필리핀의 미용 및 퍼스널케어 시장

Beauty and personal care in the Philippines demonstrated exceptional growth momentum in 2025, outpacing regional Asia Pacific averages with a retail value expansion of 9%, supported by a rising population of 117 million and increasing consumer expenditure surpassing PHP21 trillion. This performance is underpinned by a distinctive hybrid retail model, where offline stores such as Watsons remain essential for product experience and validation, while digital-first platforms like TikTok Shop, Shopee...

Euromonitor International's Beauty and Personal Care in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

Executive Summary

Multifunctional Products Drive Premiumisation Amid Evolving Consumer Behaviour

Key Data Insights

Key Industry Trends

CHART 1 Key Industry Trends for Beauty and Personal Care

Industry Performance

Colour Cosmetics Leads Growth Driven by Gen Z and Digital Strategies

CHART 2 Maybelline Grows via Tiktok

Lifestyle Trend Drives Demand for Beauty and Personal Care

CHART 3 Axe's Fine Fragrance Collection Offers Lifestyle-Driven Grooming

Dove Serum Caters to Hot Weather and Sensitive Skin

CHART 4 Dove Serum Shower Collection Elevates Cleansing

CHART 5 Value Sales 2020-2030

CHART 6 Volume Sales 2020-2030

CHART 7 Value Sales by Category 2025

What'S Next?

Digital-First Platforms Set to Empower Filipino Consumers and Drive Category Growth

Skin Care Set to Maintain Lead in Sales While Colour Cosmetics Accelerates

CHART 8 What'S Next? for Beauty and Personal Care

Consumer Demand for Multifunctional, Climate-Friendly Products to Shape Innovation

Preventative Health and Everyday Wellbeing to Continue Driving Premiumisation

CHART 9 Forecast Value Sales 2020-2030

CHART 10 Forecast Value Sales by Category 2025-2030

Competitive Landscape

Unilever Maintains Leading Position with Well-Established Brands

Digital-First Strategies Drive Brand Growth and Differentiation

CHART 11 Company Shares 2025

CHART 12 Brand Shares 2025

Channels

Retail Offline Dominates Distribution as Consumers Shift Towards Hybrid Shopping Models

Retail E-Commerce Accelerates Growth Driven by Digital Engagement and Live Selling

CHART 13 Retail Channels 2020-2025

Economic Context

CHART 14 Economic Context for Beauty and Personal Care

CHART 15 Real Gdp Growth 2020-2030

CHART 16 Inflation 2020-2030

Consumer Context

CHART 17 Consumer Context for Beauty and Personal Care

CHART 18 Population 2020-2030

CHART 19 Consumer Expenditure 2020-2030

CHART 20 Population by Generation 2025

Country Reports Disclaimer

MASS BEAUTY AND PERSONAL CARE IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Urban Digital Buyers Drive Growth of Mass Beauty and Personal Care
• Key Industry Trends
• CHART 21 Key Industry Trends for Mass Beauty and Personal Care
• Industry Performance
• Skin Care Dominates Sales as Multifunctional Value Drives Consumer Preference
• Dermorepubliq Drives Sunscreen Sales through Tiktok-Led Digital Launch
• CHART 22 Dermorepubliq Debuts Dermosun on Tiktok
• CHART 23 Value Sales 2020-2030
• CHART 24 Value Sales by Category 2025
• What'S Next?
• Filipino Consumers to Remain Price-Conscious and Value-Driven
• Mass Skin Care to Lead Sales with Multifunctional and Hybrid Products
• CHART 25 Forecast Value Sales 2020-2030
• CHART 26 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Leading Companies Strengthen Hold Amid Evolving Competitive Dynamics
• Digital Innovation and Private Label Growth Reshape Competition and Consumer Behaviour
• CHART 27 Company Shares 2025
• CHART 28 Brand Shares 2025
• Economic Context
• CHART 29 Economic Context for Mass Beauty and Personal Care
• CHART 30 Real Gdp Growth 2020-2030
• CHART 31 Inflation 2020-2030
• Consumer Context
• CHART 32 Consumer Context for Mass Beauty and Personal Care
• CHART 33 Population 2020-2030
• CHART 34 Consumer Expenditure 2020-2030
• CHART 35 Population by Generation 2025
• Country Reports Disclaimer

PREMIUM BEAUTY AND PERSONAL CARE IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Urban Middle-Income Consumers Drive Growth
• Key Industry Trends
• CHART 36 Key Industry Trends for Premium Beauty and Personal Care
• Industry Performance
• Premium Fragrances and Hair Care Grow Fuelled by Lifestyle Shifts
• Luxury Brands Capitalise on Pop-Ups to Boost Fragrance Sales
• CHART 37 Value Sales 2020-2030
• CHART 38 Value Sales by Category 2025
• What'S Next?
• Middle-Income Consumers to Boost Premium Beauty and Personal Care Growth
• Premium Colour Cosmetics to Lead Future Growth
• CHART 39 Forecast Value Sales 2020-2030
• CHART 40 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Leading Premium Fragrance Brands Drive Competition in Market Shares
• CHART 41 Company Shares 2025
• CHART 42 Brand Shares 2025
• Economic Context
• CHART 43 Economic Context for Premium Beauty and Personal Care
• CHART 44 Real Gdp Growth 2020-2030
• CHART 45 Inflation 2020-2030
• Consumer Context
• CHART 46 Consumer Context for Premium Beauty and Personal Care
• CHART 47 Population 2020-2030
• CHART 48 Consumer Expenditure 2020-2030
• CHART 49 Population by Generation 2025
• Country Reports Disclaimer

BABY AND CHILD-SPECIFIC PRODUCTS IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Baby and Child-Specific Products Grow Steadily through Clean Reimagined
• Key Industry Trends
• CHART 50 Key Industry Trends for Baby and Child-Specific Products
• Industry Performance
• Baby and Child-Specific Sun Care Grows Driven by Sustainability
• CHART 51 White Dove Introduces Biodegradable Baby Wipes
• Brands Embracing Transparency Shape Purchasing Decisions with Targeted Marketing
• CHART 52 Value Sales 2020-2030
• CHART 53 Volume Sales 2020-2030
• CHART 54 Value Sales by Category 2025
• What'S Next?
• Filipino Parents Set to Become More Selective and Quality-Focused
• CHART 55 What'S Next? for Baby and Child-Specific Products
• Baby and Child-Specific Toiletries Set to Grow Steadily through Eco-Consciousness
• Retail Specialists Expected to Provide Convenience for Parents
• CHART 56 Forecast Value Sales 2020-2030
• CHART 57 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Johnson & Johnson Solidifies Leadership through Trusted Formulas
• Local Brands Experience Mixed Performance
• CHART 58 Company Shares 2025
• CHART 59 Brand Shares 2025
• Channels
• Retail Offline Remains Dominant Amid Rising Digital Alternatives
• Retail E-Commerce Demonstrates Fastest Growth with Convenience and Essential Products
• CHART 60 Retail Channels 2020-2025
• Economic Context
• CHART 61 Economic Context for Baby and Child-Specific Products
• CHART 62 Real Gdp Growth 2020-2030
• CHART 63 Inflation 2020-2030
• Consumer Context
• CHART 64 Consumer Context for Baby and Child-Specific Products
• CHART 65 Population 2020-2030
• CHART 66 Consumer Expenditure 2020-2030
• CHART 67 Population by Generation 2025
• Country Reports Disclaimer

BATH AND SHOWER IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Growing Hygiene Awareness and Lifestyle Needs Drive Demand
• Key Industry Trends
• CHART 68 Key Industry Trends for Bath and Shower
• Industry Performance
• Bar Soap Dominates Both Retail Value and Volume Sales through Clean Reimagined
• CHART 69 Kojie.San Introduces Active Ingredients
• Longevity Drives Science-Backed Skin Solutions
• CHART 70 Dove Launches Serum Shower
• Skin-Friendly Innovations Leads Lifestyle-Driven Beauty
• CHART 71 Value Sales 2020-2030
• CHART 72 Volume Sales 2020-2030
• CHART 73 Value Sales by Category 2025
• What'S Next?
• Consumers' Hygiene Focus and Climate Set to Sustain Steady Growth
• Economic Pressures Expected to Shape Value-Seeking Behaviour
• CHART 74 What'S Next? for Bath and Shower
• Bar Soap Predicted to Continue Leading Sales
• Skin Health Awareness Set to Drive Product Choices
• CHART 75 Forecast Value Sales 2020-2030
• CHART 76 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Leading Manufacturers Expand Reach and Innovate to Sustain Dominance
• Gentle Cleansing and Cost-Effectiveness Drive Brand Growth
• CHART 77 Company Shares 2025
• CHART 78 Brand Shares 2025
• Channels
• Grocery Retailers Maintain Dominance in Bath and Shower
• Health and Beauty Specialists Gain Share through Curated Selections
• Retail E-Commerce Expands, Driven by Young Consumers
• CHART 79 Retail Channels 2020-2025
• Economic Context
• CHART 80 Economic Context for Bath and Shower
• CHART 81 Real Gdp Growth 2020-2030
• CHART 82 Inflation 2020-2030
• Consumer Context
• CHART 83 Consumer Context for Bath and Shower
• CHART 84 Population 2020-2030
• CHART 85 Consumer Expenditure 2020-2030
• CHART 86 Population by Generation 2025
• Country Reports Disclaimer

COLOUR COSMETICS IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Digital Engagement Drives Value Growth and Brand Leadership
• Key Industry Trends
• CHART 87 Key Industry Trends for Colour Cosmetics
• Industry Performance
• CHART 88 Maybelline Launches Products on Tiktok
• Lip Products Lead Colour Cosmetics Sales with Long-Wear, Skin-Friendly Products
• CHART 89 Blk'S Power Lock Lipstick Offers Long-Wear
• Clean Reimagined Drives Colour Cosmetics Innovation
• CHART 90 Ever Bilena Launches Spf-Infused Makeup
• CHART 91 Value Sales 2020-2030
• CHART 92 Volume Sales 2020-2030
• CHART 93 Value Sales by Category 2025
• What'S Next?
• Consumer Demand for Skincare Benefits in Colour Cosmetics Set to Rise
• Economic Pressure Set to Drive Demand for Versatile, Long-Wear Cosmetic Products
• Facial Make-Up Set to Maintain Lead with Skin-Friendly Multifunctional Offerings
• CHART 94 What'S Next? for Colour Cosmetics
• Digital Commerce and Social Media to Reshape Product Launches and Consumer Engagement Strategies
• CHART 95 Forecast Value Sales 2020-2030
• CHART 96 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• L'Oreal Maintains Lead Amid Competition From Local Brands
• Affordability and Engagement on Online Platforms Drive Local Brand Growth
• CHART 97 Company Shares 2025
• CHART 98 Brand Shares 2025
• Channels
• Health and Beauty Specialists Maintain Lead through Custom Offline Experiences
• Retail E-Commerce Surges with Social Commerce Driving Rapid Growth
• CHART 99 Retail Channels 2020-2025
• Economic Context
• CHART 100 Economic Context for Colour Cosmetics
• CHART 101 Real Gdp Growth 2020-2030
• CHART 102 Inflation 2020-2030
• Consumer Context
• CHART 103 Consumer Context for Colour Cosmetics
• CHART 104 Population 2020-2030
• CHART 105 Consumer Expenditure 2020-2030
• CHART 106 Population by Generation 2025
• Country Reports Disclaimer

DEODORANTS IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Steady Growth Driven by Filipino Lifestyle Needs and Routines
• Key Industry Trends
• CHART 107 Key Industry Trends for Deodorants
• Industry Performance
• CHART 108 Axe Introduces Fine Fragrance Collection
• Deodorant Roll-Ons, Sprays and Creams Lead with Value-Conscious Offerings
• CHART 109 Nivea'S Infused Deodorant Elevates Underarm Care
• Digital Engagement Reshapes Consumer Preferences
• CHART 110 Value Sales 2020-2030
• CHART 111 Volume Sales 2020-2030
• CHART 112 Value Sales by Category 2025
• What'S Next?
• Long-Lasting Products and Active Lifestyles Expected to Drive Steady Growth
• Consumer Preference Set to Fuel Multifunctional Innovation
• CHART 113 What'S Next? for Deodorants
• Digital Engagement to Reshape Brand Strategies
• CHART 114 Forecast Value Sales 2020-2030
• CHART 115 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Leading Companies Strengthen Grip through Innovation
• CHART 116 Company Shares 2025
• CHART 117 Brand Shares 2025
• Channels
• Health and Beauty Specialists Lead Distribution of Deodorants
• Digital Marketplaces Capture Rising Online Demand with Convenience and Value
• CHART 118 Retail Channels 2020-2025
• Economic Context
• CHART 119 Economic Context for Deodorants
• CHART 120 Real Gdp Growth 2020-2030
• CHART 121 Inflation 2020-2030
• Consumer Context
• CHART 122 Consumer Context for Deodorants
• CHART 123 Population 2020-2030
• CHART 124 Consumer Expenditure 2020-2030
• CHART 125 Population by Generation 2025
• Country Reports Disclaimer

DEPILATORIES IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Consumers' Preference for Gentle and Affordable Hair Removal Shapes Sales Decline in 2025
• Industry Performance
• Women'S Razors and Blades Drives Growth in Depilatories
• Watsons and Veet Leverage Relatable Lifestyle Messaging to Build Loyalty
• CHART 126 Watsons Expands Gentle Depilatory Creams
• CHART 127 Value Sales 2020-2030
• CHART 128 Volume Sales 2020-2030
• CHART 129 Value Sales by Category 2025
• What'S Next?
• Depilatories Set to Recover From Decline Amid Shifting Hair Removal Preferences
• Women'S Razors and Blades to Lead Growth
• CHART 130 Forecast Value Sales 2020-2030
• CHART 131 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Reckitt Benckiser Dominates Depilatories Amid Evolving Competition
• CHART 132 Company Shares 2025
• CHART 133 Brand Shares 2025
• Channels
• Offline Retail Maintains Lead as E-Commerce Accelerates Growth
• Online Shopping Gains Traction as Digital Platforms Offer Accessibility
• CHART 134 Retail Channels 2020-2025
• Economic Context
• CHART 135 Economic Context for Depilatories
• CHART 136 Real Gdp Growth 2020-2030
• CHART 137 Inflation 2020-2030
• Consumer Context
• CHART 138 Consumer Context for Depilatories
• CHART 139 Population 2020-2030
• CHART 140 Consumer Expenditure 2020-2030
• CHART 141 Population by Generation 2025
• Country Reports Disclaimer

FRAGRANCES IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Premium and Mass Fragrances Growth Driven by Affordability and Marketing
• Key Industry Trends
• CHART 142 Key Industry Trends for Fragrances
• Industry Performance
• Bench Leads Lifestyle-Driven Beauty with Accessible, Emotionally Tied Scents
• CHART 143 Perfect Nonsense Illustrates Scent as a Lifestyle
• Multifunctional Products Broaden Fragrance Usage
• CHART 144 Blackwater'S Lotion Spray Highlights Multifunctionality
• CHART 145 Value Sales 2020-2030
• CHART 146 Volume Sales 2020-2030
• CHART 147 Value Sales by Category 2025
• What'S Next?
• Diverse Consumer Base to Drive Premium and Mass Fragrance Expansion
• CHART 148 What'S Next? for Fragrances
• Omnichannel Model Set to Shape Fragrances Landscape
• CHART 149 Forecast Value Sales 2020-2030
• CHART 150 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Avon and Suyen Lead Amid Shifting Consumer Preferences
• Innovative Brand Activations and Lifestyle Products Unlock Growth Opportunities
• CHART 151 Company Shares 2025
• CHART 152 Brand Shares 2025
• Channels
• Health and Beauty Specialists Capture Most Share Amid Shifting Channel Dynamics
• Retail E-Commerce Advances as a Key Channel for Premium Fragrances and Convenience
• CHART 153 Retail Channels 2020-2025
• Economic Context
• CHART 154 Economic Context for Fragrances
• CHART 155 Real Gdp Growth 2020-2030
• CHART 156 Inflation 2020-2030
• Consumer Context
• CHART 157 Consumer Context for Fragrances
• CHART 158 Population 2020-2030
• CHART 159 Consumer Expenditure 2020-2030
• CHART 160 Population by Generation 2025
• Country Reports Disclaimer

HAIR CARE IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Steady Growth Driven by Evolving Consumer Needs and Economic Factors
• Key Industry Trends
• CHART 161 Key Industry Trends for Hair Care
• Industry Performance
• Consumer Preference Shapes Clean Reimagined Movement
• CHART 162 Palmolive Debuts 2X Concentrate
• Longevity Drives Hair Care Growth with Repair Treatments
• CHART 163 Cream Silk Repairs Hair Strength
• Personlised Styling Solutions Fuel Lifestyle-Driven Beauty
• CHART 164 Happy Skin Launches Styling Hair Line
• CHART 165 Value Sales 2020-2030
• CHART 166 Volume Sales 2020-2030
• CHART 167 Value Sales by Category 2025
• What'S Next?
• Consumer Purchasing Behaviour to Shift Towards Personalised Hair Care Solutions
• CHART 168 What'S Next? for Hair Care
• Shampoos and Salon Professional Hair Care to Gain Value with Premiumisation
• Formulation Awareness and Practicality Set to Drive Growth of Value-Added Products
• CHART 169 Forecast Value Sales 2020-2030
• CHART 170 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Unilever and Colgate-Palmolive Maintain Lead through Product Variety and Availability
• CHART 171 Company Shares 2025
• CHART 172 Brand Shares 2025
• Channels
• Health and Beauty Specialists and Supermarkets Lead Hair Care Sales
• Retail E-Commerce Gains Traction with Convenience and New Product Access
• CHART 173 Retail Channels 2020-2025
• Economic Context
• CHART 174 Economic Context for Hair Care
• CHART 175 Real Gdp Growth 2020-2030
• CHART 176 Inflation 2020-2030
• Consumer Context
• CHART 177 Consumer Context for Hair Care
• CHART 178 Population 2020-2030
• CHART 179 Consumer Expenditure 2020-2030
• CHART 180 Population by Generation 2025
• Country Reports Disclaimer

MEN'S GROOMING IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Steady Growth Driven by Increasing Population and Rising Consumer Expenditure
• Key Industry Trends
• CHART 181 Key Industry Trends for Men's Grooming
• Industry Performance
• Men'S Toiletries Leads Sales with Significant Volume and Value Growth
• CHART 182 Clear Men Promotes Grooming as a Lifestyle
• Clear Men Drives Lifestyle Grooming with Digital Engagement
• Dove Men and Nivea Men Promote Clean, Gentle and Effective Protection
• CHART 183 Dove Men+Care Highlights Freedom and Hygiene
• Old Spice Leverages Tiktok Lives and Digital Raffles to Boost Engagement
• CHART 184 Old Spice Boosts Sales with Social Media
• CHART 185 Value Sales 2020-2030
• CHART 186 Volume Sales 2020-2030
• CHART 187 Value Sales by Category 2025
• What'S Next?
• Filipino Men to Embrace Grooming as a Lifestyle-Driven Investment
• CHART 188 What'S Next? for Men's Grooming
• Men'S Toiletries to Lead Value Sales While Fragrances Drive Fastest Growth
• Brands Innovating with Multifunctional Products to Capture Evolving Male Needs
• CHART 189 Forecast Value Sales 2020-2030
• CHART 190 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Procter & Gamble Leads Men'S Grooming Sales
• Emerging Local Brands Leverage Digital Trends to Capture Niche Demand
• CHART 191 Company Shares 2025
• CHART 192 Brand Shares 2025
• Channels
• Retail Offline Remains Dominant Channel for Men'S Grooming
• Retail E-Commerce Reshapes Purchase Behaviour with Social and Convenience Appeal
• CHART 193 Retail Channels 2020-2025
• Economic Context
• CHART 194 Economic Context for Men's Grooming
• CHART 195 Real Gdp Growth 2020-2030
• CHART 196 Inflation 2020-2030
• Consumer Context
• CHART 197 Consumer Context for Men's Grooming
• CHART 198 Population 2020-2030
• CHART 199 Consumer Expenditure 2020-2030
• CHART 200 Population by Generation 2025
• Country Reports Disclaimer

ORAL CARE IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Digital Innovation Drives Growth Amid Rising Consumer Affluence
• Key Industry Trends
• CHART 201 Key Industry Trends for Oral Care
• Industry Performance
• Oral-B Io Electric Toothbrush Launch Elevates Tech-Enabled Care
• CHART 202 Oral-B Io Launches in Philippines
• Closeup Capitalises on Lifestyle-Focused Oral Care
• Preference for Gentler and Safer Products Fuels Oral Care
• CHART 203 Closeup White Now Highlights Lifestyle Focus
• CHART 204 Value Sales 2020-2030
• CHART 205 Volume Sales 2020-2030
• CHART 206 Value Sales by Category 2025
• What'S Next?
• Consumers to Drive Growth through Demand for Visible and Gentle Oral Care Effects
• Toothpaste Set to Maintain Lead While Mouth Fresheners Grow Significantly
• CHART 207 What'S Next? for Oral Care
• Digital and Preventive Health Expected to Reshape Product Innovation
• CHART 208 Forecast Value Sales 2020-2030
• CHART 209 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Colgate-Palmolive and Procter & Gamble Strengthen Lead Amid Steady Concentration
• CHART 210 Company Shares 2025
• CHART 211 Brand Shares 2025
• Channels
• Grocery Retailers Lead as Consumers Diversify Purchase Locations
• Health and Beauty Specialists Capture Most Growth in Oral Care
• Retail E-Commerce Expands Due to Promotions and Products on Digital Platforms
• CHART 212 Retail Channels 2020-2025
• Economic Context
• CHART 213 Economic Context for Oral Care
• CHART 214 Real Gdp Growth 2020-2030
• CHART 215 Inflation 2020-2030
• Consumer Context
• CHART 216 Consumer Context for Oral Care
• CHART 217 Population 2020-2030
• CHART 218 Consumer Expenditure 2020-2030
• CHART 219 Population by Generation 2025
• Country Reports Disclaimer

SKIN CARE IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Consumers Seek Multifunctional Skin Care Amid Rising Spending Power
• Key Industry Trends
• CHART 220 Key Industry Trends for Skin Care
• Industry Performance
• Facial Care Leads Skin Care Growth with Brightening Formulas
• CHART 221 Myra Glow Range Expands
• Pond'S Prebiotic Gel Exemplifies Clean Beauty with Gentle Hydration
• CHART 222 Numbuzin Enters Philippines as K-Beauty Expands
• CHART 223 Value Sales 2020-2030
• CHART 224 Volume Sales 2020-2030
• CHART 225 Value Sales by Category 2025
• What'S Next?
• Filipino Consumers to Drive Growth with Demand for Multifunctional Skin Care
• Facial Care to Lead Value Growth While Body Care Faces Volume Decline
• CHART 226 What'S Next? for Skin Care
• Consumer Preference for Transparent Ingredients Set to Rise
• Brands Set to Leverage Omnichannel Engagement
• CHART 227 Forecast Value Sales 2020-2030
• CHART 228 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Leading Companies Reinforce Dominance through Retail Presence and Digital Influence
• Online Platforms and Younger Consumer Appeal Create Growth for Emerging Brands
• CHART 229 Company Shares 2025
• CHART 230 Brand Shares 2025
• Channels
• Beauty and Health Specialists Strengthen Retail Offline Dominance
• E-Commerce Growth Reshapes Skin Care Purchasing with Digital Trends and Convenience
• CHART 231 Retail Channels 2020-2025
• Economic Context
• CHART 232 Economic Context for Skin Care
• CHART 233 Real Gdp Growth 2020-2030
• CHART 234 Inflation 2020-2030
• Consumer Context
• CHART 235 Consumer Context for Skin Care
• CHART 236 Population 2020-2030
• CHART 237 Consumer Expenditure 2020-2030
• CHART 238 Population by Generation 2025
• Country Reports Disclaimer

SUN CARE IN THE PHILIPPINES

• Key Data Insights
• 2025 Developments
• Rising Purchasing Power and Digital Engagement Drives Sun Care Growth
• Key Industry Trends
• CHART 239 Key Industry Trends for Sun Care
• Industry Performance
• Adult Sun Care Leads Sales with Lightweight, Breathable Protection Formats
• CHART 240 Lightweight Sunscreens Lead Everyday Protection
• Brands Embracing Lifestyle Trends Drive Category Growth
• CHART 241 Portable Sun Sticks Fits Everyday Routines
• Digital-First Approaches Drive Visibility and Conversion in Sun Care
• CHART 242 Dermorepubliq Debuts on Tiktok
• CHART 243 Value Sales 2020-2030
• CHART 244 Volume Sales 2020-2030
• CHART 245 Value Sales by Category 2025
• What'S Next?
• Active Filipino Lifestyles and Tourism Expansion to Drive Consistent Growth
• CHART 246 What'S Next? for Sun Care
• Innovative Formats and Multifunctional Benefits Set to Attract Diverse Consumers
• Digital Commerce to Fuel Product Discovery and Accelerate Sales
• CHART 247 Forecast Value Sales 2020-2030
• CHART 248 Forecast Value Sales by Category 2025-2030

Competitive Landscape

• Beiersdorf Leverages Distribution and Consumer Preferences to Sustain Lead
• Mid-Sized Brands Expand, Offering Growth Potential
• CHART 249 Company Shares 2025
• CHART 250 Brand Shares 2025
• Channels
• Retail Offline Faces Decline in Sun Care as Retail E-Commerce Accelerates
• Retail E-Commerce Transforms Sun Care Sales with Convenience and Social Influence
• CHART 251 Retail Channels 2020-2025
• Economic Context
• CHART 252 Economic Context for Sun Care
• CHART 253 Real Gdp Growth 2020-2030
• CHART 254 Inflation 2020-2030
• Consumer Context
• CHART 255 Consumer Context for Sun Care
• CHART 256 Population 2020-2030
• CHART 257 Consumer Expenditure 2020-2030
• CHART 258 Population by Generation 2025
• Country Reports Disclaimer