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VOD(Video on Demand) 시장 보고서(2035년)

Video On Demand Global Market Opportunities And Strategies To 2035

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한글목차
영문목차

세계의 VOD(Video on Demand) 시장은 2020년에 553억 8,440만 달러 규모로 평가되었고, 2025년까지 연평균 복합 성장률(CAGR) 20.00% 이상으로 성장했습니다.

VOD(Video on Demand)란, 기존 방송 스케줄에 묶이는 일 없이, 사용자가 형편 좋을 때에 비디오 컨텐츠에 액세스해 시청 할 수 있는 디지털 미디어 유통 모델을 가리킵니다. 이것은 인터넷이나 디지털 네트워크를 개입시키고, 호환성 있는 디바이스에 녹화 끝난 비디오 컨텐츠를 유통 하는 것이며, 사용자는 컨텐츠를 자유롭게 재생, 일시정지, 되감아, 또는 정지할 수 있습니다.

VOD(Video on Demand) 시장은 개인 소비자가 엔터테인먼트, 교육, 정보 수집을 목적으로 널리 이용하고, 기관 및 기업이 교육, 커뮤니케이션, 참여 목적으로 이용하며, 사업자(조직, 개인사업자, 파트너십)가 VOD(Video on Demand)를 판매하는 것으로 구성되어 있습니다. 컨텐츠는 모바일 앱, 스마트 TV, 웹 브라우저, 전용 플랫폼 등 다양한 인터페이스를 통해 온디맨드 방식으로 접근하여 개인화된 시청 경험을 제공합니다.

인터넷 및 스마트폰 보급률 상승

조사 기간 동안 VOD(Video on Demand) 시장은 인터넷과 스마트폰의 보급률 증가에 힘입어 크게 성장했습니다. 전 세계적으로 인터넷 연결이 확대되고 선진국과 신흥국에서 스마트폰의 보급이 증가함에 따라 디지털로 연결된 소비자 기반이 확대되어 온라인 동영상 플랫폼에 지속적으로 접속할 수 있게 되었습니다. 이를 통해 모바일 환경과 가정 환경을 막론하고 온디맨드 스트리밍 서비스가 광범위하게 보급될 수 있게 되었습니다. 예를 들어, 스위스에 본부를 둔 국제전기통신연합(ITU)이 발표한 자료에 따르면, 2025년 11월 현재 전 세계 정보통신기술 동향을 모니터링하는 유엔의 전문기관으로 2025년에는 약 60억 명, 즉 세계 인구의 약 3분의 4가 인터넷을 사용할 것으로 예상하고 있습니다. 이는 2024년 수정 추정치인 58억 명에서 증가한 것으로, 불과 1년 만에 전 세계 전체에서 2억 4,000만 명 이상의 신규 인터넷 사용자가 증가했음을 보여줍니다. ITU는 전 세계 인터넷 사용자 수 증가는 모바일 브로드밴드 계약의 지속적인 확대와 스마트폰 보급률 증가, 그리고 동영상 스트리밍에 적합한 고속 데이터 통신을 가능하게 하는 4G 및 5G와 같은 첨단 모바일 네트워크의 광범위한 보급에 힘입은 바 크다고 밝혔습니다. 따라서 이 기간 동안 VOD(Video on Demand)(VOD) 시장은 인터넷과 스마트폰의 보급률 증가에 힘입어 크게 성장했습니다.

디지털화, 클라우드, 빅데이터, 사이버 보안

비디오 온 디맨드 시장의 주요 기업들은 클라우드 네이티브 혁신과 데이터 기반 인프라 플랫폼에 중점을 두고 있습니다. 이를 통해 컨텐츠 전송, 운영 확장성, 실시간 분석을 강화하는 동시에 디지털 스트리밍 생태계 전반에서 레거시 시스템, 수동 워크플로우, 인프라 병목현상에 대한 의존도를 낮추고 있습니다. 이러한 클라우드 중심 플랫폼은 분산형 마이크로 서비스, 자동 확장, 고급 데이터 오케스트레이션, 통합 분석을 활용하여 기존 온프레미스 기반의 딜리버리 스택을 클라우드 네이티브 아키텍처로 대체하고 있습니다. 이를 통해 컨텐츠 수집, 트랜스코딩, 전송 프로세스를 지속적으로 최적화하는 동시에 VOD 서비스 전반에 걸쳐 보안, 가시성, 실시간 성능 인텔리전스를 강화합니다. 예를 들어, 2025년 11월 프랑스에 본사를 둔 비디오 전송 솔루션 제공업체인 Ateme는 Telefonica 및 Google Cloud와 협력하여 핵심 전송 기능을 Google Cloud의 데이터 및 컴퓨팅 서비스를 통합한 확장 가능한 클라우드 네이티브 아키텍처로 전환함으로써 Telefonica의 비디오 온디맨드 플랫폼의 클라우드 네이티브화를 추진했습니다. 이를 통해 성능, 내결함성 및 운영 효율성이 향상되었습니다.

세계 VOD(Video on Demand) 시장은 집중화되어 있으며, 주요 지역에서는 대기업이 지배적인 위치를 차지하고 있습니다. 2024년 기준, 시장 상위 10개 경쟁업체가 전체 시장의 44.9%를 점유했습니다.

자주 묻는 질문

  • 세계 VOD 시장의 규모는 어떻게 되나요?
  • VOD 시장의 주요 이용자는 누구인가요?
  • VOD 시장의 성장 요인은 무엇인가요?
  • VOD 시장의 주요 기업들은 어떤 혁신에 집중하고 있나요?
  • 세계 VOD 시장의 경쟁 구도는 어떤가요?

목차

제1장 주요 요약

제2장 목차

제3장 표 리스트

제4장 그래프 리스트

제5장 보고서 구성

제6장 시장 특징

제7장 VOD 시장 : 주요 제품 개요

제8장 세계의 VOD 시장 : 매력도 평가 및 분석

제9장 VOD 시장 : 공급망 분석

제10장 주요 시장 동향

제11장 세계의 VOD 시장 : 성장 분석 및 전략적 분석 프레임워크

제12장 세계의 VOD 시장 : 규모 및 성장 분석

제13장 세계의 VOD 시장 : 총잠재 시장(TAM) 분석

제14장 세계의 VOD 시장 : 시장 세분화

제15장 VOD 시장 : 지역별 및 국가별 분석

제16장 아시아태평양 시장

제17장 동남아시아 시장

제18장 북미 시장

제19장 서유럽 시장

제20장 남미 시장

제21장 동유럽 시장

제22장 중동 시장

제23장 아프리카 시장

제24장 경쟁 구도 및 기업 개요

제25장 기타 주요 기업 및 혁신 기업

제26장 경쟁 벤치마킹

제27장 경쟁 대시보드

제28장 VOD 시장 : 기업 평가 매트릭스

제29장 시장에서 주목 받는 스타트업

제30장 세계의 VOD 시장 : 신흥서비스나 토픽을 포함한 기타 비즈니스 모델에 관한 정성 분석, 최근 동향 및 전망

제31장 주요 인수합병(M&A)

제32장 최근 동향 : VOD 시장

제33장 기회와 전략

제34장 VOD 시장 : 결론과 제안

제35장 부록

AJY 26.06.15

Video on Demand (VoD) refers to a digital media distribution model that enables users to access and watch video content at their convenience, without being constrained by traditional broadcast schedules. It involves delivering pre-recorded video content over the internet or digital networks to compatible devices, allowing users to start, pause, rewind, or stop the content as desired.

The video on demand market consists of sales of video on demand by entities (organizations, sole traders and partnerships) that is widely used by individual consumers for entertainment, educational, and informational purposes, as well as by institutions and enterprises for training, communication, and engagement. Content is accessed on-demand through various interfaces such as mobile applications, smart TVs, web browsers, and dedicated platforms, offering a personalized viewing experience.

The global video on demand market was valued at $55,384.4 million in 2020 which grew till 2025 at a compound annual growth rate (CAGR) of more than 20.00%.

Rising Internet And Smartphones Penetration

During the historic period, the video-on-demand market was significantly driven by rising internet and smartphone penetration. As global internet connectivity expanded and smartphone adoption increased across developed and emerging economies, a growing base of digitally connected consumers gained continuous access to online video platforms, enabling widespread adoption of on-demand streaming services across mobile and household environments. For instance, in November 2025, according to data published by the International Telecommunication Union (ITU), a Switzerland-based, United Nations-specialized agency responsible for monitoring global information and communication technology trends, an estimated 6 billion people, about three-quarters of the world's population, were using the internet in 2025, up from a revised estimate of 5.8 billion users in 2024, reflecting a net increase of more than 240 million new internet users globally within a single year. The ITU further reported that the world's online population growth was supported by continued expansion of mobile broadband subscriptions and rising smartphone penetration, alongside wider deployment of advanced mobile networks such as 4G and 5G, enabling high-speed data access suitable for video streaming. Therefore, the video-on-demand market was significantly driven by rising internet and smartphone penetration during the historic period.

Digitalization, Cloud, Big Data And Cybersecurity

Major companies in the video-on-demand market are emphasizing cloud-native transformation and data-driven infrastructure platforms to enhance content delivery, operational scalability, and real-time analytics while reducing reliance on legacy systems, manual workflows, and infrastructure bottlenecks across digital streaming ecosystems. These cloud-centric platforms leverage distributed microservices, automated scaling, advanced data orchestration, and integrated analytics to replace traditional on-premises delivery stacks with cloud-native architectures that continuously optimize content ingestion, transcoding, and distribution processes while strengthening security, observability, and real-time performance intelligence across VOD services. For example, in November 2025, Ateme, a France-based provider of video delivery solutions, partnered with Telefonica and Google Cloud to power Telefonica's cloud-native transformation of its video-on-demand platform by migrating core delivery functions to a scalable, cloud-native architecture that integrates Google Cloud's data and compute services to enhance performance, resilience, and operational efficiency.

The global video on demand market is concentrated, with a large players dominating across major regions. The top 10 competitors in the market made up 44.9% of the total market in 2024.

Video On Demand Global Market Opportunities And Strategies To 2035 from The Business Research Company provides the strategists; marketers and senior management with the critical information they need to assess the global video on demand market as it emerges from the COVID-19 shut down.

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Where is the largest and fastest-growing market for video on demand? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The video on demand market global report from The Business Research Company answers all these questions and many more.

The report covers market characteristics; size and growth; segmentation; regional and country breakdowns; competitive landscape; market shares; trends and strategies for this market. It traces the market's history and forecasts market growth by geography. It places the market within the context of the wider video on demand market; and compares it with other markets.

The report covers the following chapters

  • Introduction And Market Characteristics Brief introduction to the segmentations covered in the market, definitions and explanations about the segments, key products, supply chain and market attractiveness scoring and analysis.
  • Key Trends Highlights the major trends shaping the global market. This section also highlights likely future developments in the market.
  • Growth Analysis And Strategic Analysis Framework Analysis on PESTEL, end use industries, market growth rate, global historic (2020-2025) and forecast (2025-2030, 2035F) market values and drivers and restraints that support and control the growth of the market in the historic and forecast periods, forecast growth contributors and total addressable market (TAM).
  • Regional And Country Analysis Historic (2020-2025) and forecast (2025-2030, 2035F) market values and growth and market share comparison by region and country.
  • Market Segmentation Contains the market values (2020-2025) (2025-2030, 2035F) and analysis for each segment by component, by platform type, by business model and by end-users in the market. historic (2020-2025) and forecast (2025-2030) and (2030-2035) market values and growth and market share comparison by region market.
  • Regional Market Size And Growth Regional market size (2025), historic (2020-2025) and forecast (2025-2030, 2035F) market values and growth and market share comparison of countries within the region. This report includes information on all the regions Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa and major countries within each region.
  • Competitive Landscape Details on the competitive landscape of the market, estimated market shares and company profiles of the leading players.
  • Competitive Benchmarking Briefs on the financials comparison between major players in the market.
  • Competitive Dashboard Briefs on competitive dashboard of major players.
  • Key Mergers And Acquisitions Information on recent mergers and acquisitions in the market covered in the report. This section gives key financial details of mergers and acquisitions, which have shaped the market in recent years.
  • Recent Developments Information on recent developments in the market covered in the report.
  • Other Major And Innovative Companies Details on the company profiles of other major and innovative companies in the market.
  • Market Opportunities And Strategies Describes market opportunities and strategies based on findings of the research, with information on growth opportunities across countries, segments and strategies to be followed in those markets.
  • Conclusions And Recommendations This section includes recommendations for video on demand providers in terms of product/service offerings geographic expansion, marketing strategies and target groups.
  • Appendix This section includes details on the NAICS codes covered, abbreviations and currencies codes used in this report

Markets Covered:

  • 1) By Component: Solutions; Services
  • 2) By Platform Type: Smartphones; Tablets/Laptops; Smart TVs; Other Platform Types
  • 3) By Business Model: Subscription Video On Demand (SVOD); Advertisement Video On Demand (AVOD); Hybrid (SVOD+AVOD); Pay-Per-View (PPV); Other Transactional Video On Demand (TVOD); Other Business Models
  • 4) By End User: Media, Entertainment And Gaming; Travel And Hospitality; Education; Other End-Users
  • Companies Mentioned: Netflix Inc.; Alphabet Inc. (Google LLC - YouTube); Amazon.com Inc. (Amazon Prime Video); The Walt Disney Company. (Disney+, Hulu); Warner Bros. Discovery (Max)
  • Countries: China; Australia; India; Indonesia; Taiwan; Japan; South Korea; USA; Canada; Brazil; France; Germany; UK; Italy; Spain; Russia
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa; South East Asia
  • Time-series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets; GDP proportions; expenditure per capita; video on demand indicators comparison.
  • Data segmentations: country and regional historic and forecast data; market share of competitors; market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

Table of Contents

1 Executive Summary

  • 1.1 Dashboard

2 Table Of Contents

3 List Of Tables

4 List Of Figures

5 Report Structure

6 Market Characteristics

  • 6.1 General Market Definition
  • 6.2 Summary
  • 6.3 Video On Demand Market Definition And Segmentations
  • 6.4 Market Segmentation By Component (Solutions And Services)
  • 6.5 Market Segmentation By Platform Type (Smartphones, Tablets/Laptops, Smart TVs, And Other Platform Types)
  • 6.6 Market Segmentation By Business Model (Autonomous, Semi-Autonomous And Piloted)
  • 6.7 Market Segmentation By End-Users (Media, Entertainment, And Gaming, Travel And Hospitality, Education And Other End-Users)

7 Video On Demand Market, Overview Of Key Products

8 Global Video On Demand Market Attractiveness Scoring And Analysis

  • 8.1 Overview Of Market Attractiveness Framework
  • 8.2 Quantitative Scoring Methodology
  • 8.3 Market Attractiveness Scoring And Interpretation
  • 8.4 Factor-Wise Evaluation
    • 8.4.1 Growth Potential
    • 8.4.2 Competitive Dynamics
    • 8.4.3 Strategic Fit
    • 8.4.4 Risk Profile
    • 8.4.5 Strategic Implications And Recommendations
    • 8.4.6 Strategic Implications
    • 8.4.7 Strategic Recommendations

9 Video On Demand Market, Supply Chain Analysis

  • 9.1 Overview of the Supply Chain and Ecosystem
    • 9.1.1 Resources
    • 9.1.2 Manufacturers
    • 9.1.3 Distribution
    • 9.1.4 End Users

10 Major Market Trends

  • 10.1 Key Technologies And Future Trends
    • 10.1.1 Digitalization, Cloud, Big Data And Cybersecurity
    • 10.1.2 Artificial Intelligence And Autonomous Intelligence
    • 10.1.3 Internet of Things (IoT), Smart Infrastructure And Connected Ecosystems
    • 10.1.4 Fintech, Blockchain, Regtech And Digital Finance
    • 10.1.5 Immersive Technologies (AR/VR/XR) And Digital Experiences
  • 10.2 Major Trends
    • 10.2.1 Rise of Hyper-Personalized, AI-Driven Streaming Experiences in Video-on-Demand Platforms
    • 10.2.2 Rise of National OTT Platforms And Public Broadcasters In The Digital Streaming Space
    • 10.2.3 Rise of Interactive, Data-Driven Advertising in Video-on-Demand
    • 10.2.4 Growth of Free, Broadband-Based Live and On-Demand Streaming Platforms

11 Global Video On Demand Growth Analysis And Strategic Analysis Framework

  • 11.1 Global Video On Demand PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors)
    • 11.1.1 Political
    • 11.1.2 Economic
    • 11.1.3 Social
    • 11.1.4 Technological
    • 11.1.5 Environmental
    • 11.1.6 Legal
  • 11.2 Analysis Of End User (B2B) Market
    • 11.2.1 Media, Entertainment And Gaming
    • 11.2.2 Travel and Hospitality
    • 11.2.3 Education
    • 11.2.4 Other End-Users

12 Global Video On Demand Market Size And Growth Analysis

  • 12.1 Historic Market Growth, 2020 - 2025, Value ($ Million)
    • 12.1.1 Market Drivers 2020 - 2025
    • 12.1.2 Market Restraints 2020 - 2025
  • 12.2 Forecast Market Growth, 2025 - 2030, 2035F Value ($ Million)
  • 12.3 Forecast Growth Contributors/Factors
    • 12.3.1 Quantitative Growth Contributors
    • 12.3.2 Drivers
    • 12.3.3 Restraints

13 Global Video On Demand Total Addressable Market (TAM) Analysis

  • 13.1 Definition And Scope of Total Addressable Market (TAM)
  • 13.2 Methodology And Assumptions
    • 13.2.1 Total Addressable Market for the Video On Demand Market - Business to Customer (B2C)
    • 13.2.2 TAM Comparison Analysis

14 Global Video On Demand Market Segmentation

  • 14.1 Global Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 14.2 Global Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 14.3 Global Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 14.4 Global Video On Demand Market, Segmentation By End-Users, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 14.5 Global Video On Demand Market, Sub-Segmentation Of Solutions, By Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 14.6 Global Video On Demand Market, Sub-Segmentation Of Services, By Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

15 Video On Demand Market, Regional and Country Analysis

  • 15.1 Global Video On Demand Market, By Region, Historic and Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 15.2 Global Video On Demand Market, By Country, Historic and Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

16 Asia-Pacific Market

  • 16.1 Asia-Pacific Market Summary
  • 16.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 16.3 Asia-Pacific Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.4 Asia-Pacific Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.5 Asia-Pacific Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.6 China Market
    • 16.6.1 China Market Summary
    • 16.6.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 16.7 China Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.8 China Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.9 China Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.10 India Market
  • 16.11 India Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.12 India Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.13 India Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.14 Japan Market
    • 16.14.1 Japan Market Summary
    • 16.14.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 16.15 Japan Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.16 Japan Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.17 Japan Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.18 Australia Market
  • 16.19 Australia Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.20 Australia Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.21 Australia Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.22 South Korea Market
    • 16.22.1 South Korea Market Summary
    • 16.22.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 16.23 South Korea Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.24 South Korea Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.25 South Korea Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.26 Taiwan Market
  • 16.27 Taiwan Market Summary
    • 16.27.1 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 16.28 Taiwan Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.29 Taiwan Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 16.30 Taiwan Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

17 South East Asia Market

  • 17.1 South East Asia Market Summary
  • 17.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 17.3 South East Asia Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 17.4 South East Asia Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 17.5 South East Asia Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 17.6 Indonesia Market
  • 17.7 Indonesia Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 17.8 Indonesia Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 17.9 Indonesia Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

18 North America Market

  • 18.1 North America Market Summary
  • 18.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 18.3 North America Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.4 North America Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.5 North America Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.6 USA Market
    • 18.6.1 USA Market Summary
    • 18.6.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 18.7 USA Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.8 USA Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.9 USA Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.10 Canada Market
    • 18.10.1 Canada Market Summary
    • 18.10.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 18.11 Canada Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.12 Canada Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 18.13 Canada Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

19 Western Europe Market

  • 19.1 Western Europe Market Summary
  • 19.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 19.3 Western Europe Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.4 Western Europe Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.5 Western Europe Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.6 UK Market
  • 19.7 UK Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.8 UK Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.9 UK Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.10 Germany Market
  • 19.11 Germany Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.12 Germany Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.13 Germany Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.14 France Market
  • 19.15 France Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.16 France Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.17 France Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.18 Italy Market
  • 19.19 Italy Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.20 Italy Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.21 Italy Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.22 Spain Market
  • 19.23 Spain Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.24 Spain Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 19.25 Spain Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

20 South America Market

  • 20.1 South America Market Summary
  • 20.2 South America Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 20.3 South America Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 20.4 South America Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 20.5 Brazil Market
  • 20.6 Brazil Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 20.7 Brazil Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 20.8 Brazil Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

21 Eastern Europe Market

  • 21.1 Eastern Europe Market Summary
  • 21.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 21.3 Eastern Europe Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 21.4 Eastern Europe Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 21.5 Eastern Europe Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 21.6 Russia Market
  • 21.7 Russia Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 21.8 Russia Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 21.9 Russia Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

22 Middle East Market

  • 22.1 Middle East Market Summary
  • 22.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 22.3 Middle East Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 22.4 Middle East Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)
  • 22.5 Middle East Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

23 Africa Market

  • 23.1 Africa Market Summary
  • 23.2 Market Overview (Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments And Major Companies)
  • 23.3 Africa Video On Demand Market, Segmentation By Component, Historic And Forecast, 2020-2025, 2030F, 2035F, Value ($ Million)
  • 23.4 Africa Video On Demand Market, Segmentation By Platform Type, Historic And Forecast, 2020-2025, 2030F, 2035F, Value ($ Million)
  • 23.5 Africa Video On Demand Market, Segmentation By Business Model, Historic And Forecast, 2020 - 2025, 2030F, 2035F, Value ($ Million)

24 Competitive Landscape And Company Profiles

  • 24.1 Video On Demand Market Competitive Landscape And & Market Share 2024
    • 24.1.1 Top 10 Companies (Ranked by revenue/share)
  • 24.2 Company Profiles
  • 24.3 Netflix Inc (Company Overview, Products and Services, Business Strategy, Financial Overview)
  • 24.4 Alphabet Inc (Google LLC - YouTube) (Company Overview, Products and Services, Business Strategy, Financial Overview)
  • 24.5 Amazon.com Inc (Amazon Prime Video) (Company Overview, Products and Services, Business Strategy, Financial Overview)
  • 24.6 The Walt Disney Company (Disney+, Hulu) (Company Overview, Products and Services, Business Strategy, Financial Overview)
  • 24.7 Warner Bros Discovery (Max) (Company Overview, Products and Services, Business Strategy, Financial Overview)

25 Other Major And Innovative Companies

  • 25.1 Tencent Holdings Ltd. (Company Overview, Products and Services)
  • 25.2 Roku, Inc. (Company Overview, Products and Services)
  • 25.3 iQIYI Inc. (Company Overview, Products and Services)
  • 25.4 Paramount Global (Company Overview, Products and Services)
  • 25.5 Comcast Corp. (Company Overview, Products and Services)
  • 25.6 Rakuten Group Inc. (Company Overview, Products and Services)
  • 25.7 Alibaba Group (Company Overview, Products and Services)
  • 25.8 Apple Inc. (Company Overview, Products and Services)
  • 25.9 Verizon Communications Inc. (Company Overview, Products and Services)
  • 25.10 Viaplay Group (Company Overview, Products and Services)
  • 25.11 Starz Entertainment Corp. (Company Overview, Products and Services)
  • 25.12 Vimeo Inc. (Company Overview, Products and Services)
  • 25.13 SonyLIV (Company Overview, Products and Services)
  • 25.14 Kaltura Inc. (Company Overview, Products and Services)
  • 25.15 Crunchyroll LLC (Company Overview, Products and Services)

26 Competitive Benchmarking

27 Competitive Dashboard

28 Video On Demand Market - Company Scoring Matrix

  • 28.1 Innovation & Brand Leaders
  • 28.2 Brand-Driven Traditionalists
  • 28.3 Niche or Regional Followers
  • 28.4 Emerging Innovators

29 Upcoming Startups In the Market

30 Global Video On Demand Market, Qualitative Analysis On Other Business Models Covering Emerging New Services And Topics, Recent Trends And Future Outlook

  • 30.1 Other Business Models
    • 30.1.1 Free Ad-Supported Streaming TV (FAST) Channels
    • 30.1.2 Bundled / Wholesale / Aggregator VOD Models
    • 30.1.3 Licensing & B2B Distribution
    • 30.1.4 Social Video Commerce / Shoppable Video / Live Shopping
  • 30.2 Emerging New Services And Topics
    • 30.2.1 FAST 2.0 - Curated, Localized, and Live-Adjacent Channels
    • 30.2.2 Super-Aggregation Platforms ("Streaming-as-a-Platform")
    • 30.2.3 Shoppable Video & Live Commerce Integration
    • 30.2.4 Interactive & Gamified Video Experiences
    • 30.2.5 AI-Driven Personalization & Dynamic Pricing Models
    • 30.2.6 Institutional & Vertical Streaming Services
  • 30.3 Recent Trends
    • 30.3.1 Rapid Adoption Of FAST Channels
    • 30.3.2 Acceleration Of Bundled Streaming Offers
    • 30.3.3 Growing Experimentation With Shoppable Video Formats
    • 30.3.4 Expansion Of Data-Driven Monetization Models
    • 30.3.5 Rising Interest In Interactive Content Formats
  • 30.4 Future Outlook
    • 30.4.1 FAST + Ad-Supported "Lean-Back" Formats
    • 30.4.2 Bundles/Aggregation as the "New Distribution Layer"
    • 30.4.3 Commerce-Linked Video Monetization

31 Key Mergers And Acquisitions

    • 31.1.1 Fox Corporation Acquired Caliente TV
    • 31.1.2 Bending Spoons S.p.A. Acquired Brightcove Inc.
    • 31.1.3 Fortress Investment Group LLC Acquired Curzon
    • 31.1.4 Amazon.com Inc. Acquired MX Player
    • 31.1.5 ZEASN Technology Private Ltd. Acquired rlaxx TV GmbH

32 Recent Developments In Video On Demand

  • 32.1 Expansion of AI-Driven Content Creation, Localization, and Safety Frameworks in Video-on-Demand Platforms
  • 32.2 Expansion of Device-Agnostic Access for Free, Broadband-Delivered Video-on-Demand Services

33 Opportunities And Strategies

  • 33.1 Global Video On Demand Market In 2030 - Countries Offering Most New Opportunities
  • 33.2 Global Video On Demand Market In 2030 - Segments Offering Most New Opportunities
  • 33.3 Global Video On Demand Market In 2029 - Growth Strategies
    • 33.3.1 Market Trend Based Strategies
    • 33.3.2 Competitor Strategies

34 Video On Demand Market, Conclusions And Recommendations

  • 34.1 Conclusions
  • 34.2 Recommendations
    • 34.2.1 Product
    • 34.2.2 Place
    • 34.2.3 Price
    • 34.2.4 Promotion
    • 34.2.5 People

35 Appendix

  • 35.1 Geographies Covered
  • 35.2 Market Data Sources
  • 35.3 Research Methodology
  • 35.4 Currencies
  • 35.5 The Business Research Company
  • 35.6 Copyright and Disclaimer
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