세계의 텍스트 분석 시장 : 산업 분석-규모, 점유율, 성장, 동향, 예측(2024-2033년)

Persistence Market Research has recently released a comprehensive report on the global Text Analytics Market, providing an in-depth analysis of key market dynamics, including drivers, trends, opportunities, and challenges. This detailed report sheds light on the market structure and growth potential over the forecast period.

Key Insights:

• Text Analytics Market Size (2024E): USD 8.9 Bn
• Projected Market Value (2033F): USD 43.6 Bn
• Global Market Growth Rate (CAGR 2024 to 2033): 19.3%

Text Analytics Market - Report Scope:

The Text Analytics Market involves extracting meaningful insights and patterns from unstructured text data. It plays a critical role across various industries, such as healthcare, finance, and retail, helping companies make informed decisions by analyzing customer feedback, social media data, and other textual information. The market is driven by the increasing adoption of artificial intelligence (AI) and natural language processing (NLP) technologies, along with the rising need for businesses to understand customer behavior and improve customer experience.

Market Growth Drivers:

Several key factors are driving the growth of the global Text Analytics Market. The growing volume of unstructured data, especially from social media, email, and customer reviews, is creating a demand for efficient text analysis tools. The integration of AI and machine learning (ML) into text analytics is further enhancing the accuracy and effectiveness of data interpretation. Additionally, businesses are increasingly focusing on improving customer satisfaction, and text analytics offers valuable insights for enhancing service delivery and decision-making. The demand for real-time analysis and the rising adoption of cloud-based text analytics solutions are also contributing to market expansion.

Market Restraints:

Despite the significant growth potential, the Text Analytics Market faces certain challenges. The high cost of implementing advanced text analytics solutions can be a barrier for small and medium-sized enterprises (SMEs). Moreover, the complexity of analyzing multilingual and domain-specific text data may limit the accuracy of results. Data privacy concerns, especially when analyzing sensitive customer information, can also hinder the market's growth. Additionally, the lack of skilled professionals to manage and interpret text analytics data may present a challenge to some organizations.

Market Opportunities:

The Text Analytics Market presents substantial growth opportunities, particularly in sectors such as healthcare, retail, and financial services. The growing focus on customer experience management and the need for sentiment analysis in real time are opening new avenues for market growth. Innovations in NLP and AI, including the development of more sophisticated algorithms, are expected to enhance the accuracy and speed of text analysis. Additionally, the rise of social media analytics and the increasing demand for insights into brand perception offer lucrative opportunities for market players. The expanding adoption of cloud-based text analytics solutions is another area of opportunity, as it allows organizations to scale their operations efficiently.

Key Questions Answered in the Report:

• What are the primary factors driving the global Text Analytics Market?
• Which industries and regions are seeing the highest adoption of text analytics?
• How are AI and NLP technologies shaping the competitive landscape in the market?
• Who are the leading players in the Text Analytics Market, and what strategies are they implementing to maintain their market positions?
• What are the emerging trends and future prospects in the global Text Analytics Market?

Competitive Intelligence and Business Strategy:

Key players in the Text Analytics Market, such as IBM Corporation, SAS Institute Inc., Microsoft Corporation, Lexalytics, Inc., and Clarabridge, Inc., are focusing on enhancing their product offerings through innovation and strategic partnerships. These companies are investing heavily in research and development to integrate AI and machine learning into their text analytics platforms, enabling more accurate and comprehensive data analysis. Collaborations with cloud service providers, as well as advancements in natural language processing, are helping these firms maintain a competitive edge. By focusing on customer-centric solutions and expanding into emerging markets, leading companies are positioning themselves for sustained growth in the evolving Text Analytics Market.

Key Companies Profiled:

• Microsoft Corporation
• IBM Corporation
• Oracle Corporation
• SAP SE
• Capgemini
• NICE
• SAS Institute Inc.
• TIBCO Software Inc.
• Attivio
• Lexalytics
• Medallia Inc.
• Softweb Solutions Inc.
• Confirmit AS
• MaritzCX
• Basis Technology
• Micro Focus
• bizAmica Software
• Qualtrics
• Kingland Systems
• Sintelix Pty Ltd
• Talkwalker Inc.
• Meltwater

Key Segments of Text Analytics Market Research

By Solution:

• Software
• Services
• Consulting and Advisory
• Support and Maintenance
• Training

By Application:

• Sentiment Analysis
• Risk and Fraud Management
• Social Media Monitoring
• Digital Advertising
• Business Intelligence

By Industry:

• BFSI
• Healthcare
• Manufacturing
• Retail and CPG
• Hospitality
• Telecommunication

By Region:

• North America
• Latin America
• Europe
• East Asia
• South Asia & Pacific
• Middle East and Africa (MEA)

Table of Contents

1. Executive Summary

• 1.1. Global Market Outlook
• 1.2. Demand Side Trends
• 1.3. Supply Side Trends
• 1.4. Analysis and Recommendations

2. Market Overview

• 2.1. Market Coverage / Taxonomy
• 2.2. Market Definition / Scope / Limitations

3. Key Market Trends

• 3.1. Key Trends Impacting the Market
• 3.2. Solution Innovation / Development Trends

4. Pricing Analysis

• 4.1. Types of Pricing Models
  • 4.1.1. Subscription Pricing Model
  • 4.1.2. Perpetual Licensing
• 4.2. Average Pricing Analysis Benchmark

5. Global Text Analytics Market Demand (Value in US$ Bn) Analysis 2019-2023 and forecast, 2024-2033

• 5.1. Historical Market Value (US$ Bn) Analysis, 2019-2023
• 5.2. Current and Future Market Value (US$ Bn) Projections, 2024-2033
  • 5.2.1. Y-o-Y Growth Trend Analysis
  • 5.2.2. Absolute $ Opportunity Analysis

6. Market Background

• 6.1. Macro-Economic Factors
• 6.2. Forecast Factors - Relevance & Impact
• 6.3. Value Chain
• 6.4. COVID-19 Crisis - Impact Assessment
  • 6.4.1. Current Statistics
  • 6.4.2. Short-Mid-Long-Term Outlook
  • 6.4.3. Likely Rebound
• 6.5. Market Dynamics
  • 6.5.1. Drivers
  • 6.5.2. Restraints
  • 6.5.3. Opportunities

7. Global Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033, By Solution

• 7.1. Introduction / Key Findings
• 7.2. Historical Market Size (US$ Bn) Analysis By Solution, 2019-2023
• 7.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Solution, 2024-2033
  • 7.3.1. Software
  • 7.3.2. Services
    • 7.3.2.1. Consulting and Advisory
    • 7.3.2.2. Support and Maintenance
    • 7.3.2.3. Training
• 7.4. Market Attractiveness Analysis By Solution

8. Global Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033, By Application

• 8.1. Introduction / Key Findings
• 8.2. Historical Market Size (US$ Bn) Analysis By Application, 2019-2023
• 8.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Application, 2024-2033
  • 8.3.1. Sentiment Analysis
  • 8.3.2. Risk and Fraud Management
  • 8.3.3. Social Media Monitoring
  • 8.3.4. Digital Advertising
  • 8.3.5. Business Intelligence
  • 8.3.6. Others
• 8.4. Market Attractiveness Analysis By Application

9. Global Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033, By Industry

• 9.1. Introduction / Key Findings
• 9.2. Historical Market Size (US$ Bn) Analysis By Industry, 2019-2023
• 9.3. Current and Future Market Size (US$ Bn) Analysis and Forecast By Industry, 2024-2033
  • 9.3.1. BFSI
  • 9.3.2. Healthcare
  • 9.3.3. Manufacturing
  • 9.3.4. Retail and CPG
  • 9.3.5. Hospitality
  • 9.3.6. Telecommunication
  • 9.3.7. Others
• 9.4. Market Attractiveness Analysis By Industry

10. Global Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033, By Region

• 10.1. Introduction / Key Findings
• 10.2. Historical Market Size (US$ Bn) Analysis by Region, 2019-2023
• 10.3. Current and Future Market Size (US$ Bn) Analysis and Forecast by Region, 2024-2033
  • 10.3.1. North America
  • 10.3.2. Latin America
  • 10.3.3. Europe
  • 10.3.4. East Asia
  • 10.3.5. South Asia Pacific
  • 10.3.6. Middle East and Africa
• 10.4. Market Attractiveness Analysis by Region

11. North America Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033

• 11.1. Introduction
• 11.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
• 11.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
  • 11.3.1. By Solution
  • 11.3.2. By Application
  • 11.3.3. By Industry
  • 11.3.4. By Country
    • 11.3.4.1. U.S.
    • 11.3.4.2. Canada
• 11.4. Market Attractiveness Analysis
  • 11.4.1. By Solution
  • 11.4.2. By Application
  • 11.4.3. By Industry
  • 11.4.4. By Country
• 11.5. Market Trends
• 11.6. Key Market Participants - Intensity Mapping

12. Latin America Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033

• 12.1. Introduction
• 12.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
• 12.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
  • 12.3.1. By Solution
  • 12.3.2. By Application
  • 12.3.3. By Industry
  • 12.3.4. By Country
    • 12.3.4.1. Brazil
    • 12.3.4.2. Mexico
    • 12.3.4.3. Rest of Latin America
• 12.4. Market Attractiveness Analysis
  • 12.4.1. By Solution
  • 12.4.2. By Application
  • 12.4.3. By Industry
  • 12.4.4. By Country

13. Europe Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033

• 13.1. Introduction
• 13.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
• 13.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
  • 13.3.1. By Solution
  • 13.3.2. By Application
  • 13.3.3. By Industry
  • 13.3.4. By Country
    • 13.3.4.1. Germany
    • 13.3.4.2. Italy
    • 13.3.4.3. France
    • 13.3.4.4. U.K.
    • 13.3.4.5. Spain
    • 13.3.4.6. BENELUX
    • 13.3.4.7. Russia
    • 13.3.4.8. Rest of Europe
• 13.4. Market Attractiveness Analysis
  • 13.4.1. By Solution
  • 13.4.2. By Application
  • 13.4.3. By Industry
  • 13.4.4. By Country

14. South Asia & Pacific Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033

• 14.1. Introduction
• 14.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
• 14.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
  • 14.3.1. By Solution
  • 14.3.2. By Application
  • 14.3.3. By Industry
  • 14.3.4. By Country
    • 14.3.4.1. India
    • 14.3.4.2. Indonesia
    • 14.3.4.3. Malaysia
    • 14.3.4.4. Singapore
    • 14.3.4.5. Australia & New Zealand
    • 14.3.4.6. Rest of South Asia and Pacific
• 14.4. Market Attractiveness Analysis
  • 14.4.1. By Solution
  • 14.4.2. By Application
  • 14.4.3. By Industry
  • 14.4.4. By Country

15. East Asia Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033

• 15.1. Introduction
• 15.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
• 15.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
  • 15.3.1. By Solution
  • 15.3.2. By Application
  • 15.3.3. By Industry
  • 15.3.4. By Country
    • 15.3.4.1. China
    • 15.3.4.2. Japan
    • 15.3.4.3. South Korea
• 15.4. Market Attractiveness Analysis
  • 15.4.1. By Solution
  • 15.4.2. By Application
  • 15.4.3. By Industry
  • 15.4.4. By Country

16. Middle East and Africa Text Analytics Market Analysis 2019-2023 and Forecast 2024-2033

• 16.1. Introduction
• 16.2. Historical Market Size (US$ Bn) Trend Analysis By Market Taxonomy, 2019-2023
• 16.3. Current and Future Market Size (US$ Bn) Forecast By Market Taxonomy, 2024-2033
  • 16.3.1. By Solution
  • 16.3.2. By Application
  • 16.3.3. By Industry
  • 16.3.4. By Country
    • 16.3.4.1. GCC Countries
    • 16.3.4.2. Turkey
    • 16.3.4.3. South Africa
    • 16.3.4.4. Rest of Middle East and Africa
• 16.4. Market Attractiveness Analysis
  • 16.4.1. By Solution
  • 16.4.2. By Application
  • 16.4.3. By Industry
  • 16.4.4. By Country

17. Key Countries Analysis- Text Analytics Market

• 17.1. U.S. Text Analytics Market Analysis
  • 17.1.1. By Solution
  • 17.1.2. By Application
  • 17.1.3. By Industry
• 17.2. Canada Text Analytics Market Analysis
  • 17.2.1. By Solution
  • 17.2.2. By Application
  • 17.2.3. By Industry
• 17.3. Mexico Text Analytics Market Analysis
  • 17.3.1. By Solution
  • 17.3.2. By Application
  • 17.3.3. By Industry
• 17.4. Brazil Text Analytics Market Analysis
  • 17.4.1. By Solution
  • 17.4.2. By Application
  • 17.4.3. By Industry
• 17.5. Germany Text Analytics Market Analysis
  • 17.5.1. By Solution
  • 17.5.2. By Application
  • 17.5.3. By Industry
• 17.6. Italy Text Analytics Market Analysis
  • 17.6.1. By Solution
  • 17.6.2. By Application
  • 17.6.3. By Industry
• 17.7. France Text Analytics Market Analysis
  • 17.7.1. By Solution
  • 17.7.2. By Application
  • 17.7.3. By Industry
• 17.8. U.K. Text Analytics Market Analysis
  • 17.8.1. By Solution
  • 17.8.2. By Application
  • 17.8.3. By Industry
• 17.9. Spain Text Analytics Market Analysis
  • 17.9.1. By Solution
  • 17.9.2. By Application
  • 17.9.3. By Industry
• 17.10. BENELUX Text Analytics Market Analysis
  • 17.10.1. By Solution
  • 17.10.2. By Application
  • 17.10.3. By Industry
• 17.11. Russia Text Analytics Market Analysis
  • 17.11.1. By Solution
  • 17.11.2. By Application
  • 17.11.3. By Industry
• 17.12. Rest of Europe Text Analytics Market Analysis
  • 17.12.1. By Solution
  • 17.12.2. By Application
  • 17.12.3. By Industry
• 17.13. China Text Analytics Market Analysis
  • 17.13.1. By Solution
  • 17.13.2. By Application
  • 17.13.3. By Industry
• 17.14. Japan Text Analytics Market Analysis
  • 17.14.1. By Solution
  • 17.14.2. By Application
  • 17.14.3. By Industry
• 17.15. South Korea Text Analytics Market Analysis
  • 17.15.1. By Solution
  • 17.15.2. By Application
  • 17.15.3. By Industry
• 17.16. India Text Analytics Market Analysis
  • 17.16.1. By Solution
  • 17.16.2. By Application
  • 17.16.3. By Industry
• 17.17. Malaysia Text Analytics Market Analysis
  • 17.17.1. By Solution
  • 17.17.2. By Application
  • 17.17.3. By Industry
• 17.18. Indonesia Text Analytics Market Analysis
  • 17.18.1. By Solution
  • 17.18.2. By Application
  • 17.18.3. By Industry
• 17.19. Singapore Text Analytics Market Analysis
  • 17.19.1. By Solution
  • 17.19.2. By Application
  • 17.19.3. By Industry
• 17.20. Australia and New Zealand Text Analytics Market Analysis
  • 17.20.1. By Solution
  • 17.20.2. By Application
  • 17.20.3. By Industry
• 17.21. GCC Countries Text Analytics Market Analysis
  • 17.21.1. By Solution
  • 17.21.2. By Application
  • 17.21.3. By Industry
• 17.22. Turkey Text Analytics Market Analysis
  • 17.22.1. By Solution
  • 17.22.2. By Application
  • 17.22.3. By Industry
• 17.23. South Africa Text Analytics Market Analysis
  • 17.23.1. By Solution
  • 17.23.2. By Application
  • 17.23.3. By Industry
• 17.24. Rest of Middle East and Africa Text Analytics Market Analysis
  • 17.24.1. By Solution
  • 17.24.2. By Application
  • 17.24.3. By Industry

18. Market Structure Analysis

• 18.1. Market Analysis by Tier of Companies
• 18.2. Market Share Analysis of Top Players
• 18.3. Market Presence Analysis

19. Competition Analysis

• 19.1. Competition Dashboard
• 19.2. Competition Benchmarking
• 19.3. Competition Deep Dive
  • 19.3.1. Microsoft Corporation
    • 19.3.1.1. Business Overview
    • 19.3.1.2. Solution Portfolio
    • 19.3.1.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.1.4. Key Strategy & Developments
  • 19.3.2. IBM Corporation
    • 19.3.2.1. Business Overview
    • 19.3.2.2. Solution Portfolio
    • 19.3.2.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.2.4. Key Strategy & Developments
  • 19.3.3. Oracle Corporation
    • 19.3.3.1. Business Overview
    • 19.3.3.2. Solution Portfolio
    • 19.3.3.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.3.4. Key Strategy & Developments
  • 19.3.4. SAP SE
    • 19.3.4.1. Business Overview
    • 19.3.4.2. Solution Portfolio
    • 19.3.4.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.4.4. Key Strategy & Developments
  • 19.3.5. Capgemini
    • 19.3.5.1. Business Overview
    • 19.3.5.2. Solution Portfolio
    • 19.3.5.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.5.4. Key Strategy & Developments
  • 19.3.6. NICE
    • 19.3.6.1. Business Overview
    • 19.3.6.2. Solution Portfolio
    • 19.3.6.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.6.4. Key Strategy & Developments
  • 19.3.7. SAS Institute Inc.
    • 19.3.7.1. Business Overview
    • 19.3.7.2. Solution Portfolio
    • 19.3.7.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.7.4. Key Strategy & Developments
  • 19.3.8. TIBCO Software Inc.
    • 19.3.8.1. Business Overview
    • 19.3.8.2. Solution Portfolio
    • 19.3.8.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.8.4. Key Strategy & Developments
  • 19.3.9. Attivio
    • 19.3.9.1. Business Overview
    • 19.3.9.2. Solution Portfolio
    • 19.3.9.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.9.4. Key Strategy & Developments
  • 19.3.10. Lexalytics
    • 19.3.10.1. Business Overview
    • 19.3.10.2. Solution Portfolio
    • 19.3.10.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.10.4. Key Strategy & Developments
  • 19.3.11. Medallia Inc.
    • 19.3.11.1. Business Overview
    • 19.3.11.2. Solution Portfolio
    • 19.3.11.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.11.4. Key Strategy & Developments
  • 19.3.12. Softweb Solutions Inc.
    • 19.3.12.1. Business Overview
    • 19.3.12.2. Solution Portfolio
    • 19.3.12.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.12.4. Key Strategy & Developments
  • 19.3.13. Confirmit AS
    • 19.3.13.1. Business Overview
    • 19.3.13.2. Solution Portfolio
    • 19.3.13.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.13.4. Key Strategy & Developments
  • 19.3.14. MaritzCX
    • 19.3.14.1. Business Overview
    • 19.3.14.2. Solution Portfolio
    • 19.3.14.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.14.4. Key Strategy & Developments
  • 19.3.15. Basis Technology
    • 19.3.15.1. Business Overview
    • 19.3.15.2. Solution Portfolio
    • 19.3.15.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.15.4. Key Strategy & Developments
  • 19.3.16. Micro Focus
    • 19.3.16.1. Business Overview
    • 19.3.16.2. Solution Portfolio
    • 19.3.16.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.16.4. Key Strategy & Developments
  • 19.3.17. bizAmica Software
    • 19.3.17.1. Business Overview
    • 19.3.17.2. Solution Portfolio
    • 19.3.17.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.17.4. Key Strategy & Developments
  • 19.3.18. Qualtrics
    • 19.3.18.1. Business Overview
    • 19.3.18.2. Solution Portfolio
    • 19.3.18.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.18.4. Key Strategy & Developments
  • 19.3.19. Kingland Systems
    • 19.3.19.1. Business Overview
    • 19.3.19.2. Solution Portfolio
    • 19.3.19.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.19.4. Key Strategy & Developments
  • 19.3.20. Sintelix Pty Ltd
    • 19.3.20.1. Business Overview
    • 19.3.20.2. Solution Portfolio
    • 19.3.20.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.20.4. Key Strategy & Developments
  • 19.3.21. Talkwalker Inc.
    • 19.3.21.1. Business Overview
    • 19.3.21.2. Solution Portfolio
    • 19.3.21.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.21.4. Key Strategy & Developments
  • 19.3.22. Meltwater
    • 19.3.22.1. Business Overview
    • 19.3.22.2. Solution Portfolio
    • 19.3.22.3. Profitability by Market Segments (Business Segments/Region)
    • 19.3.22.4. Key Strategy & Developments

20. Assumptions and Acronyms Used

21. Research Methodology