the consumer IAM market
  • 15.3.6. SecureAuth fortifies its CIAM market leadership with strategic acquisition and integration of Cloudentity enhancing digital security solutions
• 15.4. Strategy Analysis & Recommendation
  • 15.4.1. International Business Machines Corporation

Companies Mentioned

• 1. Akamai Technologies, Inc.
• 2. Alert Enterprise, Inc.
• 3. Assa Abloy AB
• 4. Atos SE
• 5. Avatier Corporation
• 6. Broadcom Inc.
• 7. CyberArk Software Ltd.
• 8. ESET, spol. s r.o.
• 9. ForgeRock, Inc.
• 10. IDEMIA
• 11. International Business Machines Corporation
• 12. LoginRadius Inc.
• 13. Microsoft Corporation
• 14. Okta, Inc.
• 15. Omada
• 16. One Identity LLC
• 17. Oracle Corporation
• 18. Ping Identity
• 19. RSA Security LLC
• 20. Salesforce, Inc.
• 21. SAP SE
• 22. Signicat AS
• 23. Simeio Solutions, LLC
• 24. Thales Group
• 25. Ubisecure, Inc.
• 26. WSO2, Inc.