아시아태평양의 농업용 트랙터 : 시장 점유율 분석, 업계 동향 및 통계, 성장 예측(2026-2031년)

According to Mordor Intelligence, the Asia-Pacific agricultural tractor machinery market size is expected to grow from USD 25 billion in 2025 to USD 26.36 billion in 2026 and is forecast to reach USD 34.34 billion by 2031 at 5.45% CAGR over 2026-2031.

This report is Segmented by Product Type (Plowing and Cultivating Machinery, Planting Machinery, Sprayers, Haying and Forage Machinery, and Other Types) and by Geography (China, India, Japan, Australia, and More). The Market Forecasts in Terms of Value (USD).

Asia-Pacific Agricultural Tractor Machinery Market Trends and Insights

Government Mechanization Subsidies and Credit Programs

Direct subsidy outlays surpassed USD 4.2 billion in 2024 across Asia-Pacific, trimming acquisition costs by roughly one-quarter. India's Aadhaar-linked benefit transfers guarantee timely payments, while China now reimburses up to 60% of sub-100-horsepower tractor prices in designated counties. Thailand and Vietnam complement grants with zero-interest or capped-rate loans, nudging growers toward connected equipment that feeds usage data to extension services. These initiatives collectively accelerate fleet replacement, steer demand toward mid-range horsepower, and stabilize OEM order pipelines.

Acute Rural Labor Shortages Driving Tractor Demand

Asia-Pacific lost 8.3 million agricultural workers between 2020 and 2024 as migrants shifted to urban factories. Rising daily wages now INR 600-700 (USD 7.2-8.4) in Punjab compress margins for labor-intensive crops, pushing growers toward mechanized tillage and transplanting. Japan's aging farmer base and China's Hukou reforms further drain seasonal labor pools, boosting cooperative tractor purchases and spurring intuitive user interfaces that shorten operator training time.

High Upfront Acquisition and Financing Costs

Entry-level 35-horsepower units list at INR 550,000-650,000 (USD 6,600-7,800) in India, more than double a marginal farmer's annual net income. Indonesian loan rates average 11.5%, and Vietnam enforces 30% down-payments that sap working capital. Collateral gaps in the Philippines drive applicants toward second-hand markets with higher maintenance risks. These financial frictions postpone purchases, especially for higher-spec models.

Other drivers and restraints analyzed in the detailed report include:

1. Rising Average Farm Size and Contract-Farming Models
2. Surge in Precision-Farming Adoption
3. Fragmented Land Holdings Curbing High-Horsepower Sales

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Plowing and cultivating machinery accounted for 39.95% of the segment share in 2025, underscoring its critical role in seedbed preparation across Asia-Pacific's diverse cropping systems. This includes China's mechanized wheat zones and India's fragmented rice paddies, where rotovators are widely used for wet-land puddling operations. The dominance of this category is driven by the universal need for tillage across all crop types. Moldboard plows remain significant in Australia's broadacre wheat regions, where deep inversion buries weed seeds and incorporates lime amendments. Meanwhile, disc harrows are preferred in Southeast Asia's double-cropping systems, which require a quick turnaround between harvest and planting. The segment's growth is slowing as conservation tillage practices gain momentum. Rotovators and cultivators are being upgraded with features such as adjustable tine depths and hydraulic side-shift capabilities, which enable precise seedbed leveling. These advancements, which command a 15-20% price premium, also deliver measurable fuel savings by reducing the need for additional harrowing passes.

Sprayers are projected to grow at a 9.12% CAGR from 2026 to 2031, outpacing all other product categories. This growth is driven by advancements in precision application technologies and drone-mounted systems, which are transforming crop protection practices. For instance, DJI's Agras T50 drone sprayer, launched in 2024, can cover 16 hectares per hour at one-tenth the labor cost of manual knapsack spraying. This significant productivity improvement is accelerating adoption in India's cotton belt and China's fruit orchards. Planting machinery, including seed drills and precision planters, is gaining traction in contract-farming clusters. These machines enable uniform plant spacing, resulting in 8-12% yield improvements. Variable-rate planters, which adjust seed populations based on soil fertility maps generated from satellite imagery, are becoming increasingly popular. Harrows are experiencing renewed interest in Australia's no-till wheat zones. Chain harrows are used to manage stubble residue without disturbing soil structure, helping to preserve moisture during the critical germination phase. Spreaders for granular fertilizers are incorporating GPS-guided section control, which prevents overlap in headlands and reduces input costs by 6-9% in large-scale operations.

Complete Report Scope:

• By Product Type
  • Plowing and Cultivating Machinery
    • Plows
    • Harrows
    • Rotovators and Cultivators
    • Other Equipment
  • Planting Machinery
    • Seed Drills
    • Planters
    • Spreaders
    • Other Planting Machinery
  • Sprayers
  • Haying and Forage Machinery
    • Mowers and Conditioners
    • Balers
    • Other Haying and Forage Machinery
  • Other Types
• By Geography
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Indonesia
  • Thailand
  • Vietnam
  • Rest of Asia-Pacific

List of Companies Covered in this Report:

1. Kubota Corporation
2. Mahindra and Mahindra Ltd.
3. Deere and Company
4. Yanmar Co., Ltd.
5. Iseki & Co., Ltd.
6. Escorts Kubota Ltd. (Kubota Corporation)
7. CNH Industrial N.V.
8. Lovol Heavy Industry Co., Ltd.
9. Daedong Corporation
10. Zoomlion Heavy Industry Science and Technology Co., Ltd.
11. Shandong Shifeng Group Co., Ltd.
12. AGCO Corporation
13. SDF Group
14. CLAAS KGaA mbH
15. TYM Corporation

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 Introduction

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 Research Methodology

3 Executive Summary

4 Market Landscape

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Government mechanization subsidies and credit programs
  • 4.2.2 Acute rural labor shortages driving tractor demand
  • 4.2.3 Rising average farm size and contract-farming models
  • 4.2.4 Surge in precision-farming adoption
  • 4.2.5 Telematics-enabled machinery-as-a-service business models
  • 4.2.6 Climate-resilient equipment suited for erratic monsoon patterns
• 4.3 Market Restraints
  • 4.3.1 High upfront acquisition and financing costs
  • 4.3.2 Fragmented land holdings curbing high-horsepower sales
  • 4.3.3 Expansion of custom-hiring centers reducing ownership need
  • 4.3.4 Non-harmonized safety regulations delaying certifications
• 4.4 Regulatory Landscape
• 4.5 Technological Outlook
• 4.6 Porter's Five Forces Analysis
  • 4.6.1 Threat of New Entrants
  • 4.6.2 Bargaining Power of Suppliers
  • 4.6.3 Bargaining Power of Buyers
  • 4.6.4 Threat of Substitutes
  • 4.6.5 Intensity of Competitive Rivalry

5 Market Size and Growth Forecasts (Value)

• 5.1 By Product Type
  • 5.1.1 Plowing and Cultivating Machinery
    • 5.1.1.1 Plows
    • 5.1.1.2 Harrows
    • 5.1.1.3 Rotovators and Cultivators
    • 5.1.1.4 Other Equipment
  • 5.1.2 Planting Machinery
    • 5.1.2.1 Seed Drills
    • 5.1.2.2 Planters
    • 5.1.2.3 Spreaders
    • 5.1.2.4 Other Planting Machinery
  • 5.1.3 Sprayers
  • 5.1.4 Haying and Forage Machinery
    • 5.1.4.1 Mowers and Conditioners
    • 5.1.4.2 Balers
    • 5.1.4.3 Other Haying and Forage Machinery
  • 5.1.5 Other Types
• 5.2 By Geography
  • 5.2.1 China
  • 5.2.2 India
  • 5.2.3 Japan
  • 5.2.4 Australia
  • 5.2.5 South Korea
  • 5.2.6 Indonesia
  • 5.2.7 Thailand
  • 5.2.8 Vietnam
  • 5.2.9 Rest of Asia-Pacific

6 Competitive Landscape

• 6.1 Market Concentration
• 6.2 Strategic Moves
• 6.3 Market Share Analysis
• 6.4 Company Profiles (Includes Global Level Overview, Market Level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
  • 6.4.1 Kubota Corporation
  • 6.4.2 Mahindra and Mahindra Ltd.
  • 6.4.3 Deere and Company
  • 6.4.4 Yanmar Co., Ltd.
  • 6.4.5 Iseki & Co., Ltd.
  • 6.4.6 Escorts Kubota Ltd. (Kubota Corporation)
  • 6.4.7 CNH Industrial N.V.
  • 6.4.8 Lovol Heavy Industry Co., Ltd.
  • 6.4.9 Daedong Corporation
  • 6.4.10 Zoomlion Heavy Industry Science and Technology Co., Ltd.
  • 6.4.11 Shandong Shifeng Group Co., Ltd.
  • 6.4.12 AGCO Corporation
  • 6.4.13 SDF Group
  • 6.4.14 CLAAS KGaA mbH
  • 6.4.15 TYM Corporation

7 Market Opportunities and Future Outlook