인도네시아의 반려동물 케어 시장

Indonesia's pet care market is expected to maintain a stable growth path in 2026, with retail value sales increasing by 6% in current terms to IDR10,438 billion, reflecting a recovery to pre-pandemic trends amid a stabilising consumer environment. Despite inflation rising to 3%, the steady increase in median disposable income underpins resilient demand. The proliferation of small pet shops in smaller cities, combined with a rise in retail e-commerce popularity, driven by competitive pricing and...

Euromonitor International's Pet Care in Indonesia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pet Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

TABLE OF CONTENTS

List Of Contents And Tables

Executive Summary

Indonesian Pet Care Shows Steady Growth Amid Evolving Consumer Behaviours

Key Data Insights

Key Industry Trends

CHART 1 Key Industry Trends for Pet Care

Industry Performance

Cat Food and Dog Food Lead Value Sales, Driven by Health-Conscious Consumers

Pet Shop Indonesia Expands Offline and Online Channels to Meet Diverse Consumer Needs

CHART 2 Pet Shop Indonesia Expands Offline Branches While Strengthening Online Sales.

CHART 3 Value Sales 2021-2031

CHART 4 Volume Sales 2021-2031

CHART 5 Value Sales by Category 2026

CHART 6 Pet Populations 2021-2026

What's Next?

Treat Consumption to Offset Slowing Pet Population Growth

Cat Food to Retain Its Lead as Dog Food Drives Premium Growth

CHART 7 Analyst Insight for Pet Care

Multifunctional and Health-Specific Products Set to Appeal across Income Groups

CHART 8 Forecast Value Sales 2021-2031

CHART 9 Forecast Value Sales by Category 2026-2031

Competitive Landscape

Top Companies Consolidate Leadership through Brand Strength and E-Commerce Adaptation

CHART 10 Company Shares 2025

CHART 11 Brand Shares 2025

Channels

Pet Shops and Superstores Lead, While Supermarkets Lose Ground

Online Channels Gain Traction, Driven by Competitive Pricing and Variety

CHART 12 Retail Channels 2021-2026

Products

Feline Fit by Vev Sets a Benchmark for Affordable, Health-Focused Cat Nutrition

CHART 13 Feline Fit by Vev's Latest Dry Cat Food Products to Care for Skin and Fur

Premium Product Innovation by Volk Pets Stimulates Consumer Demand

CHART 14 Volk Pets Ultra Odor with Active Carbon Technology to Lock in Odours.

Economic Context

CHART 15 Economic Context for Pet Care

CHART 16 Real Gdp Growth 2021-2031

CHART 17 Inflation 2021-2031

Consumer Context

CHART 18 Consumer Context for Pet Care

CHART 19 Population 2021-2031

CHART 20 Consumer Expenditure 2021-2031

CHART 21 Population by Generation 2026

Country Reports Disclaimer

DOG FOOD IN INDONESIA

• Key Data Insights
• 2026 Developments
• Younger Consumers Drive Growth Amid Premium Brand Lead
• Key Industry Trends
• CHART 22 Key Industry Trends for Dog Food
• Industry Performance
• Dry Dog Food and Dog Treats and Mixers Lead, Driven by Health-Focused Innovation
• Online Channels Emerge as the Entry Point for New Dog Food Brands
• CHART 23 Value Sales 2021-2031
• CHART 24 Volume Sales 2021-2031
• CHART 25 Value Sales by Category 2026
• What's Next?
• Consumers to Drive Dog Food Growth Amid Purchasing Power Recovery
• Dog Treats and Mixers Grow Driven by Premium Products
• CHART 26 Analyst Insight for Dog Food
• Retail E-Commerce to Gain Ground Due to Wider Choice and Competitive Pricing
• CHART 27 Forecast Value Sales 2021-2031
• CHART 28 Forecast Value Sales by Category 2026-2031

Competitive Landscape

• Leading Brands Consolidate Position through Innovation, Availability and Brand Image
• CHART 29 Company Shares 2025
• CHART 30 Brand Shares 2025
• Channels
• Pet Shops and Superstores Lead as Hypermarkets Decline
• Retail E-Commerce Gains Traction with Convenience and Variety
• CHART 31 Retail Channels 2021-2026
• Products
• Premium Brands Drive Health-Focused Innovation
• CHART 32 Royal Canin Launches Size Health Nutrition
• Othello Pawcare Introduce Health-Centric Products
• CHART 33 Kudapan K9 Launched Dental Brush Chew
• Economic Context
• CHART 34 Economic Context for Dog Food
• CHART 35 Real Gdp Growth 2021-2031
• CHART 36 Inflation 2021-2031
• Consumer Context
• CHART 37 Consumer Context for Dog Food
• CHART 38 Population 2021-2031
• CHART 39 Consumer Expenditure 2021-2031
• CHART 40 Population by Generation 2026
• Country Reports Disclaimer

CAT FOOD IN INDONESIA

• Key Data Insights
• 2026 Developments
• Cat Food Growth Reflects Shifting Consumer Dynamics
• Key Industry Trends
• CHART 41 Key Industry Trends for Cat Food
• Industry Performance
• Dry Cat Food Leads as Health and Wellness Gain Momentum
• Pet Shop Indonesia Expands Offline and Online to Capture Evolving Consumers
• CHART 42 Pet Shop Indonesia Expands Offline Branches While Strengthening Its Online Sales.
• CHART 43 Value Sales 2021-2031
• CHART 44 Volume Sales 2021-2031
• CHART 45 Value Sales by Category 2026
• What's Next?
• Treat Consumption to Drive Future Growth
• Multifunctional Products to Reshape Consumer Preferences
• Economy Brands Set to Expand Cat Food Reach
• CHART 46 Forecast Value Sales 2021-2031
• CHART 47 Forecast Value Sales by Category 2026-2031

Competitive Landscape

• Leading Manufacturers Maintain Strength through Strategic E-Commerce Engagement
• CHART 48 Company Shares 2025
• CHART 49 Brand Shares 2025
• Channels
• Pet Shops and Superstores Lead as Supermarkets Lose Ground to Convenience Stores
• Retail E-Commerce Gains Popularity with Convenience and Competitive Pricing
• CHART 50 Retail Channels 2021-2026
• Products
• Liebao Delivers Affordable Multifunctional Snacks to Budget-Conscious Owners
• CHART 51 Liebao Cat Snacks Present Creamy Treats in Strip Pack
• Coucou'S Feline Fit Drives Affordable Health-Focused Dry Food Innovation
• CHART 52 Feline Fit Offers the Latest Dry Cat Food Products to Care for Skin and Fur
• Economic Context
• CHART 53 Economic Context for Cat Food
• CHART 54 Real Gdp Growth 2021-2031
• CHART 55 Inflation 2021-2031
• Consumer Context
• CHART 56 Consumer Context for Cat Food
• CHART 57 Population 2021-2031
• CHART 58 Consumer Expenditure 2021-2031
• CHART 59 Population by Generation 2026
• Country Reports Disclaimer

OTHER PET FOOD IN INDONESIA

• Key Data Insights
• 2026 Developments
• Affordable Pricing Sustains Value Growth Despite Economic Challenges
• Industry Performance
• Fish Food Leads Value Sales Driven by Premium, Health-Focused Products
• Cp Petindo Leverages Health Trend and Retail E-Commerce to Boost Sales
• CHART 60 Value Sales 2021-2031
• CHART 61 Volume Sales 2021-2031
• CHART 62 Value Sales by Category 2026
• What's Next?
• Value Growth Expected as Consumer Preferences Shift Amid Population Trends
• Fish Food to Maintain Lead Bolstered by Innovation in Multifunctional Benefits
• Retail E-Commerce Growth Expected to Reshape Retail Dynamics
• CHART 63 Forecast Value Sales 2021-2031
• CHART 64 Forecast Value Sales by Category 2026-2031

Competitive Landscape

• Leading Manufacturers Sustain Dominance through Brand Strength and Innovation
• CHART 65 Company Shares 2025
• CHART 66 Brand Shares 2025
• Channels
• Pet Shops and Superstores Maintain Lead Amid Shifting Retail Dynamics
• CHART 67 Retail Channels 2021-2026
• Economic Context
• CHART 68 Economic Context for Other Pet Food
• CHART 69 Real Gdp Growth 2021-2031
• CHART 70 Inflation 2021-2031
• Consumer Context
• CHART 71 Consumer Context for Other Pet Food
• CHART 72 Population 2021-2031
• CHART 73 Consumer Expenditure 2021-2031
• CHART 74 Population by Generation 2026
• Country Reports Disclaimer

PET PRODUCTS IN INDONESIA

• Key Data Insights
• 2026 Developments
• Pet Humanisation and Premiumisation Drive Growth in Pet Products
• Key Industry Trends
• CHART 75 Key Industry Trends for Pet Products
• Industry Performance
• Other Pet Products Lead Sales, While Cat Litter Shows Dynamic Growth
• Innovative Products Reshape Pet Product Consumption
• CHART 76 Value Sales 2021-2031
• CHART 77 Value Sales by Category 2026
• What's Next?
• Value Sales Growth to Be Boosted by Stable Economic Conditions
• Cat Litter to Remain Best Performing Due to Premium and Affordable Imports
• Humanisation and Affordability Expected to Shape Product Innovation
• CHART 78 Forecast Value Sales 2021-2031
• CHART 79 Forecast Value Sales by Category 2026-2031

Competitive Landscape

• Leading Companies Sustain Positions through Brand Strength and Innovation
• CHART 80 Company Shares 2025
• CHART 81 Brand Shares 2025
• Channels
• Pet Shops Lead Pet Products Distribution with Strong Presence
• Retail E-Commerce Gains Traction with Broader Assortment
• CHART 82 Retail Channels 2021-2026
• Products
• Revolution Plus Launches Advanced Parasite Treatment, Boosting Pet Health
• Volks Pets Introduces Premium Cat Litter Advancing Odour Control Innovation
• CHART 83 Revolution Plus Cat Flea Drops Formulated to Eradicate Fleas
• Economic Context
• CHART 84 Economic Context for Pet Products
• CHART 85 Real Gdp Growth 2021-2031
• CHART 86 Inflation 2021-2031
• Consumer Context
• CHART 87 Consumer Context for Pet Products
• CHART 88 Population 2021-2031
• CHART 89 Consumer Expenditure 2021-2031
• CHART 90 Population by Generation 2026
• Country Reports Disclaimer