MaaS(Mobility-as-a-Service) 시장 예측(-2034년) : 서비스 유형별, 솔루션, 비즈니스 모델, 결제 모델, 용도, 최종사용자, 지역별 세계 분석

According to Stratistics MRC, the Global Mobility-as-a-Service Market is accounted for $378.2 billion in 2026 and is expected to reach $5,331.7 billion by 2034 growing at a CAGR of 39.2% during the forecast period. Mobility-as-a-Service (MaaS) is a transformative approach to transportation that integrates various forms of transport services into a single, accessible on-demand mobility platform. MaaS enables users to plan, book, and pay for multiple types of mobility services including ride hailing, ride sharing and carpooling, car sharing, bike sharing, scooter sharing, public transport services, taxi services, micro-mobility services, and multimodal journey planning through a unified digital interface. The market encompasses solutions including journey planning, booking and ticketing, payment and billing, navigation and route optimization, mobility analytics, and fleet management. Growing urbanization, increasing demand for sustainable and convenient transportation, rising smartphone penetration, and government initiatives promoting shared mobility are key drivers of market expansion across all regions.

Market Dynamics:

Driver:

Increasing urbanization and demand for sustainable transportation solutions

The rapid growth of urban populations and increasing congestion in cities worldwide are primary drivers for the Mobility-as-a-Service market. Urban residents are seeking alternatives to private vehicle ownership that offer convenience, cost savings, and environmental benefits. MaaS platforms integrate multiple mobility options, enabling seamless multimodal journeys that reduce reliance on private cars. The growing emphasis on sustainability and reducing carbon emissions is driving government support for shared mobility solutions. As cities implement policies to discourage private vehicle use and promote sustainable transport, MaaS adoption continues growing, supporting sustained market expansion across urban centers globally.

Restraint:

Integration challenges and regulatory barriers

The significant challenges associated with integrating diverse mobility services into unified platforms and navigating complex regulatory environments represent a major restraint for the MaaS market. Integrating multiple service providers with different booking systems, payment methods, and data formats requires substantial technical investment. Regulatory frameworks for ride-hailing, car sharing, and micro-mobility vary across cities and regions, creating compliance complexity. Data privacy and sharing concerns affect collaboration between public and private mobility providers. Public transport integration requires government cooperation. These integration and regulatory challenges may slow MaaS deployment, particularly in regions with fragmented mobility markets.

Opportunity:

Integration with autonomous vehicles and electric mobility

The growing adoption of autonomous vehicles and electric mobility presents significant opportunities for MaaS market expansion. Autonomous ride-hailing and on-demand shuttles will reduce operational costs and expand service availability. Electric scooters, bikes, and vehicles align with sustainability goals and offer lower operating costs. Integration of autonomous and electric fleets with MaaS platforms will enable new service models including dynamic route optimization and automated fleet management. As autonomous and electric mobility technologies mature, MaaS platforms incorporating these innovations capture growing market share, expanding service capabilities and addressable markets.

Threat:

Competition from established transportation providers

Competition from established transportation providers including traditional taxi companies, public transport operators, and ride-hailing platforms poses significant threats to the MaaS market. Major ride-hailing companies are expanding into multimodal offerings. Public transport authorities are developing their own digital platforms. Traditional taxi services are adopting mobile booking capabilities. Technology companies are entering mobility services. This competition may limit market share for pure-play MaaS providers and affect market consolidation. Established players with existing customer bases may capture significant MaaS market share.

Covid-19 Impact:

The COVID-19 pandemic had a significant impact on the MaaS market. Initial disruptions included reduced travel, lockdowns, and declining shared mobility usage due to health concerns. Ride-hailing and car sharing experienced significant declines. However, the pandemic increased interest in active mobility including bike and scooter sharing for short trips. Public transport ridership declined but recovered gradually. The pandemic accelerated digitalization and contactless payment adoption. Post-pandemic, shared mobility usage recovered, with growing interest in multimodal solutions and sustainable transport.

The Ride Hailing segment is expected to be the largest during the forecast period

The Ride Hailing segment is expected to account for the largest market share during the forecast period, driven by the widespread adoption of ride-hailing services globally, established user bases, and continuous service expansion. Ride hailing offers on-demand transportation with convenience, cost transparency, and flexibility, appealing to diverse user demographics. The segment benefits from extensive market presence of major ride-hailing platforms and continuous investment in service expansion. Integration with MaaS platforms enhances multimodal connectivity. Growing user acceptance and expanding service availability maintain ride hailing as the largest service type segment throughout the forecast period.

The Fleet Management Solutions segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the Fleet Management Solutions segment is predicted to witness the highest growth rate, fueled by the expansion of shared mobility fleets, increasing emphasis on operational efficiency, and growing adoption of telematics and IoT technologies. Fleet management solutions enable service providers to optimize vehicle utilization, reduce operational costs, improve maintenance scheduling, and enhance driver and passenger safety. The segment benefits from the scaling of ride-hailing and car sharing fleets requiring sophisticated management. As shared mobility services expand and fleet sizes grow, fleet management solutions deliver the fastest segment growth.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share, supported by early adoption of ride-hailing and shared mobility services, strong technology infrastructure, and established MaaS platforms. The United States leads regional growth with major ride-hailing and mobility platform presence. High smartphone penetration and consumer acceptance of digital mobility services drive adoption. Innovative transportation solutions and government support for mobility innovation support market growth. As shared mobility adoption continues and MaaS platforms expand, North America maintains its dominant market position.

Region with highest CAGR:

Over the forecast period, the Asia-Pacific region is anticipated to exhibit the highest CAGR, driven by rapid urbanization, growing middle-class populations, increasing smartphone adoption, and rising demand for convenient, affordable transportation across countries including China, India, Southeast Asia, and Japan. The region's large and growing urban populations create substantial demand for shared mobility solutions. Rapid digital adoption and mobile-first populations support MaaS platform growth. Government initiatives promoting sustainable transportation and reducing congestion accelerate adoption. As urban mobility needs evolve and MaaS solutions become more accessible, Asia Pacific delivers the fastest Mobility-as-a-Service market growth globally.

Key players in the market

Some of the key players in Mobility-as-a-Service Market include Uber Technologies, Inc., Lyft, Inc., BlaBlaCar, FreeNow, Moovit, MaaS Global Ltd. (Whim), Citymapper, Via Transportation, Inc., Bolt Technology OU, Grab Holdings Limited, DiDi Global Inc., Cabify, Ola Consumer, TomTom N.V., Siemens Mobility GmbH, and Cubic Transportation Systems.

Key Developments:

In July 2026, BlaBlaCar announced a major global expansion into 20 new countries across Southeast Asia, Latin America, Europe, and North Africa, extending its carpooling platform to 41 international markets following 47% annual user growth in India.

In June 2026, Uber Technologies and UK-based autonomous technology company Wayve announced a strategic partnership to deploy self-driving vehicles on the Uber rideshare platform across the United Kingdom.

In May 2026, Grab expanded its AI-powered route optimization capabilities across Southeast Asia to optimize dynamic dispatching, shorten travel times, and improve rider routing accuracy.

In March 2026, Via launched AI-powered journey planning within its Citymapper platform, providing commuters with personalized route suggestions and dynamic summaries comparing speed, cost, and disruption risks.

Service Types Covered:

• Ride Hailing
• Ride Sharing / Carpooling
• Car Sharing
• Bike Sharing
• Scooter Sharing
• Public Transport Services
• Taxi Services
• Micro-Mobility Services
• Multimodal Journey Planning Services

Solutions Covered:

• Journey Planning Solutions
• Booking and Ticketing Solutions
• Payment and Billing Solutions
• Navigation and Route Optimization Solutions
• Mobility Analytics Solutions
• Fleet Management Solutions

Business Models Covered:

• Business-to-Consumer (B2C)
• Business-to-Business (B2B)
• Business-to-Government (B2G)

Payment Models Covered:

• Pay-as-you-Go
• Subscription-Based
• Membership-Based
• Corporate Mobility Plans

Applications Covered:

• Personal Mobility
• Daily Commuting
• Corporate Mobility
• Airport Mobility
• Tourism and Leisure
• First-Mile and Last-Mile Connectivity

End Users Covered:

• Individual Users
• Enterprises
• Government and Public Authorities
• Mobility Operators

Regions Covered:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • United Kingdom
  • Germany
  • France
  • Italy
  • Spain
  • Netherlands
  • Belgium
  • Sweden
  • Switzerland
  • Poland
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Thailand
  • Malaysia
  • Singapore
  • Vietnam
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Colombia
  • Chile
  • Peru
  • Rest of South America
• Rest of the World (RoW)
  • Middle East
• Saudi Arabia
• United Arab Emirates
• Qatar
• Israel
• Rest of Middle East
  • Africa
• South Africa
• Egypt
• Morocco
• Rest of Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2023, 2024, 2025, 2026, 2027, 2028, 2030, 2032 and 2034
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

• 1.1 Market Snapshot and Key Highlights
• 1.2 Growth Drivers, Challenges, and Opportunities
• 1.3 Competitive Landscape Overview
• 1.4 Strategic Insights and Recommendations

2 Research Framework

• 2.1 Study Objectives and Scope
• 2.2 Stakeholder Analysis
• 2.3 Research Assumptions and Limitations
• 2.4 Research Methodology
  • 2.4.1 Data Collection (Primary and Secondary)
  • 2.4.2 Data Modeling and Estimation Techniques
  • 2.4.3 Data Validation and Triangulation
  • 2.4.4 Analytical and Forecasting Approach

3 Market Dynamics and Trend Analysis

• 3.1 Market Definition and Structure
• 3.2 Key Market Drivers
• 3.3 Market Restraints and Challenges
• 3.4 Growth Opportunities and Investment Hotspots
• 3.5 Industry Threats and Risk Assessment
• 3.6 Technology and Innovation Landscape
• 3.7 Emerging and High-Growth Markets
• 3.8 Regulatory and Policy Environment
• 3.9 Impact of COVID-19 and Recovery Outlook

4 Competitive and Strategic Assessment

• 4.1 Porter's Five Forces Analysis
  • 4.1.1 Supplier Bargaining Power
  • 4.1.2 Buyer Bargaining Power
  • 4.1.3 Threat of Substitutes
  • 4.1.4 Threat of New Entrants
  • 4.1.5 Competitive Rivalry
• 4.2 Market Share Analysis of Key Players
• 4.3 Product Benchmarking and Performance Comparison

5 Global Mobility-as-a-Service Market, By Service Type

• 5.1 Ride Hailing
• 5.2 Ride Sharing / Carpooling
• 5.3 Car Sharing
• 5.4 Bike Sharing
• 5.5 Scooter Sharing
• 5.6 Public Transport Services
• 5.7 Taxi Services
• 5.8 Micro-Mobility Services
• 5.9 Multimodal Journey Planning Services

6 Global Mobility-as-a-Service Market, By Solution

• 6.1 Journey Planning Solutions
• 6.2 Booking and Ticketing Solutions
• 6.3 Payment and Billing Solutions
• 6.4 Navigation and Route Optimization Solutions
• 6.5 Mobility Analytics Solutions
• 6.6 Fleet Management Solutions

7 Global Mobility-as-a-Service Market, By Business Model

• 7.1 Business-to-Consumer (B2C)
• 7.2 Business-to-Business (B2B)
• 7.3 Business-to-Government (B2G)

8 Global Mobility-as-a-Service Market, By Payment Model

• 8.1 Pay-as-you-Go
• 8.2 Subscription-Based
• 8.3 Membership-Based
• 8.4 Corporate Mobility Plans

9 Global Mobility-as-a-Service Market, By Application

• 9.1 Personal Mobility
• 9.2 Daily Commuting
• 9.3 Corporate Mobility
• 9.4 Airport Mobility
• 9.5 Tourism and Leisure
• 9.6 First-Mile and Last-Mile Connectivity

10 Global Mobility-as-a-Service Market, By End User

• 10.1 Individual Users
• 10.2 Enterprises
• 10.3 Government and Public Authorities
• 10.4 Mobility Operators

11 Global Mobility-as-a-Service Market, By Geography

• 11.1 North America
  • 11.1.1 United States
  • 11.1.2 Canada
  • 11.1.3 Mexico
• 11.2 Europe
  • 11.2.1 United Kingdom
  • 11.2.2 Germany
  • 11.2.3 France
  • 11.2.4 Italy
  • 11.2.5 Spain
  • 11.2.6 Netherlands
  • 11.2.7 Belgium
  • 11.2.8 Sweden
  • 11.2.9 Switzerland
  • 11.2.10 Poland
  • 11.2.11 Rest of Europe
• 11.3 Asia Pacific
  • 11.3.1 China
  • 11.3.2 Japan
  • 11.3.3 India
  • 11.3.4 South Korea
  • 11.3.5 Australia
  • 11.3.6 Indonesia
  • 11.3.7 Thailand
  • 11.3.8 Malaysia
  • 11.3.9 Singapore
  • 11.3.10 Vietnam
  • 11.3.11 Rest of Asia Pacific
• 11.4 South America
  • 11.4.1 Brazil
  • 11.4.2 Argentina
  • 11.4.3 Colombia
  • 11.4.4 Chile
  • 11.4.5 Peru
  • 11.4.6 Rest of South America
• 11.5 Rest of the World (RoW)
  • 11.5.1 Middle East
    • 11.5.1.1 Saudi Arabia
    • 11.5.1.2 United Arab Emirates
    • 11.5.1.3 Qatar
    • 11.5.1.4 Israel
    • 11.5.1.5 Rest of Middle East
  • 11.5.2 Africa
    • 11.5.2.1 South Africa
    • 11.5.2.2 Egypt
    • 11.5.2.3 Morocco
    • 11.5.2.4 Rest of Africa

12 Strategic Market Intelligence

• 12.1 Industry Value Network and Supply Chain Assessment
• 12.2 White-Space and Opportunity Mapping
• 12.3 Product Evolution and Market Life Cycle Analysis
• 12.4 Channel, Distributor, and Go-to-Market Assessment

13 Industry Developments and Strategic Initiatives

• 13.1 Mergers and Acquisitions
• 13.2 Partnerships, Alliances, and Joint Ventures
• 13.3 New Product Launches and Certifications
• 13.4 Capacity Expansion and Investments
• 13.5 Other Strategic Initiatives

14 Company Profiles

• 14.1 Uber Technologies, Inc.
• 14.2 Lyft, Inc.
• 14.3 BlaBlaCar
• 14.4 FreeNow
• 14.5 Moovit
• 14.6 MaaS Global Ltd. (Whim)
• 14.7 Citymapper
• 14.8 Via Transportation, Inc.
• 14.9 Bolt Technology OU
• 14.10 Grab Holdings Limited
• 14.11 DiDi Global Inc.
• 14.12 Cabify
• 14.13 Ola Consumer
• 14.14 TomTom N.V.
• 14.15 Siemens Mobility GmbH
• 14.16 Cubic Transportation Systems